- New Microsoft 'Experiments' Feature Lets Brands Test Ad Campaigns
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 23, 2019
Experiments, on Microsoft's ad platform, works similarly to the way that compani ...
- Google Chrome Browser Update Stops Paywalls From Blocking Incognito Mode Visitors
Publishers Daily, Sara Guaglione - Monday, July 22, 2019
Now, in "Incognito Mode," cookies and visited sites are not saved. Sit ...
- Borrell Data Shows Local SMBs 'Bewildered' By Expanding Marketing Channels
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 22, 2019
Most local marketers from small and medium-size businesses do not use marketi ...
- Google Search Engine For Toddlers Detailed In Patent
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 22, 2019
Google's developers would "gamify" the search engine experience of looking up informatio ...
- Will Users Ever Get Centralized, Cross-Platform Video Content Access?
Video Insider, Karlene Lukovitz - Tuesday, July 23, 2019
Ultimately, platforms that expect to survive the Darwinian streaming environment won't ha ...
- Clothing Subscription Service Relies Heavily On Data, Building Audience Segments
Data & Programmatic Insider, Laurie Sullivan - Monday, July 22, 2019
ThreadBeast has made a name for itself by building personas and usi ...
- Amazon Changing Rules For Third-Party Sellers Worldwide, Germany Drops Probe
Digital News Daily, Laurie Sullivan - Friday, July 19, 2019
Germany agreed to drop a seven-month investigation into Amazon's merchant terms a ...
- Google Reportedly Paying $5 For Your Face Specs
Performance Marketing Insider, Laurie Sullivan - Monday, July 22, 2019
Google bought George's face for $5. He's an engineer who is n ...
- Google Focuses On Niche Local Events To Gain More Data
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 19, 2019
Google sees local services as a path to peer-to-peer conversations to ga ...
- Even High-Ranking Websites In Google Search Results Fail Visual Accessibility
Search & Performance Marketing Daily, Malte Landwehr - Monday, July 22, 2019
Lawsuits against websites that fail to make their content accessible to t ...
- Google Sued Over 'Voiceprint' Collection
Digital News Daily, Wendy Davis - Thursday, July 18, 2019
"Google is a purveyor of a multitude of services available for t ...
- Ad Trackers On Porn Sites: Yet Another Diamond In Internet's Crown
MediaDailyNews, George Simpson - Thursday, July 18, 2019
"The fact that the mechanism for adult site tracking is so simil ...
- Microsoft Cites LinkedIn's Contribution During Earnings Call
Performance Marketing Insider, Laurie Sullivan - Friday, July 19, 2019
LinkedIn has been viewed as a stuffy B2B marketing platform, but wi ...
- Paid Search Gets Majority Of Digital Budget Amid Privacy, Tracking, Ad-Blocking Concerns
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 18, 2019
Paid search remains the dominant digital ad channel, yet marketers still fa ...
- Algolia Search Puts Focus On Speed, Personalization, Voice
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, July 18, 2019
Algolia on Thursday released updates to its search technology with personalization, voi ...
- Amazon, Google Questioned By Congress About Manipulating Algorithms
Performance Marketing Insider, Laurie Sullivan - Thursday, July 18, 2019
Congressman David Cicilline questioned Google, Amazon, Apple and Facebook, with a foc ...
- Local Search Analytics Defines True Local Competitors, Performance
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 17, 2019
Google's focus on hyperlocal search data prompted Moz to build a platfo ...
- How AI Blurs The Line Between Display, Search, Native And Programmatic
Search & Performance Marketing Daily, Rochelle Rodriguez - Thursday, July 18, 2019
Artificial intelligence influences our decisions and we never notice it. When ...
- Kantar Sees Specialty Advertisers Taking Clicks For Back-To-School Search Campaigns
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, July 17, 2019
"Niche players are doing very well," says Jim Leichenko, Kantar director ...
- Google's Political Ad Transparency Data Reportedly Fraught With Errors
Performance Marketing Insider, Laurie Sullivan - Wednesday, July 17, 2019
Google doesn't always record political ads bought with its advertising tools, a ...
- Trump To Look Into Google-China Ties
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, July 16, 2019
On Tuesday, President Trump announced his administration will look into Google's ti ...
- How Many Changes Annually Does Google Make To Its Search Platform?
Performance Marketing Insider, Laurie Sullivan - Tuesday, July 16, 2019
Google on Monday released the number of changes it made last ye ...
- Google Working On AI In China Has Billionaire Peter Thiel, Others Raising Major Concerns
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 15, 2019
Theft of U.S. intellectual property in China is common, but it's ju ...
- Microsoft Changes Cortana To Integrate With Amazon Alexa
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 15, 2019
The Verge calls it a "relatively minor change. but it shows h ...
- Google Assistant Tapped For Moon Landing Anniversary
Connected Thinking, Chuck Martin - Monday, July 15, 2019
The Navy Recruiting Command has developed a Google Assistant interactive game call ...
- Brands Begin To Hit Roadblocks With Real-Time Ad Bidding And Targeting
Data & Programmatic Insider, Laurie Sullivan - Monday, July 15, 2019
Thousands of apps in the U.S. Google Play Store still bypass permissio ...
- Google Home Shares Recordings With Outside Contractors
Digital News Daily, Wendy Davis - Friday, July 12, 2019
Google Home smart speakers can transmit people's conversations back to the compa ...
- Voice Leak Scandal -- Is This Google's Cambridge Analytica Moment?
London Blog, Sean Hargrave - Monday, July 15, 2019
Will the public trust Google again when they hear leaks of use ...
- Changes To How Facebook Lets Users Opt Out Of Targeted Ads
Performance Marketing Insider, Laurie Sullivan - Monday, July 15, 2019
Facebook made two changes to its platform last week, to give mo ...
- Amazon Prime Day Drives Loyalty, Yet Return Rate Remains A Challenge
Search & Performance Marketing Daily, Laurie Sullivan - Friday, July 12, 2019
Big opportunities exist for brands to build loyalty during Amazon Prime Da ...