- The Cost Of Streaming Attention: What Is The Value Of Free 'Channels'?
TV Watch, Wayne Friedman - Wednesday, December 27, 2023
Many consumers can sit up and take notice of the offering ...
- A WBD-Paramount Combo: Linear TV, Theatrical Dominance - Is That Enough?
Television News Daily, Wayne Friedman - Friday, December 22, 2023
A WBD-Paramount Global merger would initially result in dominance in two lega ...
- 'Golden' Year: The Top TV News Stories In 2023
TVBlog, Adam Buckman - Tuesday, December 26, 2023
The year's TV news was characterized by high-profile exits, two strikes th ...
- Stats Drive Home TV's Streaming-Driven Sea Changes
MediaDailyNews, Karlene Lukovitz - Friday, December 22, 2023
Surveys provide a snapshot of a revolution. ...
- All Legacy-Owned Streaming Services Likely To Be Profitable By 2025: Analysis
Television News Daily, Wayne Friedman - Wednesday, December 20, 2023
Widespread profitability of premium streaming business, especially among legacy TV-based media owner ...
- Another Possible Merger Involving Warner Bros.? Please Stop The Insanity
TV Watch, Wayne Friedman - Friday, December 22, 2023
The "bigger isn't better" scenario has not worked for some time ...
- The TV Blog's Best- And Worst-Reviewed Shows Of 2023
TVBlog, Adam Buckman - Friday, December 22, 2023
Choosing "Poker Face" as the "TV Blog" best-reviewed new show of 20 ...
- NBCU To Feature 1st Ad-Free NFL Quarter, Plus Shoppable Experience
MediaDailyNews, Karlene Lukovitz - Thursday, December 21, 2023
Sponsored content will replace standard ads. A shoppable ad driving viewers ...
- Hulu Leads Streaming Services In Catalog Growth
Research Intelligencer, Robert Williams - Thursday, December 21, 2023
Paramount+ cut its number of movies and shows amid efforts to redu ...
- Warner Bros. Discovery In Talks With Paramount Global About Possible Merger
Television News Daily, Wayne Friedman - Wednesday, December 20, 2023
Initial conversations focused on how Warner Bros. Discovery and Paramount Global cou ...
- Streaming Price Hikes: A Nightmare Or Just Easy Daydreaming?
TV Watch, Wayne Friedman - Thursday, December 21, 2023
Still looking for all that savings when it comes to moving ...
- X Amps Up Focus On Live Streaming With Tool For Content Creators
MediaDailyNews, Colin Kirkland - Tuesday, December 19, 2023
To amp up live streaming on X, it has announced a n ...
- Digital Advertisers See Risky Content, Misinformation As Top 2024 Media Challenge
MediaDailyNews, Karlene Lukovitz - Wednesday, December 20, 2023
Most digital pros said they will prioritize social media and digital video/C ...
- Disney IDs (And Promotes) Family Streaming Audience Segments
MediaDailyNews, Karlene Lukovitz - Wednesday, December 20, 2023
With more competition for ads coming in 2024, Disney continues to expa ...
- More Streaming Bundling Competitors For Roku: Analyst
Television News Daily, Wayne Friedman - Tuesday, December 19, 2023
Expect more streaming platform aggregators to take on companies like Roku ...
- Amazon Exploring Diamond Sports Investment: Report
MediaDailyNews, Karlene Lukovitz - Tuesday, December 19, 2023
The deal would presumably continue aggressive expansion of Prime Video's live-sports streami ...
- Fubo Taps EDO To Measure CTV Performance
MediaDailyNews, Karlene Lukovitz - Tuesday, December 19, 2023
Streamers are investing in metrics to get an edge in the inten ...
- Innovid Names New CMO
MediaDailyNews, Karlene Lukovitz - Tuesday, December 19, 2023
Dani Cushion's experience includes serving as CMO of Cardlytics. ...
- Top 6 Streaming Platforms See 8% Decline In Ad Spend
Research Intelligencer, Robert Williams - Tuesday, December 19, 2023
The financial industry including insurance companies slashed spending on ad-supported streaming servi ...
- Netflix Streaming Success Not Just From Top Shows: Analyst
Television News Daily, Wayne Friedman - Monday, December 18, 2023
In response to Netflix's research release last week, MoffettNathanson Research says "6 ...
- November TV-Streaming Viewership Highest Since January 2023
Television News Daily, Wayne Friedman - Tuesday, December 19, 2023
Although the writers' and actors' strike plagued broadcast TV platforms for mo ...
- How This CEO At A Streaming Ad Platform Helps Pope Francis
Data & Programmatic Insider, Laurie Sullivan - Monday, December 18, 2023
BrightLine CEO Jacqueline Corbelli is quite humble when talking about how s ...
- Legacy Streamers' Ad Options Slowly Gain Share - How Will Smaller Players Fare?
TV Watch, Wayne Friedman - Monday, December 18, 2023
A softer streaming market makes one wonder about the survival of sma ...
- FCC Votes To Pursue Rule Banning Early Termination Fees In Pay TV
MediaDailyNews, Karlene Lukovitz - Thursday, December 14, 2023
Proposed rule, which would also require making prorated rebates for mid billi ...
- Hulu To Co-Air Premiere Of Disney+'s 'Percy Jackson' Series
MediaDailyNews, Karlene Lukovitz - Thursday, December 14, 2023
Teaser may inspire some Hulu-only subscribers to sign up for the new ...
- 2023 Legacy-Owned Streamers To Post 18% Ad Spike, TV Still Down Overall
Television News Daily, Wayne Friedman - Wednesday, December 13, 2023
Despite the projected 18% ad spike this year, overall TV/CTV video busine ...
- Hulu Comedy 'Such Brave Girls' Is A Tale From The Dark Side
TVBlog, Adam Buckman - Thursday, December 14, 2023
A new series positioned as a comedy is another in a lo ...
- Update Shows U.S. Ad Deflation Bottoming Out, Pricing Poised To Rebound In '24
MediaDailyNews, Joe Mandese - Wednesday, December 13, 2023
"Some advertisers may even be holding back spend at the end ...
- 6 Big Streamers' $1B In Ad Spend In 1st 10 Months Was Down 8% YoY
MediaDailyNews, Karlene Lukovitz - Wednesday, December 13, 2023
Spend by finance brands plummeted, with tech and retail spend also d ...
- Disney+, Netflix See Growth In Ad Revenues, Ad-Tier Viewers In 2023
Television News Daily, Wayne Friedman - Tuesday, December 12, 2023
Disney+'s ad-supported tier will hit $786.6 million in ad revenue for a ...