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7 Cents Per U.S. Adult Hour On Mobile

  • eMarketer, Wednesday, April 23, 2014 1:42 PM
This year advertisers will spend just $0.07 per U.S. Adult per hour spent on mobile devices, compared with nearly $1 on print ad, per eMarketer research. U.S. advertisers will only spend 10 cents per U.S. adult per hour on digital media. Despite losing ground, print still leads with $0.83, followed by TV at $0.17; and Radio at $0.13.

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