- The FeedRoom Teams With TubeMogul On Video Distribution
Online Media Daily, Mark Walsh - Tuesday, August 25, 2009
Online video company The FeedRoom and video analytics startup TubeMogul are partneri ...
- Famous Footwear Launches First Nationwide Campaign
Marketing Daily, - Friday, July 17, 2009
St. Louis-based Brown Shoe Co. Inc. has launched a nationwide branding, advertisi ...
- Taylor Guitars Marketing As Great As Their Guitars
Around the Net In Brand Marketing, Thom Forbes - Thursday, July 16, 2009
There's still no Web evidence of United Airlines responding to the vir ...
- Mandela Day Video Spreads Viral Volunteerism
Online Media Daily, Gavin O'Malley - Sunday, July 12, 2009
Celebrity support and earnest calls to action are standard for any volunte ...
- Report: Casual Gaming Audience Growing
Online Media Daily, Gavin O'Malley - Monday, July 13, 2009
Call them co-brainers or light entertainers, casual games continue to account f ...
- Evian's Dancing Babies Take Internet By Storm
Marketing Daily, Tanya Gazdik - Thursday, July 9, 2009
The launch of evianliveyoung.com, created by BETC 4D, is also a b ...
- Online Campaign Features Fictional Boy With 'Girl Parts'
Around the Net In Brand Marketing, Thom Forbes - Tuesday, June 16, 2009
Who is the last marketer you'd think would be behind a seri ...
- 'Touch' Hammers Home A&E Marketing Campaign
MediaDailyNews, Gavin O'Malley - Thursday, June 11, 2009
Mix MC Hammer's landmark single "U Can't Touch This," a crowd ...
- Can't Touch A&E's Viral Marketing
Online Media Daily, Gavin O'Malley - Thursday, June 11, 2009
Mix MC Hammer's landmark single "U Can't Touch This," a flash m ...
- Report: CMOs Not Satisfied With Ad Nets
Online Media Daily, Gavin O'Malley - Monday, June 1, 2009
Over the next six months, a majority of senior marketing executives ...
- Marketers Search For Social Media Metric
Marketing Daily, David Goetzl - Wednesday, May 6, 2009
Marketers place a lifetime value on customers with addresses on its ema ...
- Oddcast Goes To The Dogs With Purina Viral Campaign
Online Media Daily, Aaron Baar - Tuesday, March 24, 2009
People love their pets almost as much as (and sometimes more tha ...
- 7-Eleven Launches 'Brainfreezing' Online Viral Campaign
Online Media Daily, Gavin O'Malley - Thursday, March 19, 2009
Branded micro-sites, it appears, are still alive and well. With the he ...
- Cadbury: Viral Video Done Right
Online Media Daily, Tyler Willis - Wednesday, March 18, 2009
According to a recent survey, online video will be a digital marketi ...
- Publishers Clearing House Relaunches Scratch Card Site
Online Media Daily, Tanya Gazdik - Thursday, March 5, 2009
Publishers Clearing House Online Network has relaunched its PCHScratchCards site with t ...
- Deep Fried Fetish
Media Magazine, John Capone - Friday, January 2, 2009
When Keith Sweat sings about McNuggets he croons, "You know that you' ...
- OfficeMax: More Than 57 Million Have 'Elfed' Themselves
Online Media Daily, - Wednesday, December 17, 2008
With Ace Hardware's "Ace Your Face"
viral campaign now allowing consume ...
- Many Happy Returns: OfficeMax Brings Back ElfYourself
Online Media Daily, Laurie Sullivan - Monday, November 17, 2008
Retailers have been folding operations and handing out pick slips to employe ...
- The Viral Video Marketing Dilemma
Online Media Daily, Mark Ghuneim - Tuesday, November 11, 2008
We can all agree that given our current economic climate it ...
- New Time Warner Site Vies For Viral Success
Around the Net In Online Marketing, Staff Writers - Tuesday, October 21, 2008
Ever want to see yourself rise and fall from fame a ...
- Viral Video Still Popular, Despite Lack Of Benchmark
Online Media Daily, Laurie Sullivan - Monday, October 13, 2008
Ad agencies and media buyers selling brands on viral video marketing strategi ...
- Jay Leno Is New Metric For Determining Viral Success
Around the Net In Online Marketing, Staff Writers - Wednesday, October 8, 2008
Despite years of trying, the ad industry seems no closer to findi ...
- OMMA Awards Finalists: Viral Campaigns
Online Media Daily, The Editor - Friday, September 19, 2008
Leading up to this evening's
OMMA Awards in New Yor ...
- Viewers Swarm To Haagen-Dazs Bee-Friendly Viral Video
Online Media Daily, Gavin O'Malley - Thursday, August 21, 2008
Like bees to honey, Häagen-Dazs has successfully attracted a swarm of cari ...
- Anti-Tobacco Truth Campaign Eyes Viral Effort
Marketing Daily, Karl Greenberg - Monday, July 14, 2008
[Packaged Goods] The American Legacy Foundation's "truth" campaign, aimed at preventing ki ...
- Oddcast Launches Viral Campaign For Batman
Online Media Daily, - Monday, July 14, 2008
Oddcast, of Elfyouself fame, has launched a viral marketing campaign promoting t ...
- Stride Gum Is Low-Key Sponsor Of Hit Web Video
Around the Net In Brand Marketing, Thom Forbes - Wednesday, July 9, 2008
Stride Gum gets a credit at the end of a popular vid ...
- A true YouTube video montage
Notes from the Digital Frontier, David - Friday, May 23, 2008
Viral means, i.e., a friend IMing me, brought the following to ...
- A Mighty Long Time
Media Magazine, John Capone - Friday, January 2, 2009
Talk about staying power. "A Diamond is Forever" debuted in 1948 a ...
- RAM: 5 Questions for Amber Lee Ettinger "Obama Girl"
OMMA Magazine, OMMA Magazine Writers - Monday, March 2, 2009
How time flies. It's been exactly one year since OMMA featured Intern ...