- Youth Want Diversion, Material Gain From Social
Around the Net In OMD Europe, Nina Lentini - Sunday, October 28, 2012
Luke Mitchell, head of youth strategy at research organisation The Beans Grou ...
- How Moms are Using Social Media RIGHT NOW
Engage:Moms, Stephanie Azzarone - Tuesday, October 30, 2012
Moms love Facebook -- but they trust blogs. And 92% of mo ...
- Burt's Bees Deflakes With Billboard, Video
Marketing Daily, Sarah Mahoney - Friday, October 26, 2012
Each flake was actually a $3 off coupon -- 1,300 in a ...
- Denny's Offers 'Hobbit' Menu, Collectibles
Marketing Daily, Karlene Lukovitz - Friday, October 26, 2012
Starting Nov. 6, the fast-casual chain will feature a limited-time menu wi ...
- General Sentiment: Facebook Tops In Buzz
Marketing Daily, Karl Greenberg - Friday, October 26, 2012
Not surprisingly, Facebook is number one in Impact Media Value, partly becau ...
- Cesar Canine Cuisine Spotlights Therapy Dogs
Marketing Daily, Tanya Gazdik - Monday, October 29, 2012
The Mars Petcare US brand is asking consumers to support these do ...
- FOMO: Fear of Missing Out
Research Brief, Jack Loechner - Monday, October 29, 2012
According to new findings from the 2012 Connecting and Communicating Online: Sta ...
- Sandy Floods Instagram
The Social Graf, Erik Sass - Monday, October 29, 2012
Hurricane Sandy -- you've heard of it -- has produced all t ...
- Zynga Earnings Up on FarmVille
Around the Net In Brand Marketing, Karl Greenberg - Friday, October 26, 2012
Zynga Inc., the biggest maker of social games, reported third-quarter revenue th ...
- Newspapers Lagging In Pinterest Presence
Around the Net In Media, Phyllis Fine - Friday, October 26, 2012
Newspapers are not fully taking advantage of Pinterest as a "social bookmarki ...
- UK Public Prosecutor Cautions Against Retweets
Around the Net In OMD Europe, Nina Lentini - Thursday, October 25, 2012
In an address to London School of Economics on the issue ...
- Six Ways To Improve The Way You Market
Marketing Daily, David Booth - Friday, October 26, 2012
Data is truly the common currency that advertising will use in t ...
- ASICS Sounds Off For ING New York Marathon
Marketing Daily, Karl Greenberg - Thursday, October 25, 2012
The company, which has backed the marathon for 14 years, is partneri ...
- Sir Richard's: Hello? Can We All Say 'Birth Control'?
Marketing Daily, Karl Greenberg - Thursday, October 25, 2012
Sir Richard's Condoms has launched what it dubs a non-procreators' holiday wi ...
- Retail To Increase Email, Mobile, Social Marketing Budgets
Online Media Daily, Laurie Sullivan - Thursday, October 25, 2012
Some 43% of retailers said they will raise online marketing budgets ...
- The Iron Triangle: Users, Advertisers, And Spam
Online Spin, Kaila Colbin - Friday, October 26, 2012
There is a Tom Fishburne cartoon from 2008 called "Poser Marketing." ...
- Facebook's Mobile Problem Suddenly Vanishes
Social Media Insider, Catharine P. Taylor - Friday, October 26, 2012
So, remember that thing about Facebook's mobile problem, way back, say, s ...
- Virtual Fan Network Helps Athletes Leverage Fan Base
The Social Graf, Erik Sass - Friday, October 26, 2012
Team sports have always been inherently social, as demonstrated by the phenomen ...
- Facebook Sees Growth In Brand Engagement
Around the Net In Brand Marketing, Karl Greenberg - Thursday, October 25, 2012
Facebook brand engagement has risen 896% on a year-over-year basis, according ...
- Asia Trounces Europe, US In Social Media Use
Around the Net In OMD Europe, Nina Lentini - Wednesday, October 24, 2012
Asian markets top a new global social engagement league table that measur ...
- Study: Some Skepticism About Online Ads, Video Content Important
Online Media Daily, Laurie Sullivan - Wednesday, October 24, 2012
An Adobe survey released Wednesday suggests that more than half of responden ...
- Dutch Orchestra To Create Symphony Via Twitter
Online Media Daily Europe, Aaron Baar - Wednesday, October 24, 2012
The organizations created a special campaign site that uses a digital pia ...
- Half Of Users Seek Customer Service In Social Media
Raw, Mark Walsh - Thursday, October 25, 2012
A
new report from NM Incite, Nielsen’s social media arm, offe ...
- Why Brands Need Searchable Social Content
SearchBlog, Laurie Sullivan - Thursday, October 25, 2012
The majority of Twitter and Facebook users -- 83% and 71%, respective ...
- European Business Elites Embrace Social Media
The Social Graf, Erik Sass - Thursday, October 25, 2012
Europe's business movers and shakers are embracing social media in a b ...
- Pinterest Piques 70% Of Shoppers' Interest
Around the Net In OMD Europe, Nina Lentini - Tuesday, October 23, 2012
Pinterest has emerged as a cunning tool for driving conversion rates ...
- Forget Social Media Reading List - Keep It Simple
Marketing Daily, Karl Greenberg - Tuesday, October 23, 2012
There are, said Facebook's Helen Min, four dimensions of social marketing: connec ...
- Leverage CRM, Billing Systems: React To Customers Socially
Marketing Daily, Scott Swartz - Wednesday, October 24, 2012
With the rise of social customer relationship management, application makers need ...
- USAA Cements Relationships With Vets
Marketing Daily, Aaron Baar - Tuesday, October 23, 2012
"The objective is to position us as a destination of choice amo ...
- 5 Ways To Use Twitter Data To Determine A Hit (Or Miss)
Marketing: Entertainment, Jamie de Guerre - Wednesday, October 24, 2012
Let's face it, even with all of the gnashing of teeth regardi ...