Tag results for "tools"
  • PubMatic Evaluates Ad Servers And Networks
    PubMatic, which helps publishers optimize inventory sold through ad networks, on Wednesd ...
  • Tremor Introduces Non-Linear Video Viewing
    Video ad network Tremor Media on Tuesday launched a new suite ...
  • Clickable Enters Bid Management
    Clickable has entered bid management automation with the latest Clickable Pro releas ...
  • Silverpop Introduces Drag and Drop
    Email marketing technology firm Silverpop today is expected to announce the laun ...
  • Dapper Launches ImpressionDNA
    Dapper unveiled ImpressionDNA on Thursday. The application scans pages viewed by consumer ...
  • Gomez Unveils Mobile Testing Service
    Gomez Inc. has launched a new service for testing whether mobile conte ...
  • DeepDyve Extends Search Queries To 5,000 Characters
    The search engine DeepDyve.com will release a trio of free tools Wednesd ...
  • DoubleVerify Verifies Funding
    Digital media-verification company DoubleVerify has closed a $3.5 million Series A financi ...
  • Toolbar Keeps Customers Close At Hand
    Traditional tools such as advertising, direct mail and events have slipped ...
  • Bite-Sized Thoughts
    It has been one week since I started using Twitter. I honest ...
  • Google's First Cloud Initiative
    Google on Monday finally made good on all the talk about clo ...
  • Zenith Signs With Nielsen for 'Three Screen' Measurement
    Zenith Media will get Nielsen measurements of video viewing across a varie ...
  • Mobile Analytics: Necessary Tools For The Mobile Search Pro
    Mobile search is still a relatively nascent field, but as Bryson Meuni ...
  • Back to the Future
    On the Web and mobile apps, user behavior is constantly evolving ...
  • Pro Tools
    A new generation of hybrid still-video cameras will soon bring amazing, low-co ...
  • Burger Time
    Carl's Jr. and Hardee's parent company, CKE Restaurants, told Dustin Callif ...
  • Clearing the Air
    Not content to merely rep environmental clients or satisfied with bathing abuse ...
  • The Digital Drive
    A funny thing happened on the way to writing this story abo ...
  • The Seekers
    Imagine search that didn't need to be found. Well, it's not exact ...
  • Drive-Thru
    Remember when they said MySpace had no way to make money? Ha ...
  • Standard Operating Procedure
    Standards for ad formats have always been, shall we say, loose. ...
  • Whirring Wide Web
    Remember the thrill of the first RSS feeds? They turned the W ...
  • Our Ad Man in Shanghai
    Thanks to news search services, someone reading the London Telegraph online ...
  • A Marvel-ous Makeover for PointRoll
    Move over, Fantastic Four. The misfit PointRoll "boys" have been transformed in ...
  • Email Focus: As You Like It
    Some in the industry argue email is recession-proof. And while no chann ...
  • A Boost for Baseball
    MLB.com has been notoriously protective when it comes to its content, focusi ...
  • Widget-izing The Ad Network
    Like most good Internet notions before it, the branded widget format m ...
  • See Spot Mix
    It's taken more than a decade to get neighborhood bistros and tar ...
  • Divine Rights
    Good news: Your spot has gone viral. Bad news: You have ...
  • Tools:Smarter Than Your Average Ad
    Remember the thrill of those Choose Your Own Adventure books, where you ...