- 'Where's Disney?'
TV Watch, Joe Mandese - Monday, February 6, 2023
That's what a veteran source asked when we reported that OpenAP form ...
- Living Obit Writer Sees Dead People In New ABC Sitcom
TVBlog, Adam Buckman - Monday, February 6, 2023
In "Not Dead Yet," Gina Rodriguez plays a single woman on t ...
- P&G, Geico Help Push OTT To 15% Of U.S. Q3 Digital Ad Spend
Advanced TV Insider, Karlene Lukovitz - Friday, February 3, 2023
That's up from an average 13% between October 2021 and January 202 ...
- YouTube Shorts Exceed 50B Daily Views, Meta's Reels Doubles Plays
Digital News Daily, Karlene Lukovitz - Friday, February 3, 2023
Now, both companies are focused on monetizing shorts' growing engagement. ...
- MRC: We Welcome A JIC, But It Cannot Replace Us
MediaDailyNews, Joe Mandese - Friday, February 3, 2023
"Over the last couple of weeks the MRC has received numerous inquiri ...
- Conde Nast And Allen Media Group Partner On Streaming Series From Three Titles
Publishers Daily, Ray Schultz - Thursday, February 2, 2023
Local Now has added three FAST channels devoted to the Conde Na ...
- Do Super Bowl Ads Drive Performance?
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, February 2, 2023
A study suggests that the millions of dollars brands spend for o ...
- Netflix: Now At 600,000 'Monthly Active Users' For Its Ad Option
Television News Daily, Wayne Friedman - Thursday, February 2, 2023
Netflix has told media agencies it now has 600,000 "monthly active user ...
- Peacock Abandons 'Broadcast' Model - Free Streaming Will Never Be The Same
TV Watch, Wayne Friedman - Friday, February 3, 2023
So much for the "broadcast" model for NBCU's Peacock. That "free" ...
- Talked About For Five Years, New 'Frasier' Finally Starts Production
TVBlog, Adam Buckman - Friday, February 3, 2023
The new "Frasier" will have Dr. Frasier Crane living in Boston, t ...
- 'Fortune' Partners With Unrealistic Ideas On FTX Documentary
Publishers Daily, Ray Schultz - Wednesday, February 1, 2023
Unrealistic Ideas, the production company behind the McMillions, which was nominated f ...
- Instacart Delivers Shoppable TV Commercials For Michelob ULTRA
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 1, 2023
In its first major CPG co-marketing campaign, Instacart fulfilled on a long-ti ...
- Alicia Silverstone Returns As Cher For Rakuten Super Bowl Ad
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 1, 2023
Cher Horowitz, played by Alicia Silverstone, is back and ready to sho ...
- Streaming To Be The Big Winner For The Super Bowl: Are TV Consumers Playing Ball?
TV Watch, Wayne Friedman - Thursday, February 2, 2023
Last year there were 98.1 million average minute viewers watching the b ...
- End Of An Era In Daytime Talk As Dr. Phil Ends Show
TVBlog, Adam Buckman - Thursday, February 2, 2023
Dr. Phil McGraw announced this week that he has decided to mo ...
- NBCU Pulls Plug On Peacock's Free Tier For New Subscribers
Digital News Daily, Karlene Lukovitz - Wednesday, February 1, 2023
With Peacock having reached 20 million paid subscribers, Comcast is doubling do ...
- YouTube TV Pulls MLB Network Over Carriage Dispute
Digital News Daily, Karlene Lukovitz - Wednesday, February 1, 2023
With viewership of major league baseball declining among Gen Z, in particula ...
- MessageGears Appoints Natalia Dykyj As CMO
Email Marketing Daily, Ray Schultz - Wednesday, February 1, 2023
Dykyj, who worked at SparkPost and MessageBird, is the latest executive ...
- Valpak Will Give Cash Prizes To Drive Performance, Plans Data And Analytics Support
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 31, 2023
Valpak announced Monday that 1,000 consumers will find a $10 cash pri ...
- Amazon, Paramount Advertising Expand Partnership
Search & Performance Marketing Daily, Laurie Sullivan - Tuesday, January 31, 2023
Amazon Publisher Direct, announced at Unboxed 2022, expanded an agreement with Paramou ...
- National TV Ad Decline Moderates In December, Falls 2%
Television News Daily, Wayne Friedman - Monday, January 30, 2023
The national TV marketplace was down 6% for all of Q4 ...
- New Combined Paramount Streamer: 'Paramount+ With Showtime'
Television News Daily, Wayne Friedman - Monday, January 30, 2023
The merger of Paramount Global's two big streaming brands, "Paramount+ with Showtim ...
- Warner Bros. Discovery Starts FAST Program Channels On Roku
Television News Daily, Wayne Friedman - Tuesday, January 31, 2023
The new ad-supported channels to be run on The Roku Channel wi ...
- Roku, Cox Automotive Strike Data-Sharing Deal
Television News Daily, Wayne Friedman - Wednesday, February 1, 2023
The deal will pair automotive consumer data with TV streaming data ...
- Media Owner Committee To Pitch 'JIC' Progress At NBCU One23
Television News Daily, Wayne Friedman - Wednesday, February 1, 2023
Key execs from the MOC pushing alternative new currencies will appear ...
- With Viewership In The Tank, Grammy Awards Are Back For Another Try
TVBlog, Adam Buckman - Wednesday, February 1, 2023
The Grammy Awards will try again this Sunday to turn its ratin ...
- Sling TV To Add Local ABC Stations In 8 Markets, Raise Prices In 5
Digital News Daily, Karlene Lukovitz - Tuesday, January 31, 2023
Prices will go up in markets in which Sling is already payi ...
- NBCU 'One Platform' Unifies Brand/Agency Teams, Triples Investment
Television News Daily, Wayne Friedman - Tuesday, January 31, 2023
NBCU's unified cross-media platform selling service One Platform is streamlining operations ...
- 'Freedom Of Speech'? The U.S. Isn't India - Ask Elon Musk
TV Watch, Wayne Friedman - Tuesday, January 31, 2023
Elon Musk agreed to a request from the government of India ...
- Trigger Alert: They're Still Saying 'Colonial' On 'House Hunters'!
TVBlog, Adam Buckman - Tuesday, January 31, 2023
Can you believe it? The word "colonial" is still being bandied abo ...