- Marketing Technology Should Help You Win, Not Defeat You
Social Media Insider, Jamie Tedford - Tuesday, April 21, 2015
There is an undeniable tide forcing the rapid progression of digital marketi ...
- Social Media Risk Scoring Comes To Insurance
The Social Graf, Erik Sass - Wednesday, April 22, 2015
Following years of speculation that insurers might use information drawn from soci ...
- Atlanta Hawks Selling Playoff Tickets On Twitter
Around the Net In Social Media & Marketing, Gavin O'Malley - Tuesday, April 21, 2015
With the help of Twitter marketing platform Flightly, the Atlanta Hawks a ...
- Pure Leaf Iced Tea Debuts First TV Spot
Marketing Daily, Karlene Lukovitz - Monday, April 20, 2015
The spot's creative, from Anomaly, underscores the brand's key differentiator -- th ...
- Jeep Taps X Ambassadors For New Chapter Of The Campaign For 2015 Renegade
Marketing Daily, Karl Greenberg - Monday, April 20, 2015
Jeep -- which has been pitching 20-somethings since earlier this year wh ...
- Nielsen: Microsoft TV Campaigns Expand Social Presence
Social Media & Marketing Daily, Gavin O'Malley - Monday, April 20, 2015
How does paid TV advertising affect a brand's earned social media? Drawi ...
- Twitter Tweaks Messaging Service To Compete With Facebook
Social Media & Marketing Daily, Gavin O'Malley - Monday, April 20, 2015
Still experimenting with its messaging model, Twitter is making it easier f ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Tuesday, April 21, 2015
Adidas has been featured in the top 10 for the past t ...
- Guess Who Dominates Social Logins?
The Social Graf, Erik Sass - Tuesday, April 21, 2015
Facebook is the clear leader in social media logins for Web sit ...
- We Are Better Connected But Lonelier Than Ever
Around the Net In MAD London, Sean Hargrave - Friday, April 17, 2015
We are meant to be more "connected" than ever in an e ...
- How One Small Town Turned Twitter Into A Civic Asset
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, April 20, 2015
Researchers at MIT Media Lab are intrigued by a small town ...
- The Dark Side Of Social Chain's Social Success
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, April 20, 2015
With a hint of envy, Buzzfeed takes a closer look at Soci ...
- Plum Organics' First National Campaign Seeks To Catalyze 'Unfiltered' Sharing Among Parents
Marketing Daily, Karlene Lukovitz - Monday, April 20, 2015
The "Parenting Unfiltered" campaign is designed to acknowledge and celebrate the reali ...
- Agency Behind ANZAC Woolworth's Campaign Deactivates Twitter Account Then Reverses Decision
Mediapsssst, Richard Whitman - Sunday, April 19, 2015
ANZAC Day occurs on April 25 and is a national day ...
- ScribbleLive Buys Appinions, Gains Influence Analytics Program
Social Media & Marketing Daily, Gavin O'Malley - Friday, April 17, 2015
To up its social analytics game, ScribbleLive has agreed to buy Appinio ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Monday, April 20, 2015
The promotion of HBO's new standalone streaming service, HBO Now, allowed t ...
- Social TV On The Rise, IAB Finds
The Social Graf, Erik Sass - Monday, April 20, 2015
A large majority of American adults use mobile devices or computers whi ...
- Snapchat Getting Advise From Former Apple Exec Scott Forstall
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, April 17, 2015
Scott Forstall, the former Apple head of iOS division, is quietly servi ...
- Twitter Admits To Troll Infestation
Around the Net In Social Media & Marketing, Gavin O'Malley - Friday, April 17, 2015
Vijaya Gadde, general counsel for Twitter, admits that the social network h ...
- Snapchat-ish: 'Quickie' Offers A Quick Live Video 'Chat'
Around the Net in Video, P.J. Bednarski - Friday, April 17, 2015
It's a new quick way to chat, live, with a friend w ...
- Panasonic Brings Far-Flung Families Together With 'HomeTeam'
Marketing Daily, Aaron Baar - Friday, April 17, 2015
"It's the next best thing to being there in person," Steve Safie ...
- The Next Ad Blocker: Social Media
Online Media Daily, George Simpson - Thursday, April 16, 2015
A new global survey from Nielsen reveals that 33% of American ...
- Tumblr Debuts Sponsored Day Ad Units
Social Media & Marketing Daily, Gavin O'Malley - Thursday, April 16, 2015
With Nike in tow, Tumblr is rolling out what appears to ...
- Evoniuk Named CTO For Evite
Social Media & Marketing Daily, Gavin O'Malley - Friday, April 17, 2015
With an eye on mobile, Evite has named Perry Evoniuk as i ...
- Periscope Trumps Arch-Rival Meerkat In Tweets
Social Media & Marketing Daily, Gavin O'Malley - Thursday, April 16, 2015
Despite their catchy names and early hype, most consumers couldn't name ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Friday, April 17, 2015
AutoZone's latest commercials sparked an impressive 7,457% increase in digital engagement. Th ...
- As Older Family Members Sign In To Social, Digital Natives Sign Out
Around the Net In MAD London, Sean Hargrave - Thursday, April 16, 2015
More than half of people aged 55 and over now have smartphon ...
- Yahoo Mail Contact Cards Add LinkedIn, Twitter Data
Around the Net in Search Marketing, Laurie Sullivan - Thursday, April 16, 2015
Yahoo Mail announced Thursday partnerships with LinkedIn and Twitter to integrate mo ...
- Snapchat Trying To Poach Uber Employees With Geo-Filters
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, April 16, 2015
Did you hear the one about Snapchat using strategically placed geo-location filte ...
- Facebook Testing "Away Message"
Around the Net In Social Media & Marketing, Gavin O'Malley - Thursday, April 16, 2015
Facebook appears to be experimenting with the its own version of t ...