- Meltwater, AP Settle Differences, Form Partnership
Online Media Daily, Wendy Davis - Tuesday, July 30, 2013
The Associated Press and online aggregator Meltwater have agreed to put asi ...
- Five Ways Multi-Location Businesses Can Prepare For Facebook Graph Search
Performance Marketing Insider, Andrew Shotland - Wednesday, July 31, 2013
As Facebook Graph Search rolls out, brands targeting local customers will sta ...
- Search Dayparting Strategy Becomes Part Of How Facebook Augments TV Advertising
SearchBlog, Laurie Sullivan - Wednesday, July 31, 2013
Marketers have heard lots about Twitter's move to cozy up with televisi ...
- How To Get More From KPIs
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 30, 2013
Jay Taylor gives us some tips on how to gain more fr ...
- How To Turn Content Into Information
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 30, 2013
Optimizing content to serve up in search engine results makes good conte ...
- How To Optimize Search Engine Crawls With Server Log Data
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, July 30, 2013
Analyzing log files is a critical component of search engine optimization. T ...
- The Gen X CMO, Smarter Search And Smarter Content
Marketing Daily, Russ Mann - Tuesday, July 30, 2013
Agencies and ad-tech software creators need to be able to service t ...
- Publicis Omnicom Creates Uncertainty For Brands
Online Media Daily, Laurie Sullivan - Monday, July 29, 2013
Combining Omnicom Group and Publicis Groupe could have far-reaching effects on t ...
- Mobile Continues To Expand Digital Audiences
Online Media Daily, Mark Walsh - Monday, July 29, 2013
The total digital audience across the largest 100 U.S. sites increased 3 ...
- Parents Favor Major Brands Online
Online Media Daily, Gavin O'Malley - Monday, July 29, 2013
Parents appear to be doing the majority of their online back-to-school shoppi ...
- Taking Search Marketing Further? A Look At Remarketing
Performance Marketing Insider, Brian Rauschenbach - Tuesday, July 30, 2013
Search marketing has historically been based upon consumers seeking something, finding i ...
- Bing Maps Heats Up Visual Location Data
SearchBlog, Laurie Sullivan - Tuesday, July 30, 2013
Microsoft has developed a method that allows marketers to visualize location da ...
- Moving To Search Marketing From Newspaper Editing
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 29, 2013
Kristi Kellogg left a position as a newspaper editor to join BruceCla ...
- Balancing Nofollow Guidelines
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 29, 2013
Huh? What's a "nofollow" link? Marketers new to search optimization might a ...
- Don't Fall Into The Search Best Practice Approach
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 29, 2013
Best practices are almost a guarantee that the content won't stand o ...
- What Does Real-Time Marketers Really Mean?
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 29, 2013
While marketers continue to question what "real time" really means, many ...
- Why These Landing Pages Convert
Around the Net in Search Marketing, Laurie Sullivan - Monday, July 29, 2013
Where are those "one-page, mega converting landing pages" Peter Meinertzhagen can u ...
- Google Maps Visits Florida Beaches
Marketing Daily, Karl Greenberg - Friday, July 26, 2013
Given the predilection tourism marketing organizations have for beautiful photos of mountain ...
- Google Secures Patent For Social Search
Online Media Daily, Laurie Sullivan - Friday, July 26, 2013
Google continues to search for a connection with social media to gi ...
- PulsePoint To Pay $1 Million For Safari Hack
Online Media Daily, Wendy Davis - Friday, July 26, 2013
The online ad exchange PulsePoint has agreed to pay $1 million ...
- Marketing Machinists
Performance Marketing Insider, David Rodnitzky - Monday, July 29, 2013
In the aftermath of the tragic Asiana Airlines crash in San Francis ...
- Google Tinkers With AdWords Quality Score
SearchBlog, Laurie Sullivan - Monday, July 29, 2013
Google has made some updates on how the company reports quality scor ...
- How To Produce Content Videos
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 26, 2013
About 183 million Americans watched more than 44 billion online content vide ...
- Why Consumers Do What They Do
Around the Net in Search Marketing, Laurie Sullivan - Friday, July 26, 2013
Bryan Eisenberg believes top organic rankings occur once marketers begin to understa ...
- Why It's Time To Rebrand 'Augmented Reality'
Mobile Marketing Daily, Jess Butcher - Friday, July 26, 2013
it's only now that technology has evolved to a point at whi ...
- Smartphones, Tablets Become Essential Work/Home Tools
Online Media Daily, Laurie Sullivan - Thursday, July 25, 2013
Mobile devices that turn into research and information tools tend to foll ...
- PointRoll Settles 'Safari Hack' Lawsuit
Online Media Daily, Wendy Davis - Thursday, July 25, 2013
PointRoll has agreed to settle a class-action lawsuit stemming from allegations th ...
- FTC Lawsuits Could Hit Search Engines This Year
Online Media Daily, Laurie Sullivan - Thursday, July 25, 2013
Recent letters sent to about two dozen search engines from the Feder ...
- Last-Click Attribution Model Shorts Content Creators
SearchBlog, Laurie Sullivan - Friday, July 26, 2013
About 88% of click paths require more than three clicks, content sit ...
- Baidu Making Big Mobile Moves
Around the Net In Online Marketing, Gavin O'Malley - Thursday, July 25, 2013
Meanwhile in China, search giant Baidu saw net profit decline 4.5% ...