- 67% Likely To Purchase After Seeing An Influencer-Endorsed Product In OOH Ad: OAAA
MediaDailyNews, Laurie Sullivan - Wednesday, December 4, 2024
Gen Z and Millennials are significantly more engaged with OOH advertising compar ...
- Senators Press House To Vote On Kids Safety Bill
MediaDailyNews, Wendy Davis - Wednesday, December 4, 2024
Six U.S. Senators are urging Republican leaders of the House of Representativ ...
- Meta: Election Integrity Enforcement Went Too Far, 'Error Rates Are Too High'
MediaDailyNews, Colin Kirkland - Wednesday, December 4, 2024
Meta admits to errors that inhibit free expression across its family ...
- TikTok 'Donation' Helps Creators Raise Money For Causes
MediaDailyNews, Colin Kirkland - Wednesday, December 4, 2024
In connection to Giving Tuesday, TikTok has launched an updated "Donation" featu ...
- What's In A Domain Name? Reporters Are Advised To Include Their Publication
Publishing Insider, Ray Schultz - Wednesday, December 4, 2024
But some wonder whether it will work as journalists seek to veri ...
- Alvin Bowles To Leave Meta, Tech Giant Hires New Ad Leader
MediaDailyNews, Colin Kirkland - Tuesday, December 3, 2024
Meta's head of ads in the Americas, Alvin Bowles, has announced h ...
- Meta Discloses 'Andromeda' Ad Retrieval
MediaDailyNews, Colin Kirkland - Tuesday, December 3, 2024
As Meta builds out its Advantage+ ad tools suite, it wants advertise ...
- Truth Behind Digital Privacy And Controls
Data & Programmatic Insider, Laurie Sullivan - Monday, December 2, 2024
Data analysis of terms of service and privacy policies of 57 influenti ...
- Australia Bans Social Media For Users Under 16 Amid Backlash
MediaDailyNews, Colin Kirkland - Friday, November 29, 2024
The new laws - touted as a "world leading" policy approach aim ...
- Threads Adds 35M New Users In November
MediaDailyNews, Colin Kirkland - Wednesday, November 27, 2024
Threads has become a major contender in the social microblogging space ...
- X Offers Shopify Merchants Free Ads
MediaDailyNews, Colin Kirkland - Wednesday, November 27, 2024
X has begun running full-screen promotions for its Premium account offerings, includi ...
- Musk Seeks To Prevent 'The Onion' Purchase Of Infowars Handles
MediaDailyNews, Wendy Davis - Wednesday, November 27, 2024
Elon Musk's X Corp. says Alex Jones' bankruptcy trustee has no rig ...
- Legacy TV Media Slips, But Maintains High Q3 Consumer 'Demand' Measures
Advanced TV Insider, Wayne Friedman - Wednesday, November 27, 2024
Netflix began producing original TV shows and movies in 2011. It n ...
- Google Makes Gifting A Game Show, Teaches Users To Talk Gemini
MediaDailyNews, Laurie Sullivan - Tuesday, November 26, 2024
Google launched a series of ad campaigns this week. One showcases Goog ...
- X Centralizes NFL Content As In-App Sports Engagement Soars
MediaDailyNews, Colin Kirkland - Tuesday, November 26, 2024
X is looking to win over more professional sports fans with ...
- Threads Tests Option To Choose Between Different Feeds
MediaDailyNews, Colin Kirkland - Monday, November 25, 2024
Threads is testing the option for select users to choose their defau ...
- AI, Deepfakes Make Social Media Most Vulnerable To Brand Risk
Research Intelligencer, Rob Williams - Tuesday, November 26, 2024
User-generated content challenges social platforms to ensure that they are eliminating objectionab ...
- Trump, X In Talks To Resolve 2021 Twitter Account Ban
MediaDailyNews, Wendy Davis - Friday, November 22, 2024
President-elect Donald Trump and X Corp, now owned by Trump ally El ...
- Survey Reveals TikTok's Influence Over Holiday Shopping Habits
MediaDailyNews, Colin Kirkland - Friday, November 22, 2024
A new survey by marketing agency MGH showcases TikTok's influence over user ...
- Social Media Is Deemed Most Likely To Face Challenges In 2025
Research Intelligencer, Rob Williams - Monday, November 25, 2024
Challenges include legislation that may limit social use and heightened brand ri ...
- Pinterest Offers Brands Ad Updates, Festival Season Hub
MediaDailyNews, Colin Kirkland - Thursday, November 21, 2024
The company says alpha testers are seeing a 12.7% increase in conversio ...
- Texas AG Investigates WFA Over Ad 'Boycott'
MediaDailyNews, Wendy Davis - Thursday, November 21, 2024
Texas AG Ken Paxton is investigating whether the World Federation of Advertise ...
- Meta Hires Salesforce's CEO Of AI Clara Shih
MediaDailyNews, Colin Kirkland - Thursday, November 21, 2024
Shih will be responsible for developing and monetizing AI tools Meta ...
- AD&Co. Debuts Social Brand Division Studio A, 'This Is Me' Campaign
MAD, Fern Siegel - Wednesday, November 20, 2024
The new unit will produce digital programming for advertising, social media a ...
- Lesbian Dating App 'Her' Launches Programmatic Ads
MediaDailyNews, Colin Kirkland - Wednesday, November 20, 2024
Dating and social platform Her is expanding its ad options for bran ...
- Media Matters Urges Appellate Court To Block Texas AG's Investigation
MediaDailyNews, Wendy Davis - Wednesday, November 20, 2024
Paxton's subpoena -- issued soon after Media Matters published a negative repo ...
- 2025 Local TV Ad Forecast: -20% To $21B
Television News Daily, Wayne Friedman - Thursday, November 21, 2024
For all of 2024, all local TV station owners' media platforms a ...
- AKQA Taps Zeller For New Head Of Social Role
MAD, Steve McClellan - Tuesday, November 19, 2024
The agency has been developing its social practice over the past f ...
- Personal, Cultural Relevance Is Key Driver Of Brand Growth: Report
MediaDailyNews, Colin Kirkland - Tuesday, November 19, 2024
The connection between an ad's cultural and personal relevance and the likeliho ...
- Judge Throws Out Huckabee Suit Against Meta Over Fake CBD Ads
MediaDailyNews, Wendy Davis - Tuesday, November 19, 2024
"Governor Huckabee has failed to make any allegations that would allow t ...