- Microsoft Ad Chief Wilk Steps Down, Sainsbury-Carter Steps In
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, March 9, 2023
Global head of Microsoft Advertising Wilk announced he would step down Thursda ...
- DuckDuckGo Follows Search Giants Into Generative AI
Digital News Daily, Colin Kirkland - Wednesday, March 8, 2023
Privacy-focused search engine DuckDuckGo is investing in generative AI with DuckAssist, ...
- In Search Of Health On Social
Digital News Daily, Pete Levin - Thursday, March 9, 2023
When following a health-related handle or searching for a brand name ...
- Adobe: Weather Could Result In More Spending Than Cyber Monday
Performance Marketing Insider, Laurie Sullivan - Thursday, March 9, 2023
Adobe and The Weather Company this week released the 2023 Digital Econo ...
- Uberall Announces New ChatGPT-Integrated Digital Revenue Assistant
Digital News Daily, Colin Kirkland - Tuesday, March 7, 2023
OpenAI's generative chatbot ChatGPT is now integrated across its local marketing platfo ...
- Consumers Submitted Over 1 Million 'Right to Be Forgotten' Requests In 6 Years
Email Marketing Daily, Ray Schultz - Wednesday, March 8, 2023
Google received over 95% of these right-to-be-forgotten requests, with the remainder goi ...
- Yelp Explores Advertising For Businesses Without Physical Locations And Off Its Properties
Performance Marketing Insider, Laurie Sullivan - Tuesday, March 7, 2023
Yelp has been working with large language models in search, providing ...
- Creative Services Professionals Are Most Concerned About AI
Data & Programmatic Insider, Laurie Sullivan - Monday, March 6, 2023
Market and audience research firm GWI found that in advertising, 22% a ...
- Chrome Users Lose Round In Privacy Battle
Digital News Daily, Wendy Davis - Friday, March 3, 2023
Siding with Google, a federal appellate court has refused to intervene ...
- Gannett-Owned Agency LocaliQ Redefines Digital Marketing Strategy With Brand Overhaul
Performance Marketing Insider, Laurie Sullivan - Monday, March 6, 2023
Digital agency LocaliQ, which supports local media including search, began a transformati ...
- Pinterest Tests New Premium Video Ad Format In Search Tab
Digital News Daily, Colin Kirkland - Thursday, March 2, 2023
At its first global ad summit, Pinterest announced its new ad offering ...
- Performance Marketing Engine Wunderkind Raises $76M, With Focus On AI, Machine Learning
Digital News Daily, Colin Kirkland - Thursday, March 2, 2023
Wunderkind, which helps brands target website visitors with emails and texts, h ...
- The Promise And Peril Of AI Music: What Have We Unleashed?
MediaDailyNews, Vernon Reid - Friday, March 3, 2023
The rise of streaming services that pay music artists mere fractions ...
- Super Bowl XLII Attracted Malicious Attacks Through Sports Bets
Performance Marketing Insider, Laurie Sullivan - Friday, March 3, 2023
The popularity of sports betting and the frequent transfer of money mak ...
- 1-800 Contacts Presses To Resurrect Battle With Warby Parker Over Search Ads
Digital News Daily, Wendy Davis - Wednesday, March 1, 2023
Warby Parker attempted "to free-ride on 1-800's valuable goodwill and to garn ...
- Data Clean Rooms - The Promise That Could Power Durable, Privacy-First Measurement
MediaDailyNews, Teodora Scutelnicu - Thursday, March 2, 2023
Will Probabilistic become the new Deterministic? Data clean rooms can create ...
- Industry Poll Of Concrete Plans For Using AI: Meh
MediaDailyNews, Joe Mandese - Thursday, March 2, 2023
The study from Europe's DMEXCO finds just one in ten marketing executiv ...
- Phygital Phantoms, Aliens And Other Mobile Mysteries Of The Week
Mobile Insider, Joe Mandese - Thursday, March 2, 2023
Independent agency SCS calls "phygital phantoms" a new mobile consumer archetype. ...
- Fifty-Eight Percent Of Enterprise Marketers Plan To Use AI For SEO, Study Finds
Performance Marketing Insider, Laurie Sullivan - Thursday, March 2, 2023
Among enterprise marketers, some 58% plan to use AI for SEO a ...
- Google Makes Ad-Network Policy Updates
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2023
Google has updated two ad-network policies. The first, Google Ads malicious ...
- ChatGPT API Enables Speech-To-Text: Attracts Snap, Instacart, Other Integrations
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, March 1, 2023
OpenAI's API for ChatGPT allows businesses to build the technology into ...
- PepsiCo Developing Audio Logos To Find Each Brand's Voice
Performance Marketing Insider, Laurie Sullivan - Wednesday, March 1, 2023
PepsiCo is developing audio logos to represent its brands. "If your bra ...
- Sam's Club Partners With The Trade Desk And LiveRamp To Target Ads Across The Open Web
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2023
Sam's Club has released a real-time display ad service available across thousan ...
- Microsoft Integrates Bing Chat Into Windows 11
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2023
Microsoft today released an update to Windows 11, Microsoft's latest PC operati ...
- Bing AI Algorithm Insights On Chat From Bing Product Manager
Around the Net in Search Marketing, Laurie Sullivan - Tuesday, February 28, 2023
Fabrice Canal, principal product manager for Microsoft Bing, presented in Austin, Texa ...
- Three Ways Google Ensures Safe Online Shopping
Performance Marketing Insider, Laurie Sullivan - Tuesday, February 28, 2023
Google has several "tools and features in place to make sure y ...
- Microsoft Starts To Define How Advertising Works In Search And Bing Chat Queries
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 27, 2023
Microsoft's Bing chatbot continues to personalize the experience to use the technolog ...
- Equativ Takes On Bridgepoint As Majority Shareholder To Accelerate Growth
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, February 28, 2023
The goal is to create one of the top three supply-side platfor ...
- Meta Releases Large Language Model AI, Focus On Research
Digital News Daily, Colin Kirkland - Friday, February 24, 2023
Meta released its own AI language generator LLaMA on Friday. Meta clai ...
- Apple TV+ Taps Sales Exec To Build Video Ad Business: Report
Digital News Daily, Karlene Lukovitz - Monday, February 27, 2023
Lauren Fry has worked for the Simulmedia ad-tech firm, AT&T and Comc ...