- Google 'Afterlifestyle' Influencer Plays On Warner Bros.' 'Beetlejuice'
MediaDailyNews, Laurie Sullivan - Friday, September 6, 2024
Google launched a series of ads introducing Bob, a popular "afterlifestyle" influence ...
- Nonstop Cord-Cutting Leads To Huge Subscriber Declines, Q2 Down 7%
Television News Daily, Wayne Friedman - Thursday, September 5, 2024
The first and second quarter of 2024 had 6.9% declines, with ...
- Without NBA, TNT Stakes Future On Scripted Dramas
TVBlog, Adam Buckman - Tuesday, August 27, 2024
TNT's last push into scripted dramas kicked off at the Turner Networ ...
- Linear-To-Streaming Ad Struggles: Long Road Ahead Or Drag Race Sprint?
TV Watch, Wayne Friedman - Monday, August 26, 2024
Four of the five legacy media companies were down in advertising resul ...
- TV-Network Groups' 'Strict Bundling' Demands Must Change: DirecTV
Television News Daily, Wayne Friedman - Wednesday, August 21, 2024
"Programmers have continued to impose and enforce strict bundling requirements through exorbita ...
- Federal Court Blocks Venu Sports Start, Grants Fubo Suit Request
Television News Daily, Wayne Friedman - Saturday, August 17, 2024
The new streaming business of live, linear TV sports-focused networks was plann ...
- Can Warner Bros. Discovery, Like Paramount, Find A Suitor?
TV Watch, Wayne Friedman - Friday, August 16, 2024
Bernstein Research says equity has continued to decline at the company, wi ...
- Summer Premium Streamers' Ad, Promotion Spend Down 25%
Television News Daily, Wayne Friedman - Wednesday, August 14, 2024
TV marketing spend/media value was down by 25% from May 1-August ...
- All Fall Down: Basic Cable's A Drag For TV Titans
TVBlog, Adam Buckman - Monday, August 12, 2024
Scanning a list of basic cable channels is like rummaging through ...
- 'Beetlejuice' Roblox Experience Invites Fans To Buy Real Movie Tickets
MediaDailyNews, Colin Kirkland - Wednesday, August 7, 2024
In a first for Roblox as it "tests and invests in commerce ...
- What's Left For Linear TV Businesses? Perhaps Iconic TV Brand Names
TV Watch, Wayne Friedman - Thursday, August 8, 2024
HBO is a brand name that was removed from a newly creat ...
- Legacy TV Media Streamers A Focus As Fears Of Recession Loom
TV Watch, Wayne Friedman - Tuesday, August 6, 2024
Paramount Global and Warner Bros. Discovery followed the stock market Monday, wi ...
- Modern TV-Video Consumers: How Much Do They Really Spend Per Month?
TV Watch, Wayne Friedman - Friday, July 26, 2024
The average TV consumer may be looking at least $60-$70 a mon ...
- NBA Strikes $77B Rights Deals, Rejects WBD 'Match' Offer
Television News Daily, Wayne Friedman - Thursday, July 25, 2024
On Wednesday, as expected, the NBA finalized deals with Walt Disney, NB ...
- Warner Bros. Discovery Matches Amazon's NBA Deal: Industry Execs
Television News Daily, Wayne Friedman - Tuesday, July 23, 2024
In a statement, WBD's TNT Sports group said: "We have reviewed t ...
- Is Max Still Mostly About HBO? Subscribers Say Yes
TV Watch, Wayne Friedman - Friday, July 19, 2024
Subscribers have high demand levels for HBO content versus everything else Warn ...
- NBA TV/Streaming Deals Valued At $76B, TNT Taking A Shot?
Television News Daily, Wayne Friedman - Thursday, July 11, 2024
The NBA is reportedly finalizing deals worth an estimated $76 billion ov ...
- Targeting Streaming 'Re-Subscribers': Key Bundling Combos
Advanced TV Insider, Wayne Friedman - Wednesday, July 10, 2024
A huge chunk of streaming subscribers are "re-subscribers," at 42% -- young ...
- WBD's truTV Makes Bigger Move Toward Sports
Television News Daily, Wayne Friedman - Wednesday, July 10, 2024
truTV will see a "significant" sports programming expansion in 2025, with prime-ti ...
- Paramount Seeks More Aggressive Streaming Merger Deal: CNBC
Television News Daily, Wayne Friedman - Tuesday, July 2, 2024
Paramount Global is looking to merge its streaming business with an existi ...
- Shark Week Adds New Sponsors, 'Collections' Content On Max, discovery+
Television News Daily, Wayne Friedman - Tuesday, July 2, 2024
Sponsorship deals include custom video, tagged tune-in, billboards, in-program messaging and streami ...
- Zaslav's Refresher Course: Bring Back 'Direct' Into Direct-To-Consumer
TV Watch, Wayne Friedman - Monday, June 3, 2024
WBD is participating in assorted bundling partnerships and entertainment bundling. With a ...
- Max, Apple TV+ Have Most To Gain From Bundling, Survey Finds
Television News Daily, Wayne Friedman - Wednesday, May 29, 2024
Warner Bros. Discovery's Max is the most likely candidate to see upsi ...
- New Streaming Bundling Push: Won't Get Fooled Again?
TV Watch, Wayne Friedman - Tuesday, May 28, 2024
Comcast recently disclosed a streaming bundle that includes its own Peacock, ...
- Never Saw 'Em Coming: CNN, ABC Debate Deals Were A Surprise
TVBlog, Adam Buckman - Tuesday, May 21, 2024
CNN and ABC both announced on the same day last week th ...
- How Big A Market Does Venu Sports Need?
TV Watch, Wayne Friedman - Monday, May 20, 2024
Venu Sports -- backed by Walt Disney-Fox Corp.-Warner Bros. Discovery -- cou ...
- Legacy TV-Backed Sports Streamer Now Has A Name: Venu Sports
Television News Daily, Wayne Friedman - Friday, May 17, 2024
Venu Sports, slated to launch in fall 2024, will be made availab ...
- Does Nielsen's 'Distributor Gauge' Tell A Good Story For Legacy Media?
TV Watch, Wayne Friedman - Friday, May 17, 2024
Nielsen's effort to show a complete picture with its new "Media Distribut ...
- WBD Upfront: New Advanced Ad Products For Max, Film Sponsorship Push
Television News Daily, Wayne Friedman - Wednesday, May 15, 2024
WBD announced advanced ad products for its Max streamer at its upfro ...
- Network TV, Linear Cable Get Some TLC At Upfronts
TVBlog, Adam Buckman - Thursday, May 16, 2024
Streaming took center stage at the Upfronts this week, but broadcast a ...