- News Media's Uneasy Accord With User-Generated Content
Around the Net In Social Media & Marketing, Gavin O'Malley - Monday, June 2, 2014
User-generated content (UGC) has never been more popular among professional news organization ...
- Coke Debuts First All-UGC TV Spot On 'American Idol'
Marketing Daily, Karlene Lukovitz - Tuesday, May 20, 2014
Teens were challenged to submit short videos of themselves showing what ...
- Ryanair Seeks New Agencies To Ram Home TV Ad Message That It Has Changed
Around the Net In MAD London, Sean Hargrave - Friday, March 28, 2014
Ryanair has a new public face to coincide with its advertising ...
- 36% Watch News Videos Online, And Lots Of Us Actually Supply Them, Too, Says Pew
VidBlog, P.J. Bednarski - Wednesday, March 26, 2014
The Pew Research Journalism Project's 2014 report sees a marked spike ...
- ...But The Revolution WILL Be Streamed
Around the Net in Video, P.J. Bednarski - Friday, January 17, 2014
Gil Scott-Heron's "The Revolution Will Not Be Televised" became a kind ...
- The Best Commercial Of Super Bowl XLVIII
TVBlog, Ed Martin - Friday, January 3, 2014
We're a month away from the Super Bowl, and already I ha ...
- Duncan Hines Site Breaks The CPG Mold
Marketing Daily, Karlene Lukovitz - Thursday, November 14, 2013
Most CPG sites are still characterized by top-down content architectures and tradition ...
- Marriott Asks Customers To Redefine Travel
Marketing Daily, Tanya Gazdik - Thursday, October 24, 2013
Marriott Hotels has selected the winner of a contest that invited consume ...
- Why Sears E-Commerce Is Ramping Up User-Generated Video Reviews
Marketing Daily, Drew Neisser - Monday, September 23, 2013
Sears already has tens of thousands of user-generated video reviews that a ...
- NBC News Acquires Stringwire, Mobile Video-Sharing Start-up
Online Media Daily, Gavin O'Malley - Monday, August 12, 2013
Completing a small deal with big implications, NBC News has acquired Stringwir ...
- NBC Acquires Stringwire Mobile App For User-Gen Reporting
Mobile Marketing Daily, Steve Smith - Monday, August 12, 2013
NBC will acquire the technology and talent behind an app that solici ...
- Tweeters Fuel Virtual Real-Time Twitter NASCAR Race Via Social TV
Real-Time Daily, Tyler Loechner - Tuesday, July 23, 2013
During TNT's Wide Open coverage of the NASCAR Coke Zero 400 ...
- Yelp Adds Transactions, Allows Ordering Direct To Local Businesses
Mobile Marketing Daily, Steve Smith - Wednesday, July 10, 2013
In a major revision to its service and business model, one ...
- Vine Update: More Fun than Instagram, But Less Of a Social Network?
MoBlog, Steve Smith - Friday, July 5, 2013
In a major update Vine adds video creation tools and better discovery/sharin ...
- Tell Me My Story: Disney Helps Shape User-Generated Mobile Media
MoBlog, Steve Smith - Tuesday, June 11, 2013
Disney's Story app is a rudimentary example of a media company helpi ...
- 5 Steps To Measuring Real ROI From Social
Marketing Daily, Scott Anderson - Tuesday, May 14, 2013
Marketers have more routes to deliver a greater volume of information ...
- The Crowd's All Here: Tapping Into The Event Stream
MoBlog, Steve Smith - Friday, April 26, 2013
The wesawit app lets you drop into the party, just about anywher ...
- Guardian To Readers: Become Journalists
Around the Net In OMD Europe, Nina Lentini - Tuesday, April 16, 2013
Guardian News and Media today opened a new platform allowing readers ...
- Pepsi To Crowdsource Beyonce's Super Bowl Intro
Mobile Marketing Daily, Steve Smith - Wednesday, January 2, 2013
Pepsi is courting user-generated content to craft an intro video for Beyonce ...
- Study: Some Skepticism About Online Ads, Video Content Important
Online Media Daily, Laurie Sullivan - Wednesday, October 24, 2012
An Adobe survey released Wednesday suggests that more than half of responden ...
- The Greek Gods Runs Video, Recipe Contest
Marketing Daily, Karlene Lukovitz - Tuesday, February 28, 2012
The Greek Gods yogurt has launched a recipe and video contest challengi ...
- Arby's Rebounds With Engaging Multiscreen Ad Strategy
MediaDailyNews, Steve McClellan - Thursday, February 16, 2012
Last year Arby's launched a new campaign as the "Good Mood Foo ...
- Millennials Trust People, Not Brands, When Buying
Online Media Daily, Laurie Sullivan - Thursday, January 26, 2012
Marketers that are trying to connect with Millennials ages 18 to ...
- Consumers More Accepting Of Video Ads In Premium Online Content
Online Media Daily, Laurie Sullivan - Friday, October 28, 2011
Video ad-serving company Auditude will release a report Friday suggesting consumers ha ...
- A Message From Christchurch On The Value Of User-Generated Content
Online Spin, Kaila Colbin - Friday, March 18, 2011
Here is a sample of the stories I have been told ...
- Japan Quake Shows the Limits of User-Generate Content
The Social Graf, Erik Sass - Friday, March 11, 2011
One of the big promises of the digital age was that journali ...
- Toyota Preps 'Prius Projects' For Brand Evolution
Marketing Daily, Karl Greenberg - Wednesday, December 22, 2010
This year and next are big for Toyota's Prius brand: 2010 w ...
- Poptent Hits $1 Million in Video Ad Payouts
Online Media Daily, Mark Walsh - Monday, December 20, 2010
The buzz around harnessing user-generated video to boost brands may have peak ...
- Topix Stops Charging For Expedited Removal Of Abusive Posts
Online Media Daily, Wendy Davis - Tuesday, August 10, 2010
Under pressure from state attorneys general, the community news site Topix h ...
- Hulu Gets Twice As Many Ad Views As YouTube
Online Media Daily, Mark Walsh - Thursday, July 15, 2010
Hulu has an audience less than 20% the size of YouTube's b ...