- Peacock's 'Poker Face' Raises The Stakes For Quality Television
TVBlog, Adam Buckman - Wednesday, January 25, 2023
The superb new mystery drama "Poker Face" is like a travelogue ...
- Wouldn't You Call Timothee Chalamet If He Asked You?
Marketing Daily, Todd Wasserman - Monday, January 23, 2023
Ah, but you're not an exec at Apple TV+, are you? That ...
- TV Networks Boost Program Promo Spend In January, But Impressions Fall
Television News Daily, Wayne Friedman - Monday, January 23, 2023
TV networks' advertising/promo for their own shows, streaming efforts and other servic ...
- Netflix Strong Q4 Subscriber Growth Drives Its Stock - And Competitors' - Higher
Television News Daily, Wayne Friedman - Monday, January 23, 2023
Analysts believe Netflix competitors will see strong subscriber results in future earnin ...
- Netflix 'Basic With Ads': Decent But Slow Start - Could It Top Hulu Long Term?
TV Watch, Wayne Friedman - Tuesday, January 24, 2023
Netflix has big goals for its ad business. Execs believe that ...
- Spotify Ad Chief Ostroff To Exit As Reorg Begins, 6% Of Staff Is Cut
Digital News Daily, Karlene Lukovitz - Monday, January 23, 2023
Under Ostroff, Spotify upped its content by 40X and doubled its ...
- GroupM: 'It's Realistic' Netflix Will Become A Top 25 Ad Seller
MediaDailyNews, Joe Mandese - Monday, January 23, 2023
"In today's numbers, that would put them in our top 25," GroupM ...
- Traditional Radio Maintains Captive Audience Of Drivers Amid Digital Growth
Research Intelligencer, Robert Williams - Monday, January 23, 2023
Personal music downloads and streaming music services are also popular among mobi ...
- Could Contextual Targeting Solve FAST's Problems?
Advanced TV Insider, Karlene Lukovitz - Friday, January 20, 2023
Could be. But programmers have to be convinced that a common metada ...
- Streaming Subscriptions Least Likely Subs To Be Cut
Around the Net in Email, Ray Schultz - Friday, January 20, 2023
A study by Forbes found that 83% of consumers don’t conduct regul ...
- Is Netflix In The Catbird Seat Now? Some Analysts Are Convinced
Digital News Daily, Karlene Lukovitz - Friday, January 20, 2023
Netflix wouldn't have entered the advertising business unless it was convinced ...
- Netflix, Disney+ Push AVOD To Top Streaming Category In U.S.
Research Intelligencer, Robert Williams - Monday, January 23, 2023
Household penetration of video streaming is now at 89%, Kantar said ...
- Netflix Shocks With Massive Q4 Gain, Hastings To Step Down
Television News Daily, Wayne Friedman - Thursday, January 19, 2023
Netflix massively over-delivered for new subscribers in Q4, stunning industry observers ...
- TV Viewers Want Ads To Be 'Entertaining' - And Deliver 'Value', Study Finds
Television News Daily, Wayne Friedman - Friday, January 20, 2023
TV viewers are more concerned about seeing "entertaining" ads -- and on ...
- Getting Hard-To-Find Laughs: TV Stations Desperate For Fresh, Syndicated Comedy TV
TV Watch, Wayne Friedman - Friday, January 20, 2023
Craig Ferguson believes "television is ready for the return of the sill ...
- Ad Spend In Kids' Content/Media Leapt Nearly 50% In 2022, Driven By Digital Video
Digital News Daily, Karlene Lukovitz - Thursday, January 19, 2023
70% went to digital channels, up from 54% in 2021, reports MediaRa ...
- Netflix's Ad Tier Drives High U.S. Sign-Up Rate, Driven By Returning Subscribers
Digital News Daily, Karlene Lukovitz - Thursday, January 19, 2023
Three-quarters of the subscriber adds initially drawn by the with-ads tier we ...
- U.S. TV Homes Show Steady Use Of Both Smart TV Operating Systems, Streaming Players
Television News Daily, Wayne Friedman - Wednesday, January 18, 2023
New data from Hub Research Entertainment says 44% of U.S. TV hom ...
- Embargo Mania Animates The Life Of A TV Columnist
TVBlog, Adam Buckman - Thursday, January 19, 2023
Publicity departments impose embargoes in the belief that journalists will cover the ...
- The Future Of 'Star Wars'
Media Insider, Cory Treffiletti - Wednesday, January 18, 2023
"Star Wars'" future seems to lie with Disney+'s "Andor," which is s ...
- Netflix Expands Nielsen Deal, Includes National TV Content Data
Television News Daily, Wayne Friedman - Wednesday, January 18, 2023
Netflix will now subscribe to Nielsen's national TV content measurement and streami ...
- Nexstar Drops Free Streaming Of Live, Local TV Stations' Newscasts
Television News Daily, Wayne Friedman - Tuesday, January 17, 2023
Nexstar Media Group will no longer allow its local TV stations' newscas ...
- Disney Pushes Back Against Activist Investor Mulling Hulu, Streaming Changes
Television News Daily, Wayne Friedman - Tuesday, January 17, 2023
In its new battle with the longtime activist investor, Walt Disney sa ...
- Tesla Cuts Prices, Twitter Ads Down 46% - Who Needs Some TV Marketing Now?
TV Watch, Wayne Friedman - Monday, January 16, 2023
It's time both Twitter and Tesla get some wide-reaching TV messaging ...
- From 'That '70s Show' To 'That '90s Show': A Chronology
TVBlog, Adam Buckman - Tuesday, January 17, 2023
"That '70s Show" has now morphed into "That '90s Show," a n ...
- YouTube Prepares Direct Hit On FASTS, With Streaming Channels Hub
Video Insider, Karlene Lukovitz - Tuesday, January 17, 2023
YouTube has confirmed that it's testing a streaming channels hub -- potential ...
- 63% Of U.S. Internet Homes Now Have Smart TVs
Digital News Daily, Karlene Lukovitz - Monday, January 16, 2023
With 16 connected devices now the average, consumers value TV interoperability a ...
- Brightcove, Magnite Partner To Enhance Ad Monetization
MAD, Fern Siegel - Friday, January 13, 2023
Integrating with Magnite's SpringServe ad server will give customers a transparent vi ...
- Streamer/Cable Network Epix Rebrands, Changes Name To MGM+
Television News Daily, Wayne Friedman - Monday, January 16, 2023
The new moniker took effect Jan. 15, to coincide with the relea ...
- Activist Investor Poses Challenges For Disney, Returning CEO Bob Iger
TV Watch, Wayne Friedman - Monday, January 16, 2023
Activist investor Nelson Peltz wants to see major changes in Disney, wi ...