- Nielsen-Tremor Deal Could Reshape Online Video if it Becomes a Standard for Other Vid Networks
VidBlog, Daisy Whitney - Thursday, December 8, 2011
Online video is looking more like TV everyday, and that may ...
- Low-Market Beers Positioned As Highbrow Beverages
Video Critique, Larry Dobrow - Thursday, December 8, 2011
As lapsed adolescents with light wallets and what I now realize we ...
- Don't Short-Sell App Engagement -- Or Video
Video Insider, Will Kassoy - Thursday, December 8, 2011
We are on the edge of a transformational change in mobile advertisin ...
- Verizon Planning Netflix Competitor
Around the Net In Media, Phyllis Fine - Wednesday, December 7, 2011
Verizon is talking with potential programmers for a Web service that wi ...
- Crowdsourced Videos To Promote McBites
Marketing Daily, Karlene Lukovitz - Tuesday, December 6, 2011
Tongal-based contest seeks 10 videos to be used online for snack's laun ...
- 24/7 Real Media Adds Panache, Ups Video Arsenal
Online Media Daily, Gavin O'Malley - Tuesday, December 6, 2011
Bolstering its streaming services, WPP's 24/7 Real Media has acquired video ...
- Online Video, Alternative TV Among Fastest Growing Consumer Segments for TV Viewing, Report Finds
VidBlog, Daisy Whitney - Wednesday, December 7, 2011
As venues for viewing programs proliferate, consumers are changing not just the ...
- AAMP Study On VOD Consumer Shows the Good, Bad & Ugly Sides Of Media Research
Video Insider, John R. Osborn - Wednesday, December 7, 2011
The Advanced Advertising Media Project (AAMP) released some results from its Pha ...
- Truth Taps Jeff Staple For Apparel
Marketing Daily, Karl Greenberg - Monday, December 5, 2011
Through the relationship, Truth is producing a limited-edition line of t-shirts call ...
- TV Shifts To Playback Model, VOD Offers Ad Potential
MediaDailyNews, Wayne Friedman - Monday, December 5, 2011
CBS has seen a surge in recent video-on-demand viewing, says the network ...
- SAY Media Releases Online Ad Targeting App For Non-TV Viewers
Online Media Daily, Laurie Sullivan - Monday, December 5, 2011
SAY Media has unveiled a platform that identifies individuals on the company ...
- Comedy Central Prevails In 'South Park' Lawsuit
Online Media Daily, Wendy Davis - Monday, December 5, 2011
A company that sued Comedy Central's "South Park" for copyright infringement n ...
- Wi-Fi Powers iPad, iPhone Video Viewing
Online Media Daily, Mark Walsh - Tuesday, December 6, 2011
When it comes to watching full-length TV episodes, virtually all iPad use ...
- WPP To Acquire Digital Video Advertising Firm Panache
Raw, Steve McClellan - Tuesday, December 6, 2011
WPP's digital marketing technology firm, 24/7 Real Media, has agreed to acqui ...
- How YouTube Became A Community
Social Media Insider, David Berkowitz - Tuesday, December 6, 2011
Hey, community managers, the good news is that you have a n ...
- Four Best Practices for Online Video from MediaVest
VidBlog, Daisy Whitney - Tuesday, December 6, 2011
As the online video economy expands, agencies continue to refine their rul ...
- Bank of America's Video Campaign Walks a Fine Line
Video Critique, Larry Dobrow - Tuesday, December 6, 2011
On a narrow, personal level, I am a satisfied Bank of Ameri ...
- The Paradox Of Social TV
Video Insider, Sam Vasisht - Tuesday, December 6, 2011
The DVR phenomenon, followed by VOD, and then the tsunami of OT ...
- Cinema Net Adds New Kind Of Interactivity, Turns Moviegoers Into Human Joysticks
MediaDailyNews, Erik Sass - Friday, December 2, 2011
Digital out-of-home video is getting a large-scale, interactive twist courtesy of Nation ...
- YouTube: The Monster Search Engine You Can't Ignore
Performance Marketing Insider, Derek Gordon - Monday, December 5, 2011
You probably already know this: YouTube is now the second largest sear ...
- SAY Says Third Of Viewers Are 'Off-The-Grid,' Unveils System For Targeting Them
Raw, Joe Mandese - Monday, December 5, 2011
Citing two waves of consumer research. super rich media developer SAY Med ...
- How to Pick the Look and Feel of Your Online Video Campaign
VidBlog, Daisy Whitney - Monday, December 5, 2011
Every online video campaign is different, but production companies that create W ...
- Five Stories: Mochila, Video Views, Content Pyramid, Q3 Ads, Tablets
Video Insider, Ashkan Karbasfrooshan - Monday, December 5, 2011
Mochila sought to connect news sites with publishers, but its approach ...
- YouTube's New Home Page
Around the Net in Search Marketing, Laurie Sullivan - Friday, December 2, 2011
YouTube has launched a new home page that provides easy access ...
- New Nielsen Data Glitch Overstates Four Years Of 'Non-HUT' Totals
MediaDailyNews, Joe Mandese - Friday, December 2, 2011
Nielsen has begun informing clients of yet another significant data processing glit ...
- Almost 120 Million People Worldwide Are Social Game Players
Research Brief, Jack Loechner - Friday, December 2, 2011
The results of a survey, updating a 2010 report targeting social vid ...
- Disney-ABC Testing New Production Strategies for Companion Web Programming for ABC, Disney, ABC Family Shows
VidBlog, Daisy Whitney - Friday, December 2, 2011
Disney-ABC Television Group has been expanding its work in original video programmi ...
- Top Social Video Commerce Tips & Stats
Video Insider, Justin Foster - Friday, December 2, 2011
Social is big. Video is big. E-commerce is big. But social vid ...
- YouTube Steps Up Analytics, Drills Into Viewer Stats
Online Media Daily, Gavin O'Malley - Wednesday, November 30, 2011
YouTube still dominates streaming media. As such, tracking a campaign's performance ...
- Online Video Ads Catching Up to Online Video Views
VidBlog, Daisy Whitney - Thursday, December 1, 2011
Video advertising is finally catching up to consumer viewing habits. That's t ...