- Microsoft Bing Wants A Piece Of China
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 21, 2014
Microsoft will allocate more resources this year to support the Chinese sear ...
- One Option For Grading Google AdWords Campaigns
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 21, 2014
Sam Owen takes us through how to audit campaigns using an upgra ...
- Google Cracks Down On Bad Search Ads, Sends Millions Packing
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 20, 2014
Google claims to have disabled more than 350 million unscrupulous ads, bann ...
- The Cost Per Click On Retail Sites Could Offset Those On Search Engines
SearchBlog, Laurie Sullivan - Tuesday, January 21, 2014
For the first time this past holiday season, brands had an opportuni ...
- Seeing Marketing Though Google Smart Lenses
SearchBlog, Laurie Sullivan - Friday, January 17, 2014
Google has become a huge part of a brand's online marketing strateg ...
- CPCs Play Ping-Pong With Search Marketers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 16, 2014
The cost per click (CPC) for paid-search and product listing ads runni ...
- Wahoo For Yahoo's Honest Effort
MoBlog, Steve Smith - Wednesday, January 15, 2014
Yahoo's latest run of mobile apps shows real thought about the possib ...
- Google Develops Airline Pricing Search Engine
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 14, 2014
Ryanair CEO Michael O’Leary in an interview with the Irish Independent spilled the bea ...
- Auto Shoppers Tune Into Digital Pitches
Marketing Daily, Karl Greenberg - Monday, January 13, 2014
The IAB's "Digital Influence on Auto Intenders" study finds that 21% ...
- Content Changing Google Into Solutions Engine
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 13, 2014
As Google moves to become a "solutions engine," which answers questions, rath ...
- Why Digital Marketers Shouldn't Fear The Death Of Third-Party Cookies
Search & Performance Marketing Daily, Sargi Mann - Monday, January 13, 2014
Marketers should not fear the endangerment of third-party cookies. Sure -- ...
- Aviate Cost Yahoo $80M (Or $20M)
Around the Net in Mobile, Gavin O'Malley - Friday, January 10, 2014
How much did Yahoo shell out for Aviate? The cost of t ...
- Microsoft, Facebook Collaborate On Hackathon
Real-Time Daily, Laurie Sullivan - Thursday, January 9, 2014
Microsoft and Facebook sent out an open invitation to industry experts w ...
- Voice Search May Lower CPCs
SearchBlog, Laurie Sullivan - Thursday, January 9, 2014
The longer phrases spoken in voice search queries create a much clos ...
- Yahoo Acquires Aviate, Unveils New Mobile, Ad Products
Mobile Marketing Daily, Mark Walsh - Tuesday, January 7, 2014
Yahoo on Tuesday announced its acquisition of Aviate, a startup that provid ...
- Don't Strap A Robot To A Horse
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 7, 2014
Squeezing out a few more years of old technology or strategies th ...
- Google Develops New Dashboard, The Original One: Turns Cars Into Connected Devices
Mobile Marketing Daily, Laurie Sullivan - Monday, January 6, 2014
Google, Audi, General Motors, Honda, Hyundai and chipmaker Nvidia have joined togeth ...
- Search Mojo Rebrands As Marketing Mojo: Sign Of The Times
MAD, Laurie Sullivan - Friday, January 3, 2014
Search Mojo has become the latest search marketing agency to rebrand. T ...
- Linkify SDK Aims To Simplify Mobile Search
Mobile Marketing Daily, Laurie Sullivan - Friday, January 3, 2014
Japanese startup Studio Ousia has created a software development kit (SDK) f ...
- YP Acquires Sense Networks, Eyes Mobile Ad Expansion
Mobile Marketing Daily, Mark Walsh - Monday, January 6, 2014
YP on Monday announced acquiring mobile location-focused ad firm Sense Networks ...
- Google's Expandable Knowledge Graph Ads Will Change The Way Marketers Think About Search
SearchBlog, Laurie Sullivan - Monday, January 6, 2014
Google has been testing ads in expandable Knowledge Graph listing in sear ...
- The Top Online Brand Protection Strategies For 2014
Marketing Daily, Frederick Felman - Friday, January 3, 2014
As digital channels continue to evolve and expand, how do you be ...
- How Special U.S. Military, Law Enforcement Ops Could Put Google Glass In Tactical Situations
SearchBlog, Laurie Sullivan - Friday, January 3, 2014
Special operations teams handling tactical maneuvers for U.S. military and law enforceme ...
- Court Turns Down Google's Street View Appeal
Online Media Daily, Wendy Davis - Monday, December 30, 2013
A federal appellate court has affirmed its earlier ruling that Google's Stre ...
- Christmas Day Online Sales Rose 16.5%
SearchBlog, Laurie Sullivan - Thursday, December 26, 2013
UPS and FedEx were swamped this year moving and delivering packages. ...
- Product Listing Ad Images Worth More With Less Clicks
Online Media Daily, Laurie Sullivan - Friday, December 20, 2013
Product listing ads (PLAs) have begun to have a major impact ...
- Data Suggests Marketers Will Diminish Use Of Text-Based Search Ads For PLA Images
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 20, 2013
Google's focus on combining text-based ads with images in search engine que ...
- Google Expands Engagement Ads Across Devices
Online Media Daily, Laurie Sullivan - Thursday, December 19, 2013
Google has made it easier to set up and run Engagement A ...
- Advocacy Group Says Disney Site Violates Children's Privacy Rules
Online Media Daily, Wendy Davis - Thursday, December 19, 2013
The Disney site Marvelkids.com doesn't comply with federal rules aimed at protecti ...
- Video Ad Views More Than Doubled November to November
Around the Net in Video, P.J. Bednarski - Thursday, December 19, 2013
In November, according to comScore's numbers, 189.2 million Americans watched 47.1 billi ...