- Inaccurate Data Still Holding Back Marketers
Performance Marketing Insider, Laurie Sullivan - Wednesday, January 24, 2018
The biggest mistake companies make is not factoring in the cost ...
- Thunder's Victor Wong Discusses The Future Of Ad Tech, Ad Standards
Publishing Insider, Melynda Fuller - Wednesday, January 24, 2018
Competing walled gardens are embracing programmatic and people-based marketing to be competiti ...
- DuckDuckGo Silences Browser Tracking, Moves Beyond Search
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 23, 2018
The DuckDuckGo browser extension and mobile app will now show searchers wh ...
- Google Audiobooks To Compete With Amazon, Gains Consumer Data
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 23, 2018
The books, offered through Google Play and on devices like Google Assista ...
- Google Educates Marketers In Universal App Campaigns
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, January 23, 2018
Google Best Practices will launch an interactive education program for Universal A ...
- NAFTA Negotiators Urged To Protect Web Companies
Digital News Daily, Wendy Davis - Monday, January 22, 2018
The revised version of NAFTA should include provisions protecting web companies fr ...
- Publicis Media's King: Marcel Is More Than 'Alexa For Business'
MAD, Larissa Faw - Monday, January 22, 2018
According to King, Millennials spend their time using many different platforms ...
- Bing Hotel Ads Rolls Out With Partner Koddi
Performance Marketing Insider, Laurie Sullivan - Tuesday, January 23, 2018
The ad platform will launch as a pay-per-click campaign, similar to Shoppi ...
- Google Search Visibility Of Social Falls, Video Rises
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 22, 2018
U.S. social media sites fared poorly in visibility on Google's search engi ...
- ITWP, AKQA, P&G, L'Oreal, Other Agencies, Brands Launch Consortium To Gain Insights On Consumer Behavior
Search & Performance Marketing Daily, Laurie Sullivan - Monday, January 22, 2018
ITWP, parent holding company of Toluna and Harris Interactive Europe, has creat ...
- Eight Gmail Add-Ons And Features
Around the Net in Email, Ray Schultz - Monday, January 22, 2018
Google has integrated some popular features into its Gmail platform. The Forb ...
- Nuances Of Damore Vs. Google And Private Sector Free Speech
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 22, 2018
People, no doubt, will pay close attention to the alleged political discrimination lawsu ...
- Google Expands AI Projects In France
Around the Net in Search Marketing, Laurie Sullivan - Monday, January 22, 2018
Google plans to open four local Hubs in France, run by ...
- Black Box Wines Feeds In-Store Data Into Programmatic Campaign
Digital News Daily, Laurie Sullivan - Friday, January 19, 2018
By collaborating with partners Amobee, Oracle, and Labmatik, Black Box Wines pilot ...
- If Google Didn't Exist
Performance Marketing Insider, Laurie Sullivan - Monday, January 22, 2018
If Google's or Bing's search engine didn't exist to act as ...
- Google, Tencent Ink Patent Deal To Co-Develop Technology
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 19, 2018
In a first for Google in China, Alphabet's subsidiary has signed ...
- Search Engines Prevail In Battle With Locksmiths Over Listings
Digital News Daily, Wendy Davis - Thursday, January 18, 2018
Siding with Google, Microsoft and Yahoo, a federal judge has dismissed clai ...
- IAB Releases DOOH Metrics Glossary
MediaDailyNews, Laurie Sullivan - Thursday, January 18, 2018
Making it easier for agencies and brands to evaluate, plan, and b ...
- All Aboard, Google Express Predictions
Performance Marketing Insider, Laurie Sullivan - Friday, January 19, 2018
The Google Express marketplace will become a major push for Google ...
- Google's Deadline Looms For Marketers To Address Symantec-Issued Security Certificates
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 18, 2018
Google will begin to distrust Symantec-issued certificates in Chrome that were issu ...
- Google Starts Rolling Out Chromecast Fix For WiFi Problems
AI & IoT Daily, Chuck Martin - Thursday, January 18, 2018
Google has announced that it will be rolling out a fix f ...
- Apple, Google Buses Under Attack
Around the Net in Search Marketing, Laurie Sullivan - Thursday, January 18, 2018
Someone is shooting out the windows of buses that take Apple employe ...
- TAG Requires Publishers To Use Ads.Txt
Digital News Daily, Wendy Davis - Thursday, January 18, 2018
The ad industry's Trustworthy Accountability Group will require publishers to implement t ...
- 56% Of Men More Likely To Purchase Clothing From Amazon
Performance Marketing Insider, Laurie Sullivan - Thursday, January 18, 2018
The study shows that 53% of women reported they were more like ...
- Organic Traffic Responsible For 65% Of iOS App Store Downloads
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 17, 2018
Downloads in 2017 rose about 60% globally to 175 billion in t ...
- Google Teaches AI To Build AI For Beginners, Starts With Images
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 17, 2018
Teams at Google have begun to use artificial intelligence to develop ...
- Google Makes Mobile Page Speed A Ranking Factor In Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, January 17, 2018
The Speed Update, as Google calls it, will affect pages that deliv ...
- Google To Expand Undersea Cable Project To Support $30B Cloud Infrastructure Worldwide
Digital News Daily, Laurie Sullivan - Tuesday, January 16, 2018
Alphabet-owned Google is scheduled to complete three underwater cables in 2019 ...
- Gmail OCR Enables Image Searches, Expert Says
Email Marketing Daily, Ray Schultz - Wednesday, January 17, 2018
Gmail allows users to search images as well as text. Here's ...
- Did YouTube Just Step Up On Brand Safety -- Finally?
London Blog, Sean Hargrave - Wednesday, January 17, 2018
It's a little late, but YouTube finally seems to have grown ...