- Google Audio AI Guides Podcasts
Performance Marketing Insider, Laurie Sullivan - Friday, October 18, 2024
Advertisers working with audio believe measurement tools and innovative applications related ...
- The Sports TV Search For Networks: What's The End Game?
TV Watch, Wayne Friedman - Friday, October 18, 2024
Unrivaled will start up in January - airing before the WNBA seas ...
- LinkedIn Ad Updates Take On Video, AI, Livestreamed Events
MediaDailyNews, Colin Kirkland - Wednesday, October 16, 2024
LinkedIn is becoming a leading B2B video platform for brands, rolling o ...
- Amazon Details Simplified Product Launch, Optimization, Measurement Path
MediaDailyNews, Laurie Sullivan - Thursday, October 17, 2024
Amazon has increasingly become a destination for consumers to discover products, rolli ...
- Game Time At The Athletic: NYT Sports Brand Teams Up With First Streaming Partner
Publishing Insider, Ray Schultz - Wednesday, October 16, 2024
The Athletic is forming a partnership with Fubo and hopes to crea ...
- Netflix Q3: Revenue, Ad Option Gains, Mixed Subscriber Results
Television News Daily, Wayne Friedman - Friday, October 18, 2024
Netflix had 5.1 million new subscribers for Q3 vs. 8.05 million ...
- Court Revives Claims That NBA.com Violated Video Privacy Law
MediaDailyNews, Wendy Davis - Tuesday, October 15, 2024
"The VPPA is no dinosaur statute," the appellate judges wrote. "Our mode ...
- Your Monthly TV/Streaming Bill: Where Are The Real Savings Now?
TV Watch, Wayne Friedman - Wednesday, October 16, 2024
Total entertainment costs from all platforms can still amount to $150 ...
- NFL Viewing Ramps Up For Broadcast And Prime Video In September
Television News Daily, Wayne Friedman - Tuesday, October 15, 2024
Broadcast share rose by 8% from August to a 22.6% share fr ...
- NFL Helps YouTube TV See Active User Gains In September
Television News Daily, Wayne Friedman - Tuesday, October 15, 2024
YouTube TV averaged 2.07 million global daily active users in September, ...
- 'Ad Voice' Data Still Tops For Broadcast, Cable: Comscore
Television News Daily, Wayne Friedman - Friday, October 11, 2024
In Q2 2023, 87% of all ad time on TV was view ...
- Netflix's Modest Content Costs: Legacy Media Still A Working 'Frenemy'?
TV Watch, Wayne Friedman - Friday, October 11, 2024
Over the five-year period from 2019-24, Netflix revenues have grown on avera ...
- Shoutout To Roku, Selling Streaming Via Screaming
Mad Blog, Barbara Lippert - Wednesday, October 9, 2024
"Where's the Remote?" shows a family who speak at a volume kno ...
- Instacart, Roku Expand Ad Partnership With Shoppable Ads, Targeting
MediaDailyNews, Laurie Sullivan - Wednesday, October 9, 2024
Instacart and Roku have expanded their partnership to support campaigns wherever advertise ...
- Apple TV+ To Launch On Prime Video
Television News Daily, Wayne Friedman - Thursday, October 10, 2024
Apple TV+ joins other premium streamers that exist as separate add-on channe ...
- Can Streaming Businesses Track Young Consumers' Live Event Spending?
TV Watch, Wayne Friedman - Thursday, October 10, 2024
Over 70% of Gen Z and Millennial consumers have seen a li ...
- 25% Of U.S. Streaming Consumers Shared Passwords, Watched Pirated Content In Last Year
Television News Daily, Wayne Friedman - Wednesday, October 9, 2024
Fifteen percent of streaming users borrow passwords, while 7% watch pirated sho ...
- Democrats' Spending 58% Higher Vs. GOP On Presidential Election TV Ads
Television News Daily, Wayne Friedman - Wednesday, October 9, 2024
From late July- Oct. 9, Democrats have spent $1.1 billion on advertisi ...
- Should Virtual Pay TV Services Pursue Adding Streamers More Aggressively?
TV Watch, Wayne Friedman - Wednesday, October 9, 2024
The NFL drives virtual pay TV subscriber growth because NBC, CBS, A ...
- Is Pickleball Here To Save Cable TV Networks - Of Any Type?
TV Watch, Wayne Friedman - Tuesday, October 8, 2024
QVC, which has a number of home shopping cable TV networks, h ...
- Peacock's 'Teacup' Isn't Just Horseplay
TVBlog, Adam Buckman - Tuesday, October 8, 2024
In "Teacup," horses and goats are kicking up their heels and hoov ...
- Microsoft Bundles Gaming, CTV Ad Buys
MediaDailyNews, Laurie Sullivan - Friday, October 4, 2024
Microsoft has quietly begun to offer ad media buys that combine C ...
- Streamers' TV Ad Spend, Value Up 10% In Q3, Airings And Impressions Decline
Television News Daily, Wayne Friedman - Friday, October 4, 2024
Warner Bros. Discovery's Max was largely responsible for the decline in airin ...
- It's Not Your Father's Media-Buying Marketplace
Planning & Buying Insider, Joe Mandese - Thursday, October 3, 2024
First-of-its-kind programmatic marketplace data released by Guideline this morning shows just h ...
- Pluto TV Cooks Up More 'Potatoes'
MAD, Fern Siegel - Tuesday, October 1, 2024
Gary Sinise ("CSI: NY") stars in the latest campaign iteration. ...
- Epic Games Gives Unreal Engine Developers A Bigger Cut Of Game Revenue
MediaDailyNews, Colin Kirkland - Tuesday, October 1, 2024
Epic is reducing the royalties it takes from games built with Unre ...
- DirecTV/Dish: What Can The Company Dish Out Now?
TV Watch, Wayne Friedman - Wednesday, October 2, 2024
"We see this as complementary - this is not an either/or [f ...
- Amazon's New 'Buy It Now' Retail Brand Gets Boost From TV Show
TVBlog, Adam Buckman - Wednesday, October 2, 2024
An upcoming Amazon Prime show will award entrepreneurs prime placement on Ama ...
- Meta Fights Privacy Claims By Streaming Video Viewers
MediaDailyNews, Wendy Davis - Monday, September 30, 2024
Meta is asking a federal judge to throw out claims that ...
- Streaming's Juggling Act: License Or Co-Partner For TV, Films?
TV Watch, Wayne Friedman - Tuesday, October 1, 2024
European pay TV service Sky has sued Warner Bros., claiming the U.S.-bas ...