- NBC News Wins On Election Night, CNN Tops In Cable
MediaDailyNews, Wayne Friedman - Wednesday, November 7, 2012
NBC scored the best viewing results on the big presidential election nigh ...
- Time Warner Reports Uptick In TV Biz, Film Unit Down
MediaDailyNews, Wayne Friedman - Wednesday, November 7, 2012
Time Warner posted higher revenue at its TV networks for the thi ...
- CBS Results: Higher Q3 Revenue, Q4 TV Scatter Pricing
MediaDailyNews, Wayne Friedman - Wednesday, November 7, 2012
Although CBS Corp. recorded some slightly lower advertising results during the thi ...
- 'X Factor' Hits Right Note In U.S., Now Falters In U.K.
MediaDailyNews, David Goetzl - Wednesday, November 7, 2012
The success of "The X Factor" in the U.K. helped convince Sim ...
- What If We Judged Traditional TV Ad Buying by Emerging T/V Standards?
Video Insider, John R. Osborn - Thursday, November 8, 2012
My two most recent Online Video Insider pieces focused on the wor ...
- Kantar: At Least $1 Billion Spend On Presidential Ads
Around the Net In Brand Marketing, Karl Greenberg - Wednesday, November 7, 2012
One billion dollars is the least amount that will be spent nationwi ...
- NBC, CNN Lead Nets In Election Night Ratings
Around the Net In Media, Phyllis Fine - Wednesday, November 7, 2012
NBC
won the ratings race for last night's prime-time broadcast ...
- NBCU, Amex Partner On TV Commerce Deal
Around the Net In Media, Phyllis Fine - Wednesday, November 7, 2012
NBC Universal is teaming with American Express to create a feature ...
- Del Monte Shows Life With New Campaign
Marketing Daily, Aaron Baar - Tuesday, November 6, 2012
With consumers wanting (or saying they want) more fruits and vegetables ...
- Cheerwine Goes Global With 'Giveback' Concert
Marketing Daily, Karlene Lukovitz - Tuesday, November 6, 2012
Cheerwine -- the bubbly, wild cherry-flavored soft drink that's an institution ...
- Ford Continues Fusion Push: Competition Invisible
Marketing Daily, Karl Greenberg - Tuesday, November 6, 2012
Print ads for the new Ford Fusion car show competitive cars becomi ...
- Feds May Relax Cross-Ownership Policies
MediaDailyNews, Fern Siegel - Tuesday, November 6, 2012
Federal regulators are expected to relax ownership restrictions on major-market media outlet ...
- Surviving Sandy With 'Old' Media
TV Board, Charlene Weisler - Wednesday, November 7, 2012
We think we are connected all the time. We comfort ourselves th ...
- When Unofficial Branded Entertainment Turns Sour
TV Watch, Wayne Friedman - Wednesday, November 7, 2012
Drinking and driving isn't such as good idea, but drinking WHILE drivi ...
- Magine Launches TV Without The Box
Around the Net In Media, Phyllis Fine - Tuesday, November 6, 2012
Cloud-based TV without a set-top box? That's what Swedish-based Magine, now ...
- For Holiday, Zales Sends Fingers Down The Runway
Marketing Daily, Sarah Mahoney - Tuesday, November 6, 2012
In an effort to make sure its brightly colored diamond rings e ...
- Hillshire Farm Debuts New TV Spot
Marketing Daily, Karlene Lukovitz - Monday, November 5, 2012
Hillshire Farm has begun airing a second TV spot in its n ...
- Rising Fortunes: Retrans Fees To Hit $5.5 Bil In 2012
MediaDailyNews, David Goetzl - Monday, November 5, 2012
Station groups' optimism about an increasing revenue boost from carriage fees ...
- CBS Inks Multi-Year Deal With Hulu
MediaDailyNews, David Goetzl - Monday, November 5, 2012
CBS CEO Leslie Moonves, who has jabbed Hulu and suggested his compa ...
- Hulu Builds Content Library Via CBS Deal
Online Media Daily, Gavin O'Malley - Monday, November 5, 2012
CBS Corporation just agreed to a non-exclusive, multi-year licensing agreement to stre ...
- Yahoo, Samsung Expand Connected TV Deal
Online Media Daily, Mark Walsh - Monday, November 5, 2012
Yahoo announced an expanded, multi-year deal with Samsung to integrate the W ...
- The Smart TV Viewer's Bill Of Rights
TV Board, Jim Monroe - Tuesday, November 6, 2012
Silicon Valley innovation has given television executives plenty to worry about. ...
- No More Media 'Disruption,' Just Some Slow-Melting Icebergs
TV Watch, Wayne Friedman - Tuesday, November 6, 2012
"Be disruptive" is a continued cry for many media companies, both tradition ...
- Doritos Begins Countdown For Super Bowl
Around the Net In Brand Marketing, Karl Greenberg - Monday, November 5, 2012
Super Bowl XLVII may be three months off, but Doritos is givi ...
- Kohl's Unwraps Holiday Marketing Programs
Marketing Daily, Sarah Mahoney - Friday, November 2, 2012
In stores, it is continuing the dream theme with designated gift zon ...
- Redhook Beer Ad Backs Gay Marriage
Marketing Daily, Karlene Lukovitz - Friday, November 2, 2012
While most brands steer far clear of controversial issues, Seattle-based craft-beer brew ...
- Hyundai Santa Fe Backs Kimmel In Brooklyn
Marketing Daily, Karl Greenberg - Saturday, November 3, 2012
"With the buzz about [the borough's new sports and entertainment venue] T ...
- OTT Ad Rev Will Decline, Current Revs $6 Bil
MediaDailyNews, Wayne Friedman - Friday, November 2, 2012
Over-the-top TV services -- Netflix, Hulu Plus and others -- will contin ...
- In Focus: Consumers' Online Video Satisfaction Rises
MediaDailyNews, Wayne Friedman - Friday, November 2, 2012
While the paid digital video marketplace -- subscription video on demand servic ...
- Univision JV Moves Toward Launch, Disappointing Upfront
MediaDailyNews, David Goetzl - Friday, November 2, 2012
Univision and ABC News are looking to launch their Miami-based network ...