- Microsoft Bing Wins Google Auction Search Slots On Android Phones In Key Countries
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 29, 2020
The Google auction for search slots on Android devices demonstrates that Bi ...
- Pinterest Adds Performance Metrics, Shoppable Features
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 29, 2020
Pinterest announced the launch Tuesday of ads alongside visual search results a ...
- Former Google Engineer Joins Instacart As VP Of Engineering, Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 29, 2020
Vik Gupta, who joins the company from Google, has worked with ma ...
- Google Forces Android App Developers To Use Its Billing System
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 29, 2020
Google will give Android app developers until September 31, 2021 to ado ...
- Amazon Lets Consumers Pay With A Touchless Wave of Their Palm
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 29, 2020
Amazon on Tuesday unveiled a biometric payment system using palm recognition. T ...
- Facebook Tests Accounts Center To Control Connected Experiences Across Its Apps
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, September 29, 2020
Starting this week, Facebook will begin testing a feature that lets use ...
- Microsoft, Integral Ad Science Partnership Provides Brand Safety Verification
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 29, 2020
The brand safety verification for native ads running on the Microsoft Audien ...
- The OpenX CFO Who Is Stuck On Performance
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 28, 2020
Defining money management as "risk and reward," OpenX CFO Mark Liao ...
- Amazon Prime Day Becomes Kickoff To Holiday Shopping
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 28, 2020
WARC estimates Amazon's ad business is growing 4.5 times faster than Facebook ...
- Why SEO-Driven Curbside Pickup Will Be Holiday's Secret Sauce
Search & Performance Marketing Daily, Jason White - Tuesday, September 29, 2020
Two primary headwinds will impact performance -- localized community COVID-19 outbreaks a ...
- From Experian And Equifax To Infutor, Why Data Guru Kevin Dean Will Never Stop Asking 'Why'
Data & Programmatic Insider, Laurie Sullivan - Monday, September 28, 2020
The best piece of advice Kevin Dean, newly appointed COO at Infut ...
- FTC's Slaughter: Most Commissioners Support Investigation Of Ad Tech
Digital News Daily, Wendy Davis - Friday, September 25, 2020
"There's an enormously opaque black box into which our data goes th ...
- Google To Block Election Ads After Polls Close
Digital News Daily, Karlene Lukovitz - Monday, September 28, 2020
The blocking is likely to continue for at least seven days aft ...
- Search Marketer Exploited Google's Election Ad Roadblocks
Performance Marketing Insider, Laurie Sullivan - Monday, September 28, 2020
A search marketer found a way to break through Google's search ...
- Google Says Australia's Media Code Is Unfair, Unworkable
Search & Performance Marketing Daily, Laurie Sullivan - Monday, September 28, 2020
Google is opposed to forced payments, advance notice of algorithm changes, a ...
- Yelp To Add Heat Maps, Keyword Blocking For Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 24, 2020
Yelp on Thursday launched ad tools to improve local advertisers' campaign manageme ...
- Walmart Strikes TV Measurement, Analytics Deal With 605 To Expand Ad Initiatives
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 24, 2020
605, a platform for TV measurement and audience analytics, has formed ...
- From Ford's Assembly Line To Harte Hanks' Newly Created D2C Ecommerce Division
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, September 24, 2020
Named Harte Hanks' managing director to lead its new D2C ecommerce divisio ...
- Advertisers Could Be Held Responsible When Mobile Apps Gain Dangerous Permissions From Consumer Devices
Search & Performance Marketing Daily, Laurie Sullivan - Friday, September 25, 2020
Pixalate's study highlights consumer privacy risks across the top mobile apps a ...
- Advertisers Will Spend $58.6 Billion On Ecommerce Ads To Reach Millions Of Consumers
Performance Marketing Insider, Laurie Sullivan - Thursday, September 24, 2020
Data from GfK and WARC shows where advertisers will spend ad budge ...
- Amazon Limits Some Competitors From Promoting Products In Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 23, 2020
Some smart speakers, video doorbells and other hardware manufacturers hit roadblocks wh ...
- TikTok Bans Some Advertisements
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 23, 2020
TikTok will introduce in-app controls that filter out comments and limit simil ...
- H&R Block, Nextdoor Project Reduces Social Isolation During COVID-19
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 23, 2020
The project invests in programs that support small businesses and builds connectio ...
- Loyalty: Gen Z, Gen X, Millennial, Baby Boomer Habits Change As Pandemic Continues
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, September 23, 2020
While discounts, free samples, and offers remain the main drivers of loyal ...
- Holiday Challenges: Why Consumers Struggle To Buy Online
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 23, 2020
As a critical holiday shopping season approaches, survey data from goMoxie identifi ...
- When It Comes To Data, Trust But Verify
Search & Performance Marketing Daily, Timur Yarnall - Wednesday, September 23, 2020
Trust is the most important factor when it comes to buying dat ...
- CHEQ Acquires Click-Fraud Prevention Firm ClickCease, Expands To Support SMB Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 22, 2020
CHEQ CEO Guy Tytunovich talks about how the acquisition of ClickCease wi ...
- Oracle Data Cloud To Launch Ad Measurement Tool For Advertisers
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, September 22, 2020
Oracle will launch Moat Outcomes Wednesday, providing a way to get busine ...
- Upwave Starts Automated CTV, Digital Data Integration For Google Campaign Manager
Television News Daily, Wayne Friedman - Tuesday, September 22, 2020
Growth of cross-channel media campaigns that require more manual handling of digit ...
- Consumer Behavior Changing When It Comes To Sharing Sensitive Information: ARF Study
Performance Marketing Insider, Laurie Sullivan - Tuesday, September 22, 2020
The ARF's Third Annual Privacy Study explores shifts in consumer attitudes towa ...