- Brand Revolution Acquires Brilliant To Strengthen Social Expertise
MAD, Fern Siegel - Wednesday, April 30, 2025
The acquisition affords Brand Revolution more creative tools to craft campaigns. ...
- GenAI Does Supply: Brands Find New Use For Technology, But Face Hurdles
Email Insider, Ray Schultz - Wednesday, April 23, 2025
Over half of all firms cite legacy/on-premise tools as significant obstacles, Logili ...
- US Streamers Facing Tariff Issues With Film, TV: What Comes Next?
TV Watch, Wayne Friedman - Monday, April 21, 2025
Netflix believes it is "less exposed" than other streamers when it com ...
- Google's Search Dominance Spurs $6.6B Lawsuit
MediaDailyNews, Laurie Sullivan - Wednesday, April 16, 2025
The lack of an alleged competitive search market in Britain prompted ...
- PMG Enlarges UK Presence, Focuses On EMEA Growth
MAD, Fern Siegel - Monday, April 7, 2025
The agency has a new space in London and large offices ...
- GAI Gets Hot, But Hallucinations Cooling Adoption
Performance Marketing Insider, Laurie Sullivan - Tuesday, April 8, 2025
Generative AI digital customer experiences are promising, but hallucinations remain a challen ...
- Appreciating The Gen X Affluent Consumer
MediaDailyNews, Josh Lane - Friday, April 4, 2025
Over the next 10 years, Gen X will continue to be ...
- Mullen Out As Chief Executive Of Reach: Report
Publishers Daily, Ray Schultz - Monday, March 31, 2025
Jim Mullen will be replaced by Piers North, who is now chi ...
- BBC Bust:: Broadcaster Backs Off Plan To Carry Podcast Advertising
Publishing Insider, Ray Schultz - Sunday, March 30, 2025
Competitive media outlets complained of unfair competition. ...
- Brighton Pride Taps Spekk As Global Digital AOR
Accounts on the Move, Fern Siegel - Thursday, March 27, 2025
Marah Carey will headline the U.K.'s biggest LBGTQ festival this year. ...
- Google DOJ Trial: Mozilla President Suggests Some Remedies
MediaDailyNews, Laurie Sullivan - Tuesday, March 25, 2025
Competition is key to Mozilla's vision of the internet. But remedies bas ...
- Firing Up Revenue: Challenges And Opportunities
Email Insider, Ray Schultz - Tuesday, March 25, 2025
Only 54% of firms are confident in their ability to understand t ...
- ChatGPT Was Out In The US And UK On Monday Morning
Publishers Daily, Ray Schultz - Monday, March 24, 2025
The problem appeared to be resolved by Monday evening. ...
- Digital Trust Bust: Consumers Doubt Brands Are Protecting Their Privacy
Email Insider, Ray Schultz - Friday, March 21, 2025
Most people have abandoned brands over the issue, Thales reports. ...
- Stagwell Will Boost News Ad Spending By 22% This Year
MAD, Steve McClellan - Thursday, March 20, 2025
The announcement was timed to Stagwell's second annual Future of News ...
- KFC U.K.-Ireland 'Believe In Chicken'
Out to Launch, Fern Siegel - Wednesday, March 19, 2025
The Mother London spots turn a love of KFC into a cult-li ...
- 'The Economist' Wants An Audience Editor To Supervise Its Newsletters
Publishers Daily, Ray Schultz - Wednesday, March 19, 2025
The candidate for the position of audience editor will have a stro ...
- On The Mark Martech: Enterprise Retailers Spell Out Specific Needs
Email Insider, Ray Schultz - Tuesday, March 18, 2025
Retail brands demand flexibility and ability to customize in their martech stac ...
- Consumers' Willingness To Share Data Declines
Performance Marketing Insider, Laurie Sullivan - Friday, March 14, 2025
Holding on to consumers once they land on a retail or ...
- Global FAST Channels: Fast 42% Growth Over Past 2 Years
Television News Daily, Wayne Friedman - Wednesday, March 12, 2025
The U.S. represents 74% of countries surveyed - with 1,189 channels. Addi ...
- AI Expected To Influence Consumer Purchases
MediaDailyNews, Laurie Sullivan - Friday, March 7, 2025
AI is expected to help consumers make purchase decisions this year, wi ...
- Getting To Know AI: Consumers Are More Trusting, Are Using It More
Email Insider, Ray Schultz - Tuesday, March 4, 2025
Older shoppers are more concerned about the perceived disadvantages than younger peopl ...
- Hearst UK Chooses Brand Lift Measurement Platform
Publishers Daily, Ray Schultz - Sunday, March 2, 2025
Brand Metrics technology will be integrated across multiple Hearst titles. ...
- Data Mining Loophole: Publishers Would Have To Opt Out In UK Copyright Scheme
Publishing Insider, Ray Schultz - Thursday, February 27, 2025
The News/Media Alliance argues that the proposal would "turn the fundamentals ...
- Popups Crop Up: Mailchimp Overhauls Its Opt-In Forms For Mobile Use
Email Insider, Ray Schultz - Thursday, February 27, 2025
The revamp is powered by Amped, a recent Mailchimp acquisition. ...
- Conde Nast Names Kemi Alemoru Head Of Editorial Content For 'Glamour UK'
Publishers Daily, Ray Schultz - Tuesday, February 25, 2025
Alemoru will head up editorial and social content for the Conde Na ...
- Online, Offline And Everywhere: Retailers Turn To Connected Commerce
Email Insider, Ray Schultz - Tuesday, February 25, 2025
But some may be overrelying on retail media networks, which now accou ...
- Conde Nast Appoints Andrea Latten As Chief UK Business Officer
Publishers Daily, Ray Schultz - Thursday, February 20, 2025
Latten was chief business officer in Germany, overseeing strong growth. ...
- Bad Olde London Is Locale For Bare-Knuckled Drama On Hulu
TVBlog, Adam Buckman - Tuesday, February 18, 2025
Set in the 1890s, "A Thousand Blows" is about the world ...
- The BBC Skewers AI: Test Found 51% Of Content Answers Had Issues
Publishing Insider, Ray Schultz - Tuesday, February 11, 2025
AI brings real value -- and also real challenges, the BBC repor ...