- McDonald's Shuts Down Its YouTube Channel Due To Low Numbers
Around the Net In MAD London, Sean Hargrave - Friday, September 9, 2016
McDonald's has wound up its youth-focused YouTube project Channel Us after ...
- ISBA Launches Vlogger Contract For Brand Clarity
Around the Net In MAD London, Sean Hargrave - Friday, September 9, 2016
The idea is to provide a legal framework for brands dealing wi ...
- Contracts For Dollars -- Vloggers Will Have To Grow Up Fast
London Blog, Sean Hargrave - Friday, September 9, 2016
Vlogger influencers have had it too easy for far too long. ...
- Third-Party Candidate Ads Score Highest Among Independents and Leaners
Red, White & Blog, Philip Rosenstein - Friday, September 9, 2016
All four presidential candidates with any sort of noticeable support in t ...
- Spike Jonze Clip For Kenzo Is An Act Of Viral Desperation
Video Critique, Larry Dobrow - Friday, September 9, 2016
Ah, normalcy. The weather has started to turn. The kids are somebo ...
- Ted Baker Backs Click To Buy Video
Around the Net In MAD London, Sean Hargrave - Thursday, September 8, 2016
Ted Baker is teaming up with film director Guy Ritchie to laun ...
- Clypd Appoints Henry Rivero GM Of Europe To Help Expand Its Global Presence
Real-Time Daily, Tobi Elkin - Thursday, September 8, 2016
Clypd, an audience-based sales platform for TV advertising, announced the appointment ...
- Unruly Dives Into Emotional Intelligence Metrics With New Digital Marketing Tool
Real-Time Daily, Philip Rosenstein - Thursday, September 8, 2016
Video ad-tech company Unruly on Thursday announced partnerships with Nielsen, Affectiva, Moodage ...
- Rocket Fuel Partners With IAS To Ensure Pre-Roll Inventory Quality
Real-Time Daily, Philip Rosenstein - Thursday, September 8, 2016
Rocket Fuel announced on Thursday a partnership with Integral Ad Science (IAS ...
- Mobile Video Ads Boost Brand Awareness
Video Insider, Daisy Whitney - Thursday, September 8, 2016
Advertising on mobile phone screens is growing by leaps and bounds, a ...
- Microsoft Making Skype Killer
Around the Net In Social Media & Marketing, Gavin O'Malley - Wednesday, September 7, 2016
Under the Skype brand, Microsoft is reportedly developing a service that wi ...
- Adobe Announces Updates To Creative Cloud
Email Marketing Daily, Jess Nelson - Tuesday, September 6, 2016
Adobe's Creative Cloud will be the recipient of several new upgrades ...
- Kids Prepare Mom For Back To School In Oscar Mayer Video
Marketing Daily, Karlene Lukovitz - Tuesday, September 6, 2016
In addition to the long-form version on YouTube, a 30-second version wi ...
- SpotX, LiveRamp Partner To Bypass Walled Gardens
Real-Time Daily, Tobi Elkin - Wednesday, September 7, 2016
Video inventory management platform SpotX announced a partnership with LiveRamp that wi ...
- IoT Takes Brands Beyond Screens By Using Sound, Touch, Says Agency Exec
AI & IoT Daily, Chase Martin - Monday, September 5, 2016
As the Internet of Things takes communication beyond visual interaction, voice m ...
- Warner Bros. Sends Takedown Notices For Own Sites To Google
Around The Net in Daily Online Examiner, Wendy Davis - Tuesday, September 6, 2016
So far this year, Warner Bros. has demanded that Google remove mo ...
- BuzzFeed Regroups As Media Turns Video-Centric
Around the Net in Real-Time, Tobi Elkin - Tuesday, September 6, 2016
Recently, BuzzFeed told employees that it was formally dividing its news a ...
- What's Behind BuzzFeed's News And Entertainment Split
Around the Net in Video, P.J. Bednarski - Tuesday, September 6, 2016
How to use video effectively is part of the reason behind BuzzFeed ...
- Judge Rejects Gannett Bid To Dismiss Privacy Lawsuit Over USA Today App
Daily Online Examiner, Wendy Davis - Tuesday, September 6, 2016
Gannett has lost another round in a battle over whether it violat ...
- Heineken, Publicis New York Help Restore Miami Marine Stadium
MAD, Larissa Faw - Friday, September 2, 2016
Heineken and its agency Publicis New York developed a video explaining t ...
- Merrick Pet Care Tugs At Heartstrings
Marketing Daily, Tanya Gazdik - Tuesday, September 6, 2016
"We learned about Baby Joey through one of our pet blogger relationships ...
- Fyber Appoints Rujul Patel SVP Of Global Developer Relations
Real-Time Daily, Tobi Elkin - Tuesday, September 6, 2016
Fyber, a mobile advertising technology company, has appointed ad-tech veteran Rujul Pat ...
- Are We Raising Commercial-Free Kids?
VidBlog, P.J. Bednarski - Tuesday, September 6, 2016
A writer calculates that a kid will miss 150 hours of commercia ...
- Esurance Addresses Pokemon Craze
Marketing Daily, Tanya Gazdik - Friday, September 2, 2016
Esurance staged a fender bender to encourage safe driving -- an importa ...
- Facebook Adds Instant Video To Messenger
MoBlog, Gavin O'Malley - Thursday, September 1, 2016
Who needs Apple's FaceTime, or any other video-calling service?! That's the questi ...
- Users With Both OTT & Cable Are Happiest With Streaming
Video Insider, Daisy Whitney - Thursday, September 1, 2016
Consumers like their streaming video services more than their cable services, accordi ...
- Will Bad VR Ads Make People Vomit?
VR/AR Insider, Josh Lovison - Thursday, September 1, 2016
Virtual reality (VR) is unlike any other media in a number ...