- Mobile, Social Driving 36% Of In-Store Sales
Marketing Daily, Sarah Mahoney - Monday, April 28, 2014
A new study from Deloitte Digital finds that stores are pouring the ...
- Mobile Measurement Tops Media Pros' Focus
MediaDailyNews, Laurie Sullivan - Friday, April 25, 2014
Cross-device and mobile measurement, as well as real-time bidding (RTB) optimization, a ...
- PCH Launches TV Campaign, Ups Site Traffic
MediaDailyNews, Laurie Sullivan - Monday, April 28, 2014
Publishers Clearing House (PCH) will launch a television campaign for its forthcomi ...
- In-Store Assistance? Shoppers Take Mobile over Salespeople
MobileShopTalk, Chuck Martin - Monday, April 28, 2014
When it comes to reaching mobile shoppers, many retailers may be missi ...
- Safari Users Urge Appeals Court To Rebuff Google, Vibrant Media, WPP
Online Media Daily, Wendy Davis - Monday, April 28, 2014
Google, Vibrant Media and WPP's Media Innovation Group acted "contrary to indust ...
- 360i Builds Tool To Reverse-Engineer Search Quality Score
Search & Performance Marketing Daily, Laurie Sullivan - Monday, April 28, 2014
360i has built a data-driven platform and business model to get bett ...
- SEMPO Builds Global Presence To Identify Trends, Solve Challenges
SearchBlog, Laurie Sullivan - Monday, April 28, 2014
Changes afoot at SEMPO point to a more structured international model th ...
- SIS: Where You'll Find The Future Of Search
Show Daily, Laurie Sullivan - Monday, April 28, 2014
Ah, Key Largo. The Search Insider Summit kicked off on Monday wi ...
- CMOs Still Need To Sell Search To C-Suite
Show Daily, Laurie Sullivan - Monday, April 28, 2014
Here's a CMO who believes in content. It seems that the C-sui ...
- What's The Lifetime Cost, Value of A Customer?
Show Daily, Laurie Sullivan - Monday, April 28, 2014
I'm always interested in how search marketers find new customers and wh ...
- Pinterest Debuts Guided Search In Apps
Social Media & Marketing Daily, Mark Walsh - Friday, April 25, 2014
The visual social network on Thursday introduced Guided Search, a new discove ...
- Pinterest Unveils Guided Search
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, April 25, 2014
Pinterest on Thursday debuted Guided Search -- a service to search t ...
- Wearables Heating Up As Facebook, Apple And Nike Get In On The Next Big Marketing Craze
London Blog, Sean Hargrave - Friday, April 25, 2014
Logging runs, cycle rides and walks is so exciting a new ar ...
- Interpublic Ups U.S. Ad Expansion Half A Point, Says Programmatic Has Hit The Brakes On Online Display
MediaDailyNews, Joe Mandese - Friday, April 25, 2014
Citing "an improved economic outlook in the U.S.," as well as t ...
- Heartbleed Bug Prompts Tech Giants To Donate $3.6 Million To Support Open-Source Projects
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, April 24, 2014
A dozen technology companies -- including Intel, IBM, Facebook, and Google ...
- 25 Google Tactics To Build A Better Mobile Web Site
SearchBlog, Laurie Sullivan - Friday, April 25, 2014
Mobile users are goal-driven. They launch an application or Web browser ...
- Connectivity Closes $6.35M Funding, Helps Businesses Monitor Social Media
Social Media & Marketing Daily, Laurie Sullivan - Thursday, April 24, 2014
Connectivity has secured a $6.35 million Series A funding round led ...
- Fairmont Hotel Concierge Equipped With Google Glass
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 24, 2014
At the Fairmont San Francisco, you will find Tom Wolfe, the fir ...
- Russia Wants Search Engine, Social Network Data To Stay On Russian Soil
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 24, 2014
The Russian parliament wants technology services like Google Gmail and Microsoft Sky ...
- AKQA Watch Dogs Campaign Simulates Digital Footprint
MediaDailyNews, Laurie Sullivan - Wednesday, April 23, 2014
AKQA has developed an online campaign promoting Ubisoft's Watch Dogs. It explor ...
- The Power Of Meta
Performance Marketing Insider, Gord Hotchkiss - Thursday, April 24, 2014
To the best of our knowledge, humans are the only species capab ...
- British Airways Names Forward3D Global Paid-Search Agency
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, April 23, 2014
British Airways has appointed Forward3D to run its global paid-search campaigns. T ...
- Persuading Searchers With Color
SearchBlog, Laurie Sullivan - Thursday, April 24, 2014
Do you know the taste of Thai tea? When unmixed the colo ...
- Bing Searches In School Network Ad Free
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 23, 2014
Microsoft is expanding a program giving schools the ability to prevent a ...
- 7 Cents Per U.S. Adult Hour On Mobile
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 23, 2014
This year advertisers will spend just $0.07 per U.S. Adult per ho ...
- Google Supports Samsung In Apple Patent Lawsuit
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 23, 2014
Google will pay a share of Samsung's legal fees to help Samsu ...
- Google Street View Gets Time-Lapse Photography
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, April 23, 2014
Google has made Street View images taken during the last seven years viewab ...
- Sony Taps Social Behavior To Find Influencers
Data and Targeting Insider, Laurie Sullivan - Wednesday, April 23, 2014
Sony is working with targeting data company Pursway to connect social behavi ...
- Google Adds AdWords App, Ad Tools For Search, Display, YouTube
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, April 22, 2014
Google announced several tools Tuesday that allow companies to promote and targ ...
- How To Rank Above 25 In Search Queries
SearchBlog, Laurie Sullivan - Wednesday, April 23, 2014
Google, Microsoft, Yahoo and Yandex continue to work on the Schema.org mark ...