- Apple IPhone Customers More Satisfied Than Google Users
Marketing Daily, Aaron Baar - Tuesday, September 11, 2012
Three-quarters of Apple users satisfied with their handsets, vs. 61% of Andro ...
- Verizon Wireless Celebrates Hispanic 'Suenos'
Marketing Daily, Aaron Baar - Monday, September 10, 2012
Company offers Latinos chance to spend day with Hispanic celebrity and tabl ...
- Social Networking, Gaming Drive Smartphone Satisfaction
Marketing Daily, Aaron Baar - Thursday, September 6, 2012
"The satisfaction index has gone up across the board," Uma Jha, seni ...
- T-Mobile Touts Unlimited Mobile Data Strategy
Marketing Daily, Aaron Baar - Wednesday, September 5, 2012
The lines are being drawn in the wireless data wars. On o ...
- Sprint: Sharing Is Not The Solution
Marketing Daily, Aaron Baar - Tuesday, September 4, 2012
The new campaign, created by Sprint and its Team Sprint agency (Digit ...
- RadioShack Gets Into Wireless Game
Marketing Daily, Aaron Baar - Tuesday, September 4, 2012
Retailer teams with Cricket to provide branded no-contractnservice. ...
- FCC Approves Verizon's Spectrum Purchase From Cable Companies
Raw, Wendy Davis - Thursday, August 23, 2012
As expected, the Federal Communications Commission approved Verizon's plan to spectrum f ...
- Watchdogs Say AT&T's FaceTime Restrictions Will Violate Neutrality Regs
Online Media Daily, Wendy Davis - Monday, August 20, 2012
Consumer advocates Public Knowledge and Free Press say that AT&T's decision ...
- Cricket Discovers 'The Next' Big Thing
Marketing Daily, Aaron Baar - Tuesday, August 14, 2012
Cricket Wireless, a pre-paid carrier that has been heavily promoting its Mu ...
- LG Mobile, Cartoon Team Against Bullying
Marketing Daily, Aaron Baar - Tuesday, July 31, 2012
As part of LG's annual National Texting Championship, consumers will be encourag ...
- Verizon Settles With FCC For Blocking Tethering Apps
Online Media Daily, Wendy Davis - Tuesday, July 31, 2012
Verizon has agreed to pay $1.25 million to settle allegations that ...
- AT&T Brings Eco-Ratings To Stores
Marketing Daily, Aaron Baar - Monday, July 30, 2012
New easy-to-read labels report on sustainable attributes of handsets. ...
- Wireless Tiered Plans Affecting Customer Satisfaction
Marketing Daily, Aaron Baar - Friday, July 27, 2012
More and more wireless customers are moving (or being moved) to tier ...
- UK To Auction LTE Spectrum Late In 2012
Around the Net In OMD Europe, Nina Lentini - Thursday, July 26, 2012
The telecoms regulator Ofcom has issued guidelines designed to promote competition a ...
- AT&T Showcases Athletes' Digital Lives
Marketing Daily, Aaron Baar - Thursday, July 26, 2012
AT&T is launching a campaign to bring several of these stories ...
- AT&T Sells 3.7M iPhones In Q2
Raw, Mark Walsh - Tuesday, July 24, 2012
The iPhone continues to be a crucial device for AT&T even thou ...
- Q&A: Virgin Mobile Marketing Head Faris On Retail
Marketing Daily, Aaron Baar - Friday, July 20, 2012
This week, the Sprint-owned brand is opening its first branded retail outl ...
- U.S. Cellular Offers 'Better' Relationship
Marketing Daily, Aaron Baar - Thursday, July 19, 2012
"We don't believe frustration is necessary in the category," Dave Kimbell, t ...
- VZW Bows 'GameTanium'
Marketing Daily, Aaron Baar - Sunday, July 15, 2012
The platform gives users unlimited access to up to 100 games f ...
- Verizon's Spectrum Deal Close To Winning FCC Approval
Online Media Daily, Wendy Davis - Tuesday, July 10, 2012
Verizon's controversial plan to purchase spectrum from cable companies appears likely ...
- Vonage Hires New CMO
Marketing Daily, Aaron Baar - Tuesday, July 3, 2012
Barbara Goodstein will oversee the company's strategic direction. ...
- HTC Hires New North American President
Marketing Daily, Aaron Baar - Monday, July 2, 2012
Former AT&T exec Mike Woodward will be responsible for the company's sale ...
- AT&T Still Seeing IPhone Benefits
Marketing Daily, Aaron Baar - Tuesday, June 26, 2012
Though competition for the iPhone has reduced churn for Sprint and Verizo ...
- U.S. Cellular Reshuffles Marketing Department
Marketing Daily, Aaron Baar - Tuesday, June 26, 2012
Chief strategy officer Ferber leaves; Campbell becomes chief marketing officer. ...
- Boost Mobile Launches WNBA Ad
Marketing Daily, Karl Greenberg - Friday, June 22, 2012
Boost Mobile, the first-ever marquee partner of the WNBA, is launching ...
- AT&T Brings Interactivity To Sustainability
Marketing Daily, Aaron Baar - Tuesday, June 19, 2012
Finding and digesting information about corporate sustainability can be a difficult a ...
- Boost Bows Hispanic Campaign
Marketing Daily, Aaron Baar - Tuesday, June 19, 2012
The wireless company adapts general market "4Genie" into "Shooting Star" for n ...
- Golden Age Of Unlimited Data Downloading Nearing End?
Marketing Daily - Top of the News, Thom Forbes - Wednesday, June 13, 2012
Consumers may be in the last days of the Golden Age ...
- No Contract Phone Market Gains Steam
Around the Net In Brand Marketing, Karl Greenberg - Friday, June 8, 2012
With the market for two-year-contract phones saturated, it's no longer just t ...
- Virgin Latest To Offer iPhone
Marketing Daily, Aaron Baar - Thursday, June 7, 2012
Plans as low as $30/month, but device could run $650. ...