- Westwood One Rolls Out Mobile Radio Ad Platform Tied To Search
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, June 28, 2017
For the first time, over-the-air broadcast radio has the ability to accompa ...
- 'Telegraph' Predicts Record EU Fine For Google
Around the Net In MAD London, Sean Hargrave - Tuesday, June 27, 2017
"The Telegraph" was sticking its neck out this morning before the Europe ...
- Google Hit With Record $2.7 Billion EU Fine
Around the Net In MAD London, Sean Hargrave - Tuesday, June 27, 2017
Google has been hit with the biggest European Commission fine of a ...
- EU To Google -- Stop Doing Evil!
London Blog, Sean Hargrave - Tuesday, June 27, 2017
The record $2.7bn fine is finally announced, but one has to wond ...
- Misunderstanding Consumer Emotions Can Lead Campaigns Astray
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 27, 2017
Long-standing stereotypes about emotion can lead marketers to false assumptions about potenti ...
- Kantar Media's AdGooroo Now Offers Mobile Search Data
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 26, 2017
Kantar Media on Monday said it has integrated unique U.S. mobile-search advertisi ...
- Search Advertising Ripple Effect Expected From Amazon, Whole Foods Acquisition
Search & Performance Marketing Daily, Laurie Sullivan - Monday, June 26, 2017
Investments in search will rise during the next 12 to 18 month ...
- Bing Ads Adds Competitive Share Of Voice
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, June 27, 2017
Marketers can now add Competitive metrics, also referred to as Share ...
- Facebook Live, YouTube Live Battle For Live Streaming Dominance
Digital News Daily, Laurie Sullivan - Friday, June 23, 2017
Some 25% of viewers participating in the survey said live streaming provid ...
- Sly Google Recants: Search Giant Will No Longer Scan Email Content
Email Insider, Ray Schultz - Monday, June 26, 2017
Most reports attribute the move to a desire by Google to reassu ...
- Google Deserves No Thanks For Calling Time On Spying
EuroMail, Sean Hargrave - Monday, June 26, 2017
No more scanning of Gmail emails -- and about time too. Goog ...
- Voice Search Makes Mobile Context Key -- It's Position One, Or Nothing
London Blog, Sean Hargrave - Monday, June 26, 2017
Voice search is mobile search -- and that means content and locati ...
- Amazon Proving Sorrell's Prediction: It Will Rival Google In Ad Revenue
MediaDailyNews, Laurie Sullivan - Monday, June 26, 2017
It no longer seems farfetched to envision a world where product sear ...
- BrightEdge Works To Perfect Visual Parsing
Performance Marketing Insider, Laurie Sullivan - Monday, June 26, 2017
Two years in the making, pieces of the technology are live toda ...
- 'Low-And-Slow' Bots Most Difficult To Detect On Web Sites
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 23, 2017
A study reveals that while an average of 16% of Web sit ...
- Google To Stop Scanning Gmail To Target Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, June 23, 2017
Google on Friday said it plans to stop scanning the inboxes ...
- Google Challenges Law Enforcement's Access To Data
Around the Net in Search Marketing, Gavin O'Malley - Friday, June 23, 2017
Google is urging lawmakers to reconsider how governments access customer data stor ...
- Shift In Consumer Trust: Influencer Videos Drive Purchases, Study Finds
Digital News Daily, Laurie Sullivan - Thursday, June 22, 2017
The shift in trust is the most surprising finding from the stud ...
- YouTube Introduces New Immersive Virtual Reality Format, VR180, At VidCon
Digital News Daily, Laurie Sullivan - Thursday, June 22, 2017
YouTube CEO Susan Wojcicki unveiled several new features at VidCon Thursday includi ...
- Google Rolls Out Posts For Small Businesses Worldwide
Performance Marketing Insider, Laurie Sullivan - Friday, June 23, 2017
The platform allowed candidates during the 2016 U.S. presidential election to po ...
- ANA Weighs In Against California Privacy Proposal
PolicyBlog, Wendy Davis - Thursday, June 22, 2017
The ANA is seeking to rally opposition to a proposed California l ...
- Edward Jones, Morgan Stanley Demonstrate Unique Organic, Paid-Search Strategies
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 22, 2017
Integration of organic, local and paid-search strategies increases click-share percentages, a rece ...
- Google Finds Unique Method To Gather Map Data
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, June 22, 2017
Jennifer Slegg, The SEM Post founder, reports that this Google test ...
- Barometric Partners With Commerce Signals, Alphonso, Mobiquity Networks
Digital News Daily, Philip Rosenstein - Thursday, June 22, 2017
Cross-platform tracking and attribution solutions provider Barometric on Tuesday announced partnerships wi ...
- In A First, YouTube Opens VidCon With Live High-Dollar Production Streamed Online
Performance Marketing Insider, Laurie Sullivan - Thursday, June 22, 2017
The message "You put the 'Y-O-U' in YouTube" in the opening performan ...
- Google's Ad Blocking And Funding Choices -- What It Means For Online Advertising
Search & Performance Marketing Daily, Martin Kratky-Katz - Thursday, June 22, 2017
This month, Google said it would add an ad blocker to Chro ...
- Adobe Sees Strong Q2
Around the Net in Search Marketing, Gavin O'Malley - Wednesday, June 21, 2017
Driven by the success of its cloud-based software suite, Adobe reported stro ...
- Mozilla Rolls Out Android Browser That Blocks Tracking
Digital News Daily, Wendy Davis - Wednesday, June 21, 2017
Touting itself as privacy-friendly, Mozilla has launched an Android version of i ...
- ROI Means Email Beats Social And Paid Search Every Time
EuroMail, Sean Hargrave - Wednesday, June 21, 2017
Email marketing has an ROI four times higher than social and pa ...
- Perspective Tool Promotes Civil Discourse, Helps Publishers Censor Trolls
MAD, Larissa Faw - Tuesday, June 20, 2017
Google's Jigsaw has developed a tool called Perspective that flags "toxic" commentar ...