- CES: NBCU Aims For Big Digital Commerce Marketplace
Television News Daily, Wayne Friedman - Tuesday, January 12, 2021
Amidst a potential $50 billion digital commerce marketplace, NBCUniversal says its shopping-connect ...
- Online's $3 Billion Shopping Days Driving Retail: Adobe
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 27, 2020
Since Sunday Adobe has seen spending of $14.5 billion, up 40.6% Yo ...
- Consumer Spending Hits $11 Billion So Far This Week, Adobe Reports
Digital News Daily, Ray Schultz - Wednesday, November 25, 2020
Discounts reign as consumers' online spending sees double-digit growth, Adobe Analytics da ...
- Verizon Media, Walmart Launch Partnership To Drive Holiday Ecommerce Content, Savings
Search & Performance Marketing Daily, Laurie Sullivan - Monday, November 9, 2020
Verizon Media and Walmart on Monday will launch a partnership called ...
- Microsoft Releases Targeting Segments For Holiday Events, Starting With Black Friday
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 3, 2020
Supporting advertisers specifically during holiday events, Microsoft said it will release i ...
- Pandemic Creates New Breed Of Budget Shopper
MAD, Larissa Faw - Wednesday, October 28, 2020
Today's budget-conscious consumers have evolved to include 14% more men and 6 ...
- Checking Out In The Inbox: Skipify And Gmail Launch Shopping Within Emails
Email Insider, Ray Schultz - Friday, October 23, 2020
Consumers can add items to their cart and check out within t ...
- Shoppers Focused More On Local Economy This Holiday Season
MAD, Steve McClellan - Thursday, October 22, 2020
That's one of the findings in a new study from Horizon Med ...
- Facebook Rolls Out New Frictionless Commerce Ad Features, Aimed At Mobile Holiday Shopping Season
MediaDailyNews, Joe Mandese - Wednesday, October 21, 2020
In an effort to take some of the friction out of onli ...
- Holiday Ad Spending Starts Early As Brands And Retailers Face Concerns Over Shipping Capacity
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 19, 2020
Some companies expect the budget allocations to run heavier earlier in t ...
- GoDaddy Strengthens Ecommerce, Integrates With Instagram And Facebook
Search & Performance Marketing Daily, Laurie Sullivan - Monday, October 5, 2020
The move allows users of GoDaddy's Websites + Marketing platform to crea ...
- Digital Signage Firm UPshow Raises $14 Million, Counts Tobaccowala Among Its Investors
Mediapsssst, Richard Whitman - Tuesday, September 29, 2020
UPshow has created a proprietary tech platform that connects in-store TV scree ...
- Study: Pandemic Turns Shopping Into A Mission With Little Pleasure
MAD, Larissa Faw - Friday, August 14, 2020
Shoppers will take a more omni-channel approach to their grocery shopping ...
- GroupM: Brands Must Embrace Cross-Platform Shopping
MAD, Larissa Faw - Monday, August 3, 2020
This year is projected to be the strongest year for ecommerce, wi ...
- Shopper Marketing Marries OTT: Roku Adds Kroger Data, Analytics To Lure CPG Advertisers
Video Insider, Karlene Lukovitz - Tuesday, June 9, 2020
Kroger's customer data on 60 million-plus households from its nearly 2,800 supermarke ...
- Accenture Finds COVID-19 Permanently Changing Consumer Behaviors
MAD, Larissa Faw - Wednesday, May 6, 2020
For one, they are seeking to upgrade their homes digitally. And ma ...
- Shopify Q1 Revenue Leaps 47%, Shows Linking Online, Offline Data Will Change Advertising
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, May 6, 2020
Shopify highlighted a significant boost due to the COVID-19 pandemic. Subscription Solutio ...
- Omnicom's The Integer Group Launches Adaptive Retail Division
Mediapsssst, Richard Whitman - Tuesday, May 5, 2020
The new unit is tailored to address rapid changes in shopper behavi ...
- Run, Don't Walk: Why Now Is The Time To Test Instacart Ads
Search & Performance Marketing Daily, Chris Cloney - Tuesday, May 5, 2020
The recent surge in demand for online delivery has fueled the asce ...
- COVID-19 Spurs Sudden Shift In Consumer Shopping Habits
Research Intelligencer, Rob Williams - Thursday, March 26, 2020
Brands, retailers and manufacturers need to be aware of these sudden shif ...
- White Castle Names Blue Chip Shopper Marketing AOR
MAD, Steve McClellan - Tuesday, March 10, 2020
Chicago-based Blue Chip will be responsible for supporting growth of White Castle ...
- Microsoft Digs Into Commerce, Visual Search For Retail At NRF Conference
Search & Performance Marketing Daily, Laurie Sullivan - Friday, January 10, 2020
The platforms allow retailers to configure native ad placements and products a ...
- Meredith Acquires 'Swearby,' Digital Recommendations Platform
Publishers Daily, Melynda Fuller - Thursday, January 9, 2020
Meredith just upped its ecommerce efforts. SwearBy works by providing a spa ...
- Brands Landing On Google's Nice List
Around the Net in Search Marketing, Laurie Sullivan - Wednesday, November 27, 2019
Google offers a list of the best places to make purchases ...
- Verizon Media's 'Makers' Brand Launches Digital Pop-Up Shop
Publishers Daily, Sara Guaglione - Tuesday, November 26, 2019
The shop will promote female-founded brands and female-focused products ahead of Bla ...
- Corvette Collection's Mobile Optimization Campaign Reaches 68% Performance
Inside Performance, Laurie Sullivan - Thursday, November 21, 2019
Corvette Collection worked with the Mobile Optimization Initiative, testing five standard tes ...
- EU Unhappy With Changes To Google's Shopping Service
Search & Performance Marketing Daily, Laurie Sullivan - Friday, November 8, 2019
Google's efforts to drive more traffic to European shopping rivals have faile ...
- YouTube Shopping Ads Debut In Time For The Holidays
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, November 5, 2019
YouTube on Tuesday launched Shopping ads in its home feed and ...
- Catalina Names Wayne Powers CEO
MAD, Larissa Faw - Tuesday, October 29, 2019
The move comes after Catalina emerged from a Chapter 11 bankruptcy reorganizati ...
- How Stitch Fix Marketing Personalizes Experiences
Inside Performance, Laurie Sullivan - Wednesday, October 2, 2019
The personalized feature, based on items already purchased from the company, serv ...