- Disney+ May Be Playing Catch-up, But It Plays The Long Game
TV Watch, Wayne Friedman - Tuesday, December 15, 2020
The company announced an eye-opening 50 high-profile/high-powered TV series and movies fr ...
- NBC News Devotes Home Page To COVID-19 Coverage
Publishers Daily, Sara Guaglione - Friday, December 11, 2020
Users can select their state, and choose from two options to s ...
- Taking TV Sports Marketing To Extremes
TV Watch, Wayne Friedman - Monday, December 14, 2020
How about umpire uniforms for the professional sport of cricket? ...
- Thanks To Georgia, TV's Political Advertising Season Continues
TV Watch, Wayne Friedman - Friday, December 11, 2020
Total political advertising spending is now at a massive $329 million, accordi ...
- Greatness Of America On Display In HGTV's 'Home Town'
TVBlog, Adam Buckman - Friday, December 11, 2020
"Home Town" is the most hopeful show about America that is current ...
- When Does Big Media Become Self-Sufficient In Streaming?
TV Watch, Wayne Friedman - Thursday, December 10, 2020
AT&T says 50 million is the number of HBO Max subscribers ...
- In Era Of Political Correctness, Can TCM Survive?
TVBlog, Adam Buckman - Thursday, December 10, 2020
This "TV Blog" concerns the contents of many of the old movi ...
- Abrams Media Launches Whiskey Review Site
Publishers Daily, Sara Guaglione - Tuesday, December 8, 2020
The company is comparing 'Whiskey Raiders' to the way the 'Rotten Tomatoe ...
- WarnerMedia Decision To Stream Major Movies Should Upgrade TVs, Subscriptions
TV Watch, Wayne Friedman - Wednesday, December 9, 2020
By releasing an entire year's worth of theatrical movies on the sa ...
- Disney Changes: Streaming Gains, Traditional TV Restructures
TV Watch, Wayne Friedman - Tuesday, December 8, 2020
In a world of streaming, CTV and OTT, where on-demand programming ...
- Marketing/Ad Folks, Don't Feel Guilty About This Bingefest
Marketing Daily, Phyllis Fine - Sunday, December 6, 2020
"Emily In Paris" provides marketing perspectives --- and hot actors, French scen ...
- TV Station Blackouts: When Will Performance/Ratings Factor In?
TV Watch, Wayne Friedman - Monday, December 7, 2020
Major TV station groups need to reevaluate their relationship with traditional a ...
- Automotive TV Spending Continues To Rise
Marketing Daily, Tanya Gazdik - Thursday, December 3, 2020
Eight ads were seen at least 700 million times, with Chevrolet's "Midd ...
- The Death Of TV Ads
Media Insider, Kaila Colbin - Friday, December 4, 2020
In the past six years, while TV spending dropped by more th ...
- Premium Cable TV Content Gets An Ad-Supported Option
TV Watch, Wayne Friedman - Friday, December 4, 2020
A new Showtime channel, Showtime Selects, on Pluto TV, will have ...
- Newsmax TV Could Be A Rival To Fox News, Or Just A Flash In The Political Pan
TV Watch, Wayne Friedman - Thursday, December 3, 2020
Newsmax TV has yet to "call" the election. Virtually all other ne ...
- It's Time For Major Sports Leagues, Platforms To Seek New Audiences
TV Watch, Wayne Friedman - Wednesday, December 2, 2020
Traditional sports TV/media platforms need to ramp up efforts -- especially ...
- Campaign Ad Dollars, Electoral Votes Get Calculations Correct
TV Watch, Wayne Friedman - Tuesday, December 1, 2020
Real return-on-media investment vis-a-vis campaign spending was much more on target th ...
- TV Sports Are Coming Back, But Will Steep Ratings Declines Follow?
TV Watch, Wayne Friedman - Monday, November 30, 2020
Without fans in stadiums, interest dropped. A vaccine may come in ...
- NFL's Regular Season Is Down 9% In Nielsen Ratings, Pandemic Issues Cited
Television News Daily, Wayne Friedman - Wednesday, November 25, 2020
Earlier in the season, some Sunday afternoon games were rescheduled to Mond ...
- Pandemic TV News Images Of Morgues: Too Much Or Too Little?
TV Watch, Wayne Friedman - Friday, November 27, 2020
Recent reports from New York City say more than 600 bodies, d ...
- Election News Reveals Partisan Differences About Coverage, Skepticism Of Social Media
Publishing Insider, - Wednesday, November 25, 2020
Democrats were more likely than Republicans to express satisfaction with the tradition ...
- Cable TV Networks Focus On Carriage Deals, Virtual Pay TV Questions
TV Watch, Wayne Friedman - Wednesday, November 25, 2020
Launching a recent holiday promotion to sign up for TVision Live, T-Mobi ...
- You Said, 'Why Public Broadcasting?' I Still Say, 'Why Not?'
Media Insider, Gord Hotchkiss - Tuesday, November 24, 2020
It appears my column a few weeks ago on public broadcasting h ...
- Gov. Cuomo Wins An Emmy - Is That Why 'The Apprentice' Star Is So Angry?
TV Watch, Wayne Friedman - Tuesday, November 24, 2020
The reason for the special award was Cuomo's calming daily video presentation ...
- Poll Misfires: Maybe TV Show Questions Would Elicit Truer Results
TV Watch, Wayne Friedman - Monday, November 23, 2020
One reason for poll disparity: People may not want to admit they' ...
- Pandemic Hasn't Led To Pent-Up Demand For Fall TV Shows
TV Watch, Wayne Friedman - Friday, November 20, 2020
Three weeks of top-scripted shows returning to prime-time schedules have seen most ...
- TV Must Retool Now: Lessons Not Learned By U.S. Automakers In '70s
Media Insider, Dave Morgan - Thursday, November 19, 2020
The auto industry was hit hard by high gasoline prices and forei ...
- Team Coco Leaves TBS For HBO Max: What's Left For Late Night?
TV Watch, Wayne Friedman - Thursday, November 19, 2020
Streaming media has taken hold, and with it some erosion of audienc ...
- Legacy Pay TV Remains Lucrative, Even As Business Evolves
TV Watch, Wayne Friedman - Wednesday, November 18, 2020
Media companies may be cautious when it comes to transitioning business ...