- Group M's John Montgomery: How Do Ad-Blockers That Use White Lists Differ From Extortion?
RTBlog, Tobi Elkin - Friday, December 11, 2015
John Montgomery is COO GroupM Connect, N.A., one of the biggest med ...
- YouTube App To Feature Trending Videos
Around the Net in Mobile, Gavin O'Malley - Thursday, December 10, 2015
YouTube will now features trending videos on its iOS and Android app ...
- Deep-Linking Into Mobile Trends 2016
Mobile Insider, James Connelly - Thursday, December 10, 2015
Content and creativity will reign supreme next year -- and these a ...
- Star Wars: The Force Awakens Marketing Tie-Ins, Ranked
Video Critique, Larry Dobrow - Thursday, December 10, 2015
While I appreciate marketers' enthusiasm to sidle up to one of t ...
- Millennials Attracted To Top YouTube Ads In 2015
Online Video Daily, Laurie Sullivan - Wednesday, December 9, 2015
Millennials made up the majority of the audience for the Year-End A ...
- Yahoo's Switcharoo
SearchBlog, Laurie Sullivan - Wednesday, December 9, 2015
It's difficult to imagine another company assuming Yahoo's Web businesses. On Wednesd ...
- Consumers Looking To Cut Or Switch Pay-TV Providers
Video Insider, Daisy Whitney - Wednesday, December 9, 2015
Nearly 15% of consumers who have pay TV service are planning ...
- Streaming Media Now 70% Of Household Web Traffic
Around the Net in Video, Gavin O'Malley - Tuesday, December 8, 2015
Streaming video now accounts for 70% of Web traffic for home broadba ...
- Netflix To Double Scripted Show Production
Around the Net in Video, Gavin O'Malley - Tuesday, December 8, 2015
Netflix plans to produce 31 scripted shows throughout 2016, chief content offic ...
- Smart Homes of Early Adopters: 72% Climate Control, 53% Security, 52% Audio Video
Connected Thinking, Chuck Martin - Monday, December 7, 2015
Just as was the case in the early days of mobile, ear ...
- Adobe And Videology Address OTT Video Sales Hurdles
Around the Net in Real-Time, Tobi Elkin - Monday, December 7, 2015
Big brands that want 10 million guaranteed impressions aren't able to fi ...
- Ad Tech Has Failed Publishers -- But Data Can Help Them Turn The Tide
Real-Time Daily, Jeremy Ostermiller - Friday, December 4, 2015
Video has become one of the most popular ad formats for onli ...
- Why Programmatic Will Save Digital Outdoor
Audience Buying Insider, Sean Hargrave - Friday, December 4, 2015
As outdoor ads become more like TV/video, they can likewise use programmat ...
- TalkTalk And Unilever Sign Up To Vlogger Service
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
TalkTalk and Unilever are among the launch clients for a new ventu ...
- Lego Reveals Issue Of Remaining 'Authentic' When Dealing With Vloggers
Around the Net In MAD London, Sean Hargrave - Thursday, December 3, 2015
Although Lego is "exploring" partnerships with vloggers, its VP of marketing a ...
- YouTube Wants Streaming Rights To TV Shows, Movies
Around the Net in Video, Gavin O'Malley - Thursday, December 3, 2015
To distinguish its new subscription service, YouTube reportedly wants to get streami ...
- Can The Ad Industry Save Vloggers From Themselves?
London Blog, Sean Hargrave - Thursday, December 3, 2015
Vloggers can make heaps of cash endlessly promoting brands -- but unle ...
- Febreze Enlists Jane Lynch For Parody Video
Marketing Daily, Tanya Gazdik - Thursday, December 3, 2015
"Jane Lynch is a great fit for the brand, which is root ...
- NEW! Sexting Emojis Take Center Stage In MTV's 'Sext Life' Ad
Out to Launch, Amy Corr - Wednesday, December 2, 2015
MTV's Staying Alive Foundation launched a NSFW campaign on World AIDS D ...
- SpotX Whitepaper Finds That Broadcasters Have Yet To Realize The Full Value Of Ads
Real-Time Daily, Tobi Elkin - Thursday, December 3, 2015
A SpotX whitepaper finds that broadcasters distribute video content via as ma ...
- Bruuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuuce
Video Critique, Larry Dobrow - Thursday, December 3, 2015
It appears that after many false starts, Team Springsteen has figured o ...
- Adobe Killing Flash Professional
Around the Net in Video, Gavin O'Malley - Wednesday, December 2, 2015
Adobe is finally ready to kill Flash. “Not the Flash Player brows ...
- Videology, TubeMogul And The Trade Desk Are Top-Ranked In Forrester Video DSP Wave Report
Around the Net in Real-Time, Tobi Elkin - Tuesday, December 1, 2015
TubeMogul, Videology and The Trade Desk topped Forrester's Video DSP Wave Repor ...
- Programmatic Experts Keen for Integrating TV and Digital Data
Around the Net in Real-Time, Tobi Elkin - Tuesday, December 1, 2015
Marketers and agencies are trying to figure out how to manage t ...
- Video And Mobile Growth = Mobile Video Boom For 2016
London Blog, Sean Hargrave - Tuesday, December 1, 2015
AOP figures are showing stellar growth for online video next to stro ...
- Digital Video Continues Uprising
Video Insider, Daisy Whitney - Tuesday, December 1, 2015
Video viewing, consumption and ad spend all point north. Yes, that's ...
- Producers Have A Problem With Streaming Services
Around the Net in Video, Gavin O'Malley - Monday, November 30, 2015
Producers are apparently concerned that streaming services like Hulu will eat in ...
- Smartphone, Tablet Ownership Up, TV Shows Favorite Choice
Mobile Marketing Daily, Gavin O'Malley - Friday, November 27, 2015
Smartphone ownership is up 8% since last year, according to new findin ...
- NEW! Planet Fitness Ad, 'Battle Gym,' Likens Typical Gyms To 'Hunger Games' Scenario
Out to Launch, Amy Corr - Friday, November 27, 2015
Planet Fitness launched an in-theater spot that coincided with the launch ...
- New Tech Tracks Ads Cross Device, Raises Privacy Concerns
MediaDailyNews, Laurie Sullivan - Wednesday, November 25, 2015
Ultrasonic pitches embedded into TV commercials or in ads served in ...