- The North Face Takes Virtual Reality To SXSW And Stores
MediaDailyNews, Laurie Sullivan - Wednesday, March 11, 2015
The North Face will take consumers through an immersive experience using virtu ...
- Google On Verge Of Buying InMobi For $1 Billion
Mobile Marketing Daily, Laurie Sullivan - Wednesday, March 11, 2015
Google's acquisition of InMobi for $1 billion would solidify its position ...
- The Real End Goal Of SEO
Performance Marketing Insider, Winston Burton - Thursday, March 12, 2015
Some brands have been obsessed with the notion that rankings are t ...
- China's Qihoo Ad Revenue Rises On Search Advertising, Mobile Services
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 11, 2015
Online advertising continues to grow in China. Qihoo, a company known f ...
- Brands Lose Up To 60K Visitors Monthly From Search Trademark Use, Bidding
SearchBlog, Laurie Sullivan - Thursday, March 12, 2015
In the Consumer Finance industry, the estimated traffic loss for a typic ...
- Demand For Control Of Data Prompts Willingness To Share
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 11, 2015
Consumers have become more savvy and demanding as they find ways ...
- Bing Partners With NCAA
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 11, 2015
Microsoft has teamed up with the NCAA to make Bing the Offici ...
- Ted Baker Launches 'Pinch me' Instagram Campaign
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, March 11, 2015
Designer Ted Baker has launched an Instagram campaign with the tagline Pin ...
- Kennet Partners, Joe Wang Take Majority Stake In TreeHouse
Data and Targeting Insider, Laurie Sullivan - Wednesday, March 11, 2015
Financial investment firm Kennet Partners and co-investor Joe Wang made a $ ...
- What 'Mobile First' Means For Search Marketers
Performance Marketing Insider, Aaron Goldman - Tuesday, March 10, 2015
I'm not sure exactly when it happened (my guess is 2011, wh ...
- Forget Viewability - Nielsen Study Shows What's On Mobile Users' Minds
RTBlog, Tyler Loechner - Wednesday, March 11, 2015
Native ads on mobile sites receive twice as much "visual focus" fr ...
- Blippar's $45 Million Bet On An Augmented Reality Search Engine
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 10, 2015
Augmented reality ad platform Blippar has raised $45 million in new fundi ...
- Google CFO Patrick Pichette To Retire
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 10, 2015
Patrick Pichette, Google's CFO since 2008, has put plans in motion ...
- Search Ads Rise; Amazon, eBay Comparable Sales Growth Slows In February
SearchBlog, Laurie Sullivan - Wednesday, March 11, 2015
ChannelAdvisor released its February same-store sales (SSS) year-over-year analysis for Google sear ...
- Starboard Keeps Pushing Yahoo To Spin Off Japanese Investments
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 10, 2015
Once again, investor Starboard Value pushed a little harder on Yahoo ...
- Matter Communications Acquires Search Maven
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 10, 2015
Matter Communications has acquired search marketing firm Search Maven Media. Search Mav ...
- Bing Releases Google Chrome Extension
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 10, 2015
Bing has released an extension for Google Chrome users to improve t ...
- The Rebrand Of A Possible Presidential Candidate
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, March 10, 2015
Should marketers really think about rebranding a potential presidential candidate like th ...
- Google, Apple War Over Wearables
Mobile Marketing Daily, Laurie Sullivan - Monday, March 9, 2015
Minutes before Apple CEO Tim Cook took the stage to announce ...
- Google AdWords Reporting Drops Four Search Funnels
Search & Performance Marketing Daily, Laurie Sullivan - Monday, March 9, 2015
Google plans to eliminate four search funnel columns in early April ...
- Google Loses eBay Classifieds To adMarketplace On-Site Search Ads
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, March 10, 2015
eBay Classifieds has signed a deal with adMarketplace to power advertisements th ...
- The Image Of Etsy's IPO
Search & Performance Marketing Daily, Chris Paradysz - Tuesday, March 10, 2015
The Etsy Initial Public Offering, aside from the financial machinations, is exciti ...
- Adobe Builds Partner Chain To Take On Marketing Funnel, Redefines Programmatic
SearchBlog, Laurie Sullivan - Tuesday, March 10, 2015
Adobe will announce a slew of partnerships Tuesday at its annual summ ...
- Google Cloud Outage: Are Companies Relying Too Much On Services?
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 9, 2015
Consumer and business reliance on cloud computing continues to grow, along wi ...
- Google Search Page Defined
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 9, 2015
Dan Shewan shares, for newbies, how to identify and recognize each individu ...
- Best Buy To Start Selling Microsoft Band, Per Leaked Docs
Around the Net in Search Marketing, Laurie Sullivan - Monday, March 9, 2015
Microsoft announced the fitness Band in October, though it has been difficult to find. N ...
- Olapic's Predictive Tech Finds Social Media Photos, Videos For Facebook Ads
Search & Performance Marketing Daily, Laurie Sullivan - Friday, March 6, 2015
West Elm's latest campaign digs into social media roots with a predicti ...
- Apple Watch, IoT, Mobile Device Optimization Become Reality
SearchBlog, Laurie Sullivan - Monday, March 9, 2015
There's a clear chasm between the haves and the have-nots when ...
- What Deep, Machine Learning Mean For SEO
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 6, 2015
Rand Fishkin explores concepts of deep learning and machine learning to sha ...
- How Data Lords Threaten The Economy
Around the Net in Search Marketing, Laurie Sullivan - Friday, March 6, 2015
Companies are building IP on proprietary data, not just technology. Kira Radins ...