- Netflix Buys 'Comic Universe' Millarworld
Around the Net In Digital, Gavin O'Malley - Monday, August 7, 2017
Marking its first acquisition to date, Netflix just bought “comic universe” Millarworl ...
- 'Next Billion' Web Users Will Rely On Voice, Video
Around the Net In Digital, Gavin O'Malley - Monday, August 7, 2017
In lieu of texting, “the next billion” Web users are going ...
- Streaming Video Services Capitalize On Product Integrations
Video Insider, Tobi Elkin - Tuesday, August 8, 2017
Streaming video has quickly become a cornerstone of consumers' daily entertainment die ...
- Rubicon Project Launches New Outstream Video Format
Digital News Daily, Philip Rosenstein - Thursday, August 3, 2017
Rubicon Project announced on Thursday the launch of a new outstream vid ...
- Cathay Pacific Launches 360-Degree Video Campaign
Marketing Daily, Tanya Gazdik - Tuesday, August 1, 2017
"Since the inception of our current advertising campaign, we have been ab ...
- Comedian Kevin Hart Launches 'Laugh Out Loud' Streaming Video Service
Video Insider, Tobi Elkin - Tuesday, August 1, 2017
The streaming service, in partnership with Lionsgate, will feature original scripted a ...
- Netflix Chooses Organic, Product Placement Over Paid Search
Search & Performance Marketing Daily, Laurie Sullivan - Monday, July 31, 2017
AdGooroo estimates Netflix's organic clicks in January to have an equivalent paid-sear ...
- Altice USA Cable Video Loses More Subscribers
Television News Daily, Wayne Friedman - Friday, July 28, 2017
Altice USA -- which bought up Cablevision Systems and a majority intere ...
- Video Ad Engagement Metrics Are On The Rise
Around the Net In MAD London, Sean Hargrave - Friday, July 28, 2017
Consumers are engaging more with video advertising. According to research by Extre ...
- Video Services Prepare For The Busiest Download Day, Today
Around the Net In MAD London, Sean Hargrave - Friday, July 28, 2017
"The Guardian" reveals that the BBC, Amazon and Netflix are bracing themselv ...
- Consumers Spent 19% More Time Watching Video Ads In Q2
Digital News Daily, Tobi Elkin - Thursday, July 27, 2017
A new report on consumer response to video advertising found that viewabilit ...
- Facebook Hits $9.32B In Q2 Revenue, Mostly Mobile-Based
Digital News Daily, Tobi Elkin - Thursday, July 27, 2017
Aided by strong mobile ad sales and an ability to attract n ...
- Ad Spend Increases 150% For Linear TV Campaigns Using 'Advanced' Data
Digital News Daily, Philip Rosenstein - Thursday, July 27, 2017
Use of advanced data -- especially first-party data -- is rising, accordi ...
- Think Like Amazon: A Q&A With QwkBuy's Bob Delamore
Email Insider, Ray Schultz - Thursday, July 27, 2017
Consumers can now order directly through an email and see videos t ...
- Roku Leads Among Connected TV Brands
Digital News Daily, Tobi Elkin - Wednesday, July 26, 2017
A new forecast on connected TV usage in the U.S. finds Ro ...
- Ibotta Boosts Email Engagement With Strategic GIFs
Email Marketing Daily, Jess Nelson - Wednesday, July 26, 2017
Cash-back shopping app Ibotta partnered with Appboy, utilizing its CRM and lifecyc ...
- YouTube Expands Into More Markets -- WIll Price Competition Follow?
Video Insider, Tobi Elkin - Tuesday, July 25, 2017
YouTube, already the 800-lb. gorilla in video, has raised its ambitions ev ...
- YouTube Shuttering Video Editor, Photo Slideshows
Around the Net In Digital, Gavin O'Malley - Friday, July 21, 2017
Come September, YouTube is shuttering its Video Editor and photo slideshows, Andro ...
- Is Verizon Throttling Video Content?
Around the Net In Digital, Gavin O'Malley - Friday, July 21, 2017
Verizon is testing a new video optimization system, but the company insis ...
- YouTube To Steer Searchers Away From Extremism
Around the Net In MAD London, Sean Hargrave - Monday, July 24, 2017
YouTube has vowed that it will begin steering people who are searchi ...
- Verizon Slows Mobile Video Streams, Claims Customers Not Affected
Digital News Daily, Wendy Davis - Friday, July 21, 2017
Faced with reports of mobile video slowdowns, Verizon acknowledged on Friday th ...
- Vimeo Names New CEO
Around the Net In Digital, Gavin O'Malley - Friday, July 21, 2017
Vimeo general manager Anjali Sud is being promoted to CEO of IAC&rsquo ...
- Hulu Buddies Up With 20th Century Fox TV Distribution
Around The Net In Television, Gavin O'Malley - Friday, July 21, 2017
Hulu is entering into a giant distribution deal with 20th Century F ...
- InMobi's On A VAST Adoption Mission
Digital News Daily, Tobi Elkin - Friday, July 21, 2017
At least 90% of mobile video is consumed in-app, making viewability, attributio ...
- Screenvision To Be Included In Strata Local Media Systems
MediaDailyNews, Wayne Friedman - Thursday, July 20, 2017
In-theater ads in Screenvision's pre-show, called "Front + Center," will be includ ...
- Nielsen To Include VOD Ratings In Key Media Planning Tool
Television News Daily, Wayne Friedman - Thursday, July 20, 2017
Nielsen wants to make it easier for media buyers looking to b ...
- Study: 100% Now Use First-Party Data To Retarget
Digital News Daily, Philip Rosenstein - Thursday, July 20, 2017
The number of video/TV campaigns using first-party data more than doubled betwe ...
- Facebook Can't Shake Lawsuit Over Inflated Metrics
Digital News Daily, Wendy Davis - Tuesday, July 18, 2017
Six marketers can proceed with claims against Facebook over allegations that ...
- How Quickly Will Marketers Transform Video Advertising With Virtual Reality?
Digital News Daily, Sarah Maloy - Tuesday, July 18, 2017
With virtual reality bringing new dimensions to users' screens, marketing is ...
- Radio Flyer Celebrates 100th Birthday
Marketing Daily, Tanya Gazdik - Wednesday, July 19, 2017
"Through the video, we are saying 'thank you to Radio Flyer fa ...