- Online Video Views Dip, Yahoo Sees Gains
Online Media Daily, Mark Walsh - Friday, December 16, 2011
After hitting an all-time high in October, the number of online vide ...
- Engagement Doubled With Mixed Spanish/English Video Ads, Tremor Video Reports
VidBlog, Daisy Whitney - Monday, December 19, 2011
Engagement with interactive online video ads can spike if targeted in ...
- Peering Into The Future Of Digital Video In 2012
Video Insider, Tod Sacerdoti - Monday, December 19, 2011
As we approach the end of 2011, I am drawn to t ...
- Video Ads, Brand Sales Enhanced By Visual Special Effects
Online Media Daily, Gavin O'Malley - Thursday, December 15, 2011
Ever wondered whether visual special effects (VFX) were only good for gussyi ...
- Video Publisher Sees Video Boost from Kindle Fire
VidBlog, Daisy Whitney - Friday, December 16, 2011
Does it pay for video publishers to develop apps specifically for t ...
- The Age of And
MediaDailyNews, Kathy Timko - Thursday, December 15, 2011
The argument that ITV has missed its opportunity because of the Internet ...
- See It, Touch It, Engage It
Research Brief, Jack Loechner - Thursday, December 15, 2011
New Benchmark research by MediaMind reveals that users are 2.5 times mo ...
- Marketers Slicing from TV Budgets for Online Video in 2012
VidBlog, Daisy Whitney - Thursday, December 15, 2011
Brace yourselves, TV networks. About two-thirds of marketers say they'll increase the ...
- Bounty's YouTube Channel is A Bounty of Video Goodness
Video Critique, Larry Dobrow - Thursday, December 15, 2011
More than I do friends, family members, celebrities or random wags capab ...
- Heineken's 'Sunrise' Effort Encourages Responsibility
Marketing Daily, Tanya Gazdik - Tuesday, December 13, 2011
The new theme, "Sunrise belongs to moderate drinkers," is a part ...
- Canadian Tire Buys House For Webisodes
Marketing Daily, Karl Greenberg - Tuesday, December 13, 2011
The retailer, which has 1,200 outlets, bought a house in a Toron ...
- Nielsen: Video Viewing Up On Game Consoles
Raw, Mark Walsh - Wednesday, December 14, 2011
Video streaming on game consoles is on the rise as people increasing ...
- Social Video Biz Gets Boost in Two New Deals
VidBlog, Daisy Whitney - Wednesday, December 14, 2011
That funny cat video you just watched? Did you hear about ...
- Smothered: Mom Always Liked Movies About TV Best
Video Insider, Karen Herman - Wednesday, December 14, 2011
Good news for those of us in the TV history business: we' ...
- Madison Avenue Gets Meta Physical, Embeds 'Metadata' Directly Into Ads
MediaDailyNews, Joe Mandese - Tuesday, December 13, 2011
In a move that could significantly impact the way advertisers, agencies a ...
- LIN TV Updates iPad App, Focus On Video
MediaDailyNews, David Goetzl - Monday, December 12, 2011
LIN TV, the ownership group with the CBS station in Indianapolis a ...
- Budweiser's 'Big Time' To Make ABC Debut
MediaDailyNews, Wayne Friedman - Monday, December 12, 2011
Budweiser's Internet/social media marketing/video effort about everyday people pursuing their mostly b ...
- Most Users Reject Incentivized Downloads
Online Media Daily, Mark Walsh - Tuesday, December 13, 2011
Incentivized downloads have proven a controversial, if widespread, method for increasing distributi ...
- Rhythm NewMedia Ads In-Banner Video Format
Raw, Mark Walsh - Tuesday, December 13, 2011
Mobile video ad network Rhythm NewMedia has added a new in-banner vid ...
- Believe Entertainment Group Believes in the Power of Celebrity Web Hits
VidBlog, Daisy Whitney - Tuesday, December 13, 2011
Finding success in the Web series business is not that different fr ...
- Silly and Adolescent Are Keys to Axe's Success
Video Critique, Larry Dobrow - Tuesday, December 13, 2011
A few weeks back, I participated in my first-ever olfactory intervention. ...
- 2012: The Year Of The Video View Standard
Video Insider, Paul Kontonis - Tuesday, December 13, 2011
How do you define a video view? The answer varies depending ...
- Florida First Under 'Google Currents' Cabana
Marketing Daily, Karl Greenberg - Monday, December 12, 2011
The program, Visit Florida Magazine, involves travel stories published to mobile devic ...
- After Leaving CBSNews.Com, What's Trending Doubles Viewership, Plans to Launch Web Spin-Offs
VidBlog, Daisy Whitney - Monday, December 12, 2011
A deal with a TV network has been the sought-after carrot f ...
- Selling By Audience Is Online Video's Subprime Mortgage Misadventure
Video Insider, Ashkan Karbasfrooshan - Monday, December 12, 2011
Traditionally, marketers have targeted consumers though publishers, whose content attracted a giv ...
- Group Promotes Wine Country For Dogs
Marketing Daily, Tanya Gazdik - Thursday, December 8, 2011
The coastal county has more than 60 pet-friendly accommodations and many dog-friend ...
- Magenta Meets New Directions For T-Mobile
Marketing Daily, Aaron Baar - Thursday, December 8, 2011
The country's fourth-largest wireless provider is taking its signature color and sty ...
- Search Predicted As Online Ad Growth Driver
Online Media Daily, Laurie Sullivan - Thursday, December 8, 2011
Citigroup estimates online advertising will grow 21% this year, up from 1 ...
- What Online Video Viewers Want: A Good Laugh
VidBlog, Daisy Whitney - Friday, December 9, 2011
"Comedy. Love, and a bit with a dog." That's what audiences ha ...
- Nielsen, Tremor Bring TV Metrics To Online Video
Online Media Daily, Gavin O'Malley - Wednesday, December 7, 2011
Nielsen and ad network Tremor Video are teaming up. Tremor's VideoHub custome ...