- March Madness Sees 22% Ad Gain, Steady Viewing
Television News Daily, Wayne Friedman - Friday, March 24, 2023
The March Madness mens' college basketball tournament has seen double-digit percentage nation ...
- 'Ant-Man' Posts $104M Domestic Opening On $24M In Ad Spend
Television News Daily, Wayne Friedman - Monday, February 20, 2023
TV marketing for 'Ant-Man' so far totals an estimated $23.9 million ov ...
- 'SNF' Still Highest-Rated TV Network Show, Non-Sports Series Continue To Decline
Television News Daily, Wayne Friedman - Friday, November 25, 2022
TV network shows -- especially top non-sports TV series -- continue the ...
- NBC, CBS Both Drop 9.5% In Viewers, 'SNF' Tops 19M
Television News Daily, Wayne Friedman - Wednesday, October 26, 2022
Through four weeks of the new TV season, the average broadcast netwo ...
- Streaming - No Big Deal? Look At What NBC Is Considering
TV Watch, Wayne Friedman - Tuesday, August 30, 2022
It is no longer just competition for linear TV -- it's cannibalizatio ...
- In The TV Show Forest This Series Fell To A 0.0 Demo Rating... Did It Make A Sound?
TV Watch, Wayne Friedman - Friday, June 10, 2022
The first episode of the final season of The CW's "Roswell, N ...
- Live TV Viewing Time With Legacy TV Providers Double Viewing Time Via CTV Devices
Television News Daily, Wayne Friedman - Friday, April 8, 2022
In Q4 2021, the average adult spent 2 hours/53 minutes a d ...
- Nielsen's 'Gauge' Sees Slight February Declines In Streaming, Cable, Broadcast; Video Games Rise
Television News Daily, Wayne Friedman - Thursday, March 17, 2022
All key categories in Nielsen's monthly "Gauge" took a hit. Only i ...
- NBCU Names iSpot A 'Certified' Measurement Partner, Plans 'Currency' Tests
Television News Daily, Wayne Friedman - Thursday, January 13, 2022
An initial test will start with iSpot.tv and Publicis Media for t ...
- Securing A Single Media Currency Is Tricky
TV Watch, Wayne Friedman - Friday, November 12, 2021
NBCUniversal is now in the process of evaluating some 80 proposals amo ...
- The New TV Season Kicks Off, CBS Leads
TV Watch, Wayne Friedman - Friday, September 24, 2021
In live plus-same-day, time-shifted viewing, CBS is tops. Seven-day ratings are y ...
- 3 Days Of Olympics Earns $135 Million In National Ad Spend, Impressions Higher
Television News Daily, Wayne Friedman - Monday, July 26, 2021
So far, there are many more TV commercials -- almost double ...
- Live Programs Steepen Same-Day Ratings Declines
Television News Daily, Wayne Friedman - Monday, April 12, 2021
Prime-time 18-49 viewing for Q1 2021 witnessed a 24% drop, with broadca ...
- 2020 Recorded More Viewing Time, But Fewer Viewers
Television News Daily, Wayne Friedman - Thursday, February 11, 2021
Pandemic-driven, at-home TV consumption went in two different directions last year. Digit ...
- Major TV Broadcast Networks See Double-Digit Viewing Declines, News Networks Soar
Television News Daily, Wayne Friedman - Friday, December 18, 2020
The top four networks collectively are down 17% in Nielsen-measured average prime-ti ...
- Nielsen Adds National, Local Ad Spend By Advertiser To Top-Ten Lists
Television News Daily, Wayne Friedman - Wednesday, December 16, 2020
Nielsen is adding ad spend by advertiser across national/local TV and Spanish-langua ...
- Samba TV Grows Revenue Over $100 Million Globally, Adds TiVo Data Deal
Television News Daily, Wayne Friedman - Tuesday, December 15, 2020
In the deal with TiVo, its time-shifted technology data will be add ...
- Cable TV News Network Ratings Soar On Strong Election Interest
Television News Daily, Wayne Friedman - Wednesday, October 28, 2020
Collectively, the top three cable TV news networks' average prime-time viewership spik ...
- News Networks Post 40%+ Q3 Gains: Election, Pandemic Coverage Cited
Television News Daily, Wayne Friedman - Tuesday, September 29, 2020
Heavy interest in the election and COVID-19 drove Nielsen-measured prime-time viewing f ...
- NBCU: CTV Viewership Up 95% Last Year; Half To Three-Quarters Of All TV Viewing Now Time-Shifted
Advanced TV Insider, Karlene Lukovitz - Thursday, September 24, 2020
NBCU's first "One Audience Trends Report" offers stats and examples from i ...
- Daily Video Time On TV-Connected Devices Surpasses An Hour
Advanced TV Insider, Karlene Lukovitz - Friday, August 14, 2020
Daily average time spent on TV-connected devices has grown by 20 minut ...
- 605 Intros 'Bring Your Own Data' App For National Cross-Platform TV
Digital News Daily, Karlene Lukovitz - Thursday, February 6, 2020
The new web-based app, to be piloted by Discovery and AMC Network ...
- TiVo Strikes $3 Billion Merger All-Stock Deal With Xperi
Television News Daily, Wayne Friedman - Thursday, December 19, 2019
Tivo is merging with Xperi Corp., a company focused on audio, imagi ...
- 10 Weeks Into TV Season, NBC Leads Total Viewing, Fox Grows Prime-Time Viewers
Television News Daily, Wayne Friedman - Wednesday, December 4, 2019
NBC scored 9.08 million average total prime-time viewers, while Fox is t ...
- Fewer Broadcast Prime-Time Shows With 10 Million-Plus Viewers This Season
Television News Daily, Wayne Friedman - Monday, November 18, 2019
Analysis of longer time-shifted availability of network prime-time shows up to ...
- ABC To Stop Releasing Live Program/Same Day TV Viewing Data
Television News Daily, Wayne Friedman - Monday, November 11, 2019
ABC will only release viewing data for three-, seven-, or 35-day time-shift ...
- Which TV Shows Accrue The Most Time-Shifted Ratings, By Programming Genre
Research Intelligencer, Joe Mandese - Monday, October 7, 2019
While live-plus-same day and/or live-plus-seven days of time-shifted viewing are the co ...
- Few Network Scripted Shows Post Viewership Gains Season-To-Date
Television News Daily, Wayne Friedman - Friday, October 4, 2019
Through nearly two weeks of the new TV season, only eight ...
- Virtual Pay TV Services 'Use' Down Versus A Year Ago
Television News Daily, Wayne Friedman - Tuesday, September 10, 2019
Overall, TiVo says live TV still sees the strongest results from viewer ...
- In Age Of Time-Shifted Viewing, Networks Stay On Schedule
TVBlog, Adam Buckman - Tuesday, May 14, 2019
It seems so quaint, doesn't it? TV networks, in this day a ...