- NPD: Plasma TV Sales Up 45% In Super Bowl Week
Marketing Daily, - Monday, February 21, 2011
NPD Group reports that the Green Bay Packers weren't the only b ...
- Missed Opportunities In Super Bowl Marketing
Engage:Teens, Frank O'Brien - Thursday, February 17, 2011
After the market crashed a few years ago, marketers went back ...
- Chrysler's Super Bowl Ad Keeps Bringing 'Em In
Marketing Daily, Karl Greenberg - Wednesday, February 16, 2011
Edmunds.com, which has been tracking traffic to its site since the Bo ...
- The Best Way To Crash The Super Bowl
Marketing Daily, Zephrin Lasker - Monday, February 14, 2011
There was a lot more to this year's Super Bowl commercials th ...
- Chevy: Nielsen Says Camaro Ad Most-Watched Ever
Marketing Daily, - Friday, February 11, 2011
Take it for what it's worth, but Nielsen -- this from Chevrol ...
- Superbowl (They Play Football Right?)
Notes from the Digital Frontier, kyle - Monday, February 7, 2011
As long as I can remember, and as long as my frien ...
- Super Bowl or Super Bull .... ?
Notes from the Digital Frontier, justin - Thursday, February 10, 2011
I know its Thursday and you are sick of hearing about t ...
- Super Bowl XLV Ads: Same Ol', Same Ol'
Marketing Daily, Gerry Myers - Friday, February 11, 2011
Super Bowl ads seem to continuously play towards a very young, ma ...
- The Last Word On Super Bowl Ads
Online Media Daily, George Simpson - Friday, February 11, 2011
By now, more words have been written about Super Bowls ads (a ...
- Groupon, KC And McDonald's Piss People Off, But Does Anyone Care?
Online Spin, Kaila Colbin - Friday, February 11, 2011
Let's face it: the Groupon ads were lame. Forget offensive, inappropriate, ...
- Have Super Bowl Creatives Given Up? Re-Edited Spots Reflect Desperation
TV Watch, Wayne Friedman - Friday, February 11, 2011
So here's the lowdown on Super Bowl ads: advertising creatives have essential ...
- Did VW, Pepsi, and Doritos Win the Social Super Bowl?
VidBlog, Steve Smith - Friday, February 11, 2011
Super Bowl advertising is the gift that keeps on giving to onli ...
- Bowl Ad Music: Largely Wasted Opportunity
Marketing Daily, Martin Pazzani - Thursday, February 10, 2011
Doesn't it make sense that you'd want to use all the too ...
- Post Super Bowl, Aaron Rodgers May Be Marketing MVP
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, February 9, 2011
Green Bay Packers QB Aaron Rodgers has ads for Disney World alread ...
- What We Learned From VW's Super Bowl Success
Engage:Moms, Patti Minglin - Tuesday, February 8, 2011
If you were one of the millions watching last Sunday's Super Bow ...
- Ad Bowl: Is The Measurement Game Over Yet?
Marketing: Sports, Jon Last - Wednesday, February 9, 2011
In this sound byte society that we live in, many will embra ...
- Out to Launch
Out to Launch, Amy Corr - Wednesday, February 9, 2011
Super Bowl Recap and a few newbies. Let's launch! ...
- Wednesday Morning Quarterback -- On Culture, Kids, And Cola
TV Board, Frank Maggio - Wednesday, February 9, 2011
Somewhere along the way, the media masters that have kept the footba ...
- Groupon's Tibet Ad A Super Bowl Snafu
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 8, 2011
The Chicago-based startup Groupon thought it was being funny with its first-ev ...
- Industry-Funded Ad In Super Bowl Is Anti Soda Tax, Though There Isn't A Soda Tax Yet
Around the Net In Brand Marketing, Karl Greenberg - Tuesday, February 8, 2011
Commentator Tom Philpott said he saw the spot, aired by a gro ...
- PepsiCo 'Crash' Ads Score: #1, And 4 In Top 10
Marketing Daily, Karlene Lukovitz - Monday, February 7, 2011
PepsiCo's six "Crash the Super Bowl" consumer-generated ad spots for Doritos a ...
- Risky Plays Scored Big During Super Bowl
Marketing Daily, Karl Greenberg - Monday, February 7, 2011
Jeremy Anwyl, CEO of Edmunds.com, says Chrysler was a winner with i ...
- Super Bowl Bests Its Own Viewing Record
MediaDailyNews, Wayne Friedman - Monday, February 7, 2011
Another TV record for this year's Super Bowl, which gave the Gre ...
- Musings On A Super Day
TV Board, Bob DeSena - Tuesday, February 8, 2011
When we last discussed the evolving role and nature of content ...
- Super Bowl Ads Post-Mortem: Chrysler and Volkswagen Drive Away On Top
Creative Media Blog, Amy Corr - Monday, February 7, 2011
They say everyone's an ad critic, especially when it comes to Sup ...
- Super Bowl Ads: Let's Review
Marketing Daily, Jordan Bitterman - Monday, February 7, 2011
While there's nothing wrong with trial-and-error, a few critical rules must ...
- Bowl Buzz: VW's Pipsqueak Dark Lord Steals Show
Marketing Daily, Sarah Mahoney - Monday, February 7, 2011
"Right now, the Darth Vader spot is leading the voting on AdBowl ...
- Honda CR-V Ad Takes On Changing Weather
Marketing Daily, - Saturday, February 5, 2011
Honda is launching a spot via AOR RPA and Brand New Scho ...
- Royal Caribbean Goes To Bowl With February Pitch
Marketing Daily, - Saturday, February 5, 2011
Royal Caribbean is running a spot in Sunday's Super Bowl. The a ...
- Super Bowl's Commercial Content Gets Pre-Game Internet Viewing -- Raising Questions For Future
TV Watch, Wayne Friedman - Monday, February 7, 2011
Spending $3 million on a Super Bowl ad -- and then releasi ...