- GroupM: Interactive Overtakes Newspaper Ad Spending
Online Media Daily, Joe Mandese - Thursday, June 25, 2009
Interactive media will represent nearly one of every five dollars spent ...
- Time Warner, Comcast Team Up for "TV Everywhere"
Around the Net In Online Marketing, Ross Fadner - Wednesday, June 24, 2009
Earlier today, media giant Time Warner and cable provider Comcast Corp. announc ...
- Wells Fargo, Wachovia Double Up In New TV Spots
Marketing Daily, Karl Greenberg - Tuesday, June 23, 2009
The effort, via DDB West, carries the "We're with you" tagline wi ...
- Analyze This: TiVo, Quantcast Partner For Greater TV, Net Metrics
MediaDailyNews, Wayne Friedman - Tuesday, June 23, 2009
TiVo, the digital video equipment maker/media researcher and Quantcast, the Internet med ...
- Indoor Direct Takes 'Bite' Out Of Carl's Jr.
MediaDailyNews, Erik Sass - Tuesday, June 23, 2009
Unfazed by the recession, digital out-of-home video networks have been striking dea ...
- Comcast On Demand Offers 200+ TV Shows
MediaDailyNews, - Tuesday, June 23, 2009
Comcast is offering consumers more than 200 television series this summer availab ...
- TLC Hits Jackpot With 'Jon & Kate'
MediaDailyNews, Wayne Friedman - Tuesday, June 23, 2009
TLC's highly marketed and publicized "Jon and Kate Plus 8" easily scor ...
- Travel Channel Launches Studio To Provide Video To Partners, Strikes Deal With Yahoo
Online Media Daily, - Tuesday, June 23, 2009
Travel Channel Media has launched a studio to deliver partners short-from trav ...
- Wetpaint Tracks Online Interest in TV
Around the Net In Media, Joan Voight - Tuesday, June 23, 2009
The most engaged TV viewers spend up to five hours a we ...
- Network C3 Ratings: Fox Wins, CBS Sees Ad Growth
MediaDailyNews, Wayne Friedman - Monday, June 22, 2009
Fox has won this past season's commercial ratings crown, following up ...
- Ianniello To EVP, CFO of CBS Corp.
MediaDailyNews, - Monday, June 22, 2009
Joseph Ianniello has been appointed executive vice president and CFO, CBS Corporatio ...
- ESPN Wins Spanish Soccer Rights
MediaDailyNews, David Goetzl - Monday, June 22, 2009
After failing to renew a deal to broadcast a tournament with t ...
- Disney's Ross Has An Ear for 'Tween' Talent
Around the Net In Media, Joan Voight - Monday, June 22, 2009
"Tweens" have made the Disney Channel a reliable profit engine for t ...
- NBC vs. CBS: Opposite Views of the Future
Around the Net In Media, Joan Voight - Monday, June 22, 2009
NBC and CBS are at odds about how best to proceed ...
- Queen Latifah Launches Signature Scent
Marketing Daily, Sarah Mahoney - Friday, June 19, 2009
Print ads -- featuring the Academy Award winner in an opulent dini ...
- Univision, Telemundo: Despite Digital Transition, Most Ratings Hold
MediaDailyNews, David Goetzl - Friday, June 19, 2009
Univision and Telemundo were concerned that the number of Hispanic homes unprepar ...
- Clarification: 'Raw' Sale A Joke
MediaDailyNews, - Friday, June 19, 2009
World Wrestling Entertainment caught a number of media publications off guard --includi ...
- 'Dance' Trots To Easy Ratings Win
MediaDailyNews, Wayne Friedman - Friday, June 19, 2009
"So You Think You Can Dance?" took the top spot for i ...
- PointRoll Pointing Toward TV
Online Media Daily, Gavin O'Malley - Friday, June 19, 2009
Targeting TV program marketers, rich media provider PointRoll has teamed up wi ...
- ABC Unveils Exec Slate to Run Merged Operation
Around the Net In Media, Joan Voight - Friday, June 19, 2009
ABC has completed the merger of its studio and programming divisions, ...
- How TiVo Plans to Become the Google of TV
Around the Net In Media, Joan Voight - Friday, June 19, 2009
TiVo has been hemorrhaging subscribers ever since the cable companies began rolli ...
- Comcast Buys Out Hearst's New England Cable News
Around the Net In Media, Joan Voight - Friday, June 19, 2009
Comcast has purchased the 50% portion of New England Cable News fr ...
- Just An Online Minute... Designing Women Like Delta Burke With NYWIFT
Just An Online Minute, Kelly Samardak - Friday, June 19, 2009
I am Twittered out. I don't want to hear or type twee ...
- NBCU, Microsoft Unveil Digital TV Ad Plans
MediaDailyNews, Wayne Friedman - Thursday, June 18, 2009
NBC Universal continues to test the waters for its TV ad invento ...
- O'Brien Gets Younger Demo, Bigger Numbers Than Letterman
MediaDailyNews, Wayne Friedman - Thursday, June 18, 2009
Just 2 weeks old, "The Tonight Show with Conan O'Brien" has beco ...
- NBCU And Microsoft Team Up To Sell TV Online
Around the Net In Online Marketing, Gavin O'Malley - Thursday, June 18, 2009
Blurring the lines between TV and online advertising, NBC Universal and Microso ...
- Millions Of TV Viewers Go Dark, Few Complain
MediaDailyNews, Joe Mandese - Thursday, June 18, 2009
Suppose someone pulled the plug and a couple of million people didn ...
- McGowan Exits Nielsen, Returns To Discovery
MediaDailyNews, David Goetzl - Wednesday, June 17, 2009
Steve McGowan, the top research executive at Discovery Communications before joining Nielse ...
- DirecTV Delivers Addressable Ads
MediaDailyNews, Wayne Friedman - Wednesday, June 17, 2009
Satellite television distributor DirecTV Group has struck a deal with Invidi Technologi ...
- Broadcast Execs Worry About Viability, Debate Charging For Hulu
MediaDailyNews, David Goetzl - Wednesday, June 17, 2009
There are fears that Hulu is slowly starting to contribute to on-a ...