- Social Media Scores Victory In Super Bowl
Social Media & Marketing Daily, Gavin O'Malley - Monday, February 2, 2015
The New England Patriots took home the shiny trophy last night, b ...
- Digital Engagement Index
Social Media & Marketing Daily, Erik Sass - Tuesday, February 3, 2015
Love it or hate it, people are still talking about Nationwide's Sup ...
- Retro/Future Super Bowl: Somebody Move The Antenna!
TV Watch, Wayne Friedman - Tuesday, February 3, 2015
It was like watching the Super Bowl in the 1950s. That's becau ...
- Who Got A Lift From Super Bowl? Not BMW, Nor Kim Kardashian
VidBlog, P.J. Bednarski - Tuesday, February 3, 2015
Extreme Reach's Ad Effectiveness Study has some dramatic lift winners and loser ...
- Super Bowl Ads Feature Fewer Hashtags, This Year
Around the Net in Mobile, Gavin O'Malley - Monday, February 2, 2015
During the Super Bowl on Sunday, hashtags were featured in about 5 ...
- 'Your a Traytor, You But Ugly Kosheralist Pusstard' Click Here to Learn More!
Garfield at Large, Bob Garfield - Monday, February 2, 2015
Disqus offers "native advertising at scale," which is like offering locusts ...
- T-Mobile Bet On Big Presence For Big Game
Marketing Daily, Aaron Baar - Monday, February 2, 2015
"Many are saying they're spending too much on low pricing, and [thoug ...
- First Bank Teaches Super Bowl Viewers A 'Valuable Lesson'
Marketing Daily, Larissa Faw - Monday, February 2, 2015
Many Super Bowl ads featured trite superficial stories to tug on viewer ...
- Super Bowl Spots Go Long On 'Serious'
Marketing Daily - Top of the News, Thom Forbes - Monday, February 2, 2015
Did you see that? Holy cow! Unbelievable! The game last night, ...
- Don't Make Me Cry Again: The Sensitive And Preachy Bowl Of 2015
Mobile Insider, Steve Smith - Monday, February 2, 2015
The mobile channel was once again poorly utilized by advertisers during th ...
- I Don't Usually Watch Advertising, But When I Do...
Online Spin, Maarten Albarda - Monday, February 2, 2015
No, I did not watch the Super Bowl. I have actually neve ...
- Real-Time Roundup Of Super Bowl XLIX: Brands Relied On Hashtags, Not Moments
RTBlog, Tyler Loechner - Monday, February 2, 2015
Rather than latching on to a single moment, each brand tried ...
- Super Bowl XLIX Competes For Views Online And Offline
Search & Performance Marketing Daily, Laurie Sullivan - Sunday, February 1, 2015
NBC made history this year when it decided to live stream Sup ...
- Fiat, Nissan Lose The Message In Super Bowl Ads
SearchBlog, Laurie Sullivan - Monday, February 2, 2015
Automotive brands ran some quirky advertisements during the Super Bowl. Some mig ...
- Budweiser Won The Social Super Bowl
The Social Graf, Erik Sass - Monday, February 2, 2015
The King of Beers was also the undisputed king of social med ...
- NFL Moves Toward Live-Streaming
TV Watch, Wayne Friedman - Monday, February 2, 2015
Even with a poor TV market, and against the backdrop of concussi ...
- The Super Bowl Of Deflated Expectations
MediaPost Weekend, Robert Jones - Sunday, February 1, 2015
With the ever-increasing cost of a 30-second TV spot during today's B ...