- Virtual Race Can Win You A Real Car
Creative Media Blog, Amy Corr - Monday, September 10, 2012
Remember the recent hyperlocal, customized direct-mail campaign created by Lowe Roche, Toron ...
- EA Sports Snaps Up Casual Gamers
Marketing Daily, Aaron Baar - Friday, September 7, 2012
"EA was looking for a way to really help drive conversion ...
- Mobile, Social Registers Rise In Cybercrime
Online Media Daily, Laurie Sullivan - Friday, September 7, 2012
Symantec has released a cybercrime report showing increases in malicious activity ...
- Coke Tops Social Media Index
Raw, Mark Walsh - Monday, September 10, 2012
Coca-Cola was the top-performing social media brand in August, according to t ...
- Zynga Loses CMO Karp
Raw, Mark Walsh - Monday, September 10, 2012
Jeff Karp, Zynga's chief marketing and revenue officer, is the latest high-lev ...
- Taliban Posing as Hot Babes Online
The Social Graf, Erik Sass - Monday, September 10, 2012
Prepare for cognitive dissonance: members of the Taliban are posing as biki ...
- Social Media And TV Viewership: Where's The Valued Intersection Now?
TV Watch, Wayne Friedman - Monday, September 10, 2012
Place a value on this: viewers of MTV's "Video Music Awards" la ...
- Invention Platform Quirky Scores $68M
Around the Net In Online Marketing, Gavin O'Malley - Friday, September 7, 2012
With participation from Kleiner Perkins and existing investors, Andreessen Horowitz just l ...
- Facebook, Keurig Head 2012 Breakaway Brands
Marketing Daily, Karlene Lukovitz - Thursday, September 6, 2012
Facebook held onto its top ranking in this year's edition of Land ...
- Lexus Launches Big Campaign For ES
Marketing Daily, Karl Greenberg - Wednesday, September 5, 2012
Lexus is launching a campaign, via El Segundo, Calif.-based Team One, ...
- Adobe Social Debuts To Enhance Brand Analytics
Online Media Daily, Gavin O'Malley - Thursday, September 6, 2012
Adobe just debuted a new service, which it promises will give bran ...
- Facebook's Global Growth Slowing
The Social Graf, Erik Sass - Friday, September 7, 2012
While no one would argue that attracting a billion users in le ...
- Loyalty Push: Play.com Has Social Media Scheme
Around the Net In OMD Europe, Nina Lentini - Wednesday, September 5, 2012
The online retailer will reward customers with a new loyalty scheme bas ...
- HootSuite Buys Seesmic
Around the Net in Online Marketing - Top of the News, Gavin O'Malley - Thursday, September 6, 2012
With consolidation in mind, enterprise social media platform HootSuite is buying (anothe ...
- Under Armour Launches Largest-ever Women's Effort
Marketing Daily, Karl Greenberg - Wednesday, September 5, 2012
Under Armour is launching its largest-ever campaign directed at women, including i ...
- Q&A: Stores Rule; Social And Mobile Lag
Marketing Daily, Sarah Mahoney - Thursday, September 6, 2012
How exactly does digital influence the way shoppers behave, from product resear ...
- HooteSuite Acquires Seesmic
Raw, Mark Walsh - Thursday, September 6, 2012
Social media management platform HooteSuite has acquired social applications developer Seesmic, t ...
- LinkedIn Revamps Company Pages
Raw, Mark Walsh - Thursday, September 6, 2012
LinkedIn on Thursday
introduced redesigned company pages, aimed at giving business ...
- The Tweets-Per-Minute Metric -- Or, Michelle Obama Is Our Next President!
Social Media Insider, Catharine P. Taylor - Thursday, September 6, 2012
Until I decided that it wasn't necessary to juggle two screens duri ...
- Social Net For Doctors Raises More Dough
The Social Graf, Erik Sass - Thursday, September 6, 2012
Private equity investors are bullish on social networks for doctors, judging ...
- Sprint: Sharing Is Not The Solution
Marketing Daily, Aaron Baar - Tuesday, September 4, 2012
The new campaign, created by Sprint and its Team Sprint agency (Digit ...
- Nissan Re-Boots The Heisman House In Dallas
Marketing Daily, Karl Greenberg - Tuesday, September 4, 2012
The Heisman Trust, Nissan, and ESPN created the Heisman House last ye ...
- For 18-34s, Social Media Can Jump-Start TV Viewing
MediaDailyNews, Wayne Friedman - Tuesday, September 4, 2012
A new study says social media "disproportionately impacts the viewing behaviors ...
- Biggest Brands Dominate Social Impressions
Online Media Daily, Joe Mandese - Wednesday, September 5, 2012
Led by uber brands like Coke, Apple and Google, beverage, technology a ...
- Dear Social Media: I Hate Politics
Online Spin, Cory Treffiletti - Wednesday, September 5, 2012
I hate politics. Politics is like your underwear -- I know y ...
- Democrats More Influenced By Social Media
The Social Graf, Erik Sass - Wednesday, September 5, 2012
Social media has a bigger impact on the political views of Democrat ...
- More Than 60 Percent of Consumers Use Social Media While Watching TV
VidBlog, Daisy Whitney - Wednesday, September 5, 2012
During a recent interview with Media Magazine, Ogilvy's Chief Digital Officer Brand ...
- Middle East Advertisers Rethink 'Likes'
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, September 4, 2012
Yousef Tuqan Tuqan, CEO of Dubai-based digital agency Flip Media, says Midd ...
- Swimming The Social Channel For Better Email
Email Insider, Jim Ducharme - Tuesday, September 4, 2012
Social channels provide marketers a wonderful virtual duck blind where they c ...
- Starbucks Heads 'Best-Loved' Brands List
Marketing Daily, Karlene Lukovitz - Tuesday, September 4, 2012
Based on analysis of consumer sentiments as expressed on social media, Starbuc ...