- ESPN Announcers Lee Corso, Desmond Howard Hype Samsung's TV Setup
Marketing Daily, Danielle Oster - Thursday, August 28, 2025
The campaign promotes a "fan-worthy" package and is running across paid a ...
- I'd Like A Prescription Against Prescription Meds TV Ads
Media Insider, Maarten Albarda - Friday, August 29, 2025
If you are targeting less than 10% of the U.S. population, y ...
- ESPN Goes All-In For 'All-In-One' Streamer, App Launch
Marketing Daily, Danielle Oster - Friday, August 22, 2025
The effort includes TV ads starring John Cena, OOH activations, and partnershi ...
- Gannett Debuts Program That Takes Place In A Diner
Publishers Daily, Ray Schultz - Monday, August 18, 2025
Connecting America will appear on USA Today Streaming Channels. ...
- Marketers Hold Steady On Ad Spend As AI, Identity, CTV Dominate H2 Priorities
Research Intelligencer, Robert Williams - Thursday, August 14, 2025
Traditional media allocations remained stable, with national and local TV showing litt ...
- Netflix Scares Up Big Brand Partnerships For Season 2 Of 'Wednesday'
Marketing Daily, Danielle Oster - Saturday, August 9, 2025
The marketing blitz runs from Wendy's "Meal of Misfortune" to travel a ...
- Amazon Accelerates DSP, Trade Desk Stock Crumbles
Television News Daily, Wayne Friedman - Friday, August 8, 2025
MoffettNathanson had believed Trade Desk would have more time to prepare f ...
- Prime Video Subs Surpass 90M
Television News Daily, Wayne Friedman - Friday, August 8, 2025
All in, S&P estimates 85.1 million of all Prime Video viewing accoun ...
- In A More Complex Streaming World, ESPN Isn't Helping
TV Watch, Wayne Friedman - Friday, August 8, 2025
Some existing pay TV distributors have already given the "authenticated" approval f ...
- Daily CTV Usage Grows At The Expense Of Digital
Advanced TV Insider, Wayne Friedman - Thursday, August 7, 2025
This year CTV will see a 7.7% rise in media time spe ...
- Yelp Co-Branded Ads Help Localize National Brands
MediaDailyNews, Laurie Sullivan - Wednesday, August 6, 2025
Yelp launched an ad unit that lets national brands like Pepsi a ...
- IAB Tech Lab, Industry Suppliers Create Live Stream Ad Playbook
MediaDailyNews, Laurie Sullivan - Tuesday, August 5, 2025
IAB Tech Lab has developed a Live Event Ad Playbook with leadersh ...
- Disney+ Dive-in Theater Creates Poolside Activations To Promote Movies
MAD, Fern Siegel - Friday, July 25, 2025
It's all part of the Disney+ Throwback campaign, which runs through Aug ...
- Why TV Pharma Ads Are Proliferating
Media Insider, Dave Morgan - Thursday, July 24, 2025
Despite being under fire from the U.S. Secretary of HHS, pharma a ...
- Bud Light's 'Armchair Quarterback' Celebrates Fandom
MAD, Fern Siegel - Thursday, July 10, 2025
Peyton Manning kicks back with a rabid fan who imitates coordination ti ...
- Mind How You Go, Downton Abbey: The Crawleys Are Selling Off The Pieces
Marketing Daily, Sarah Mahoney - Tuesday, July 8, 2025
With the final film releasing in September, Bonhams is auctioning it a ...
- Chuck E. Cheese Hits Hollywood With New Animated Holiday Special
Marketing Daily, Teresa Buyikian - Friday, June 20, 2025
"This is more than just a TV special-it's a milestone moment f ...
- Pluto TV Offers 'Summer Of Cinema'
Out to Launch, Fern Siegel - Tuesday, June 17, 2025
The streamer has also launched AWSN, a channel dedicated to women's spo ...
- Reddit Turns 20 Years Of Conversations Into Performance Insights
Performance Marketing Insider, Laurie Sullivan - Tuesday, June 17, 2025
Collective knowledge from more than 22 billion posts and comments across hum ...
- Classless Shaq, Smith Say Good-Bye To TNT With On-Air F-Bombs
TVBlog, Adam Buckman - Thursday, June 5, 2025
Charles Barkley and Ernie Johnson had class, while Shaquille O'Neal and Ken ...
- Trump Pardon Gives Boost To Lifetime 'Chrisley' Show
TVBlog, Adam Buckman - Wednesday, June 4, 2025
A Lifetime plan to produce a new series about the Chrisley reality- ...
- Google-Backed AI Startup Focuses On Personal, Not Personalization
Data & Programmatic Insider, Laurie Sullivan - Monday, June 2, 2025
Glance, backed by Google and InMobi, launched a platform for AI-driven commer ...
- An Open Letter To Shari Redstone
Media Insider, Steven Rosenbaum - Monday, June 2, 2025
A plea for Redstone to give CBS News a life of i ...
- Netflix TV Experience Debuts, Enhances User Options
MAD, Fern Siegel - Wednesday, May 28, 2025
The Toaster spot explains the new look and build, updated AI a ...
- Wieser Is Right: CTV Is Tiny Fraction Of Ads Viewed On TV
Media Insider, Dave Morgan - Thursday, May 22, 2025
CTV ad spend now amounts to more than 31% of all ...
- Style For Grownups: J.Jill Tells A New Story On TV
Retail Insider, Sarah Mahoney - Wednesday, May 21, 2025
Kara Howard on targeting the 40+ woman, blending emotion with accountability, a ...
- GSK Funds Lifetime Original Movie On Meningitis B
Marketing Daily, Les Luchter - Monday, May 19, 2025
"Pretty Hurts" is the second Lifetime movie GSK funded to teach mo ...
- Local Digital Ad Revenue Search Top Contributor, Projected To Grow 13% By 2028
Performance Marketing Insider, Laurie Sullivan - Thursday, May 15, 2025
Search, display banners, streaming and CTV dominated local digital budgets last yea ...
- Amazon Upfront Focuses On Sports, A-Lister Content
MediaDailyNews, Laurie Sullivan - Tuesday, May 13, 2025
Amazon entertained advertisers during its upfront Monday with premiere sport events a ...
- Comcast, Charter, Cox Venture Eyes AI: Data Will Target Small Advertisers
Data & Programmatic Insider, Laurie Sullivan - Monday, May 12, 2025
The joint venture will use large language models and generative AI ...