- Do Gaffes At Callaway, Good Good, Target Show Brand Governance Has Collapsed?
Marketing Daily - Top of the News, Sarah Mahoney - Tuesday, September 1, 2026
Among the evidence marketing guardrails have gone off the rails: racist Hallowe ...
- Kotex Latest Brand To Ride Rush Wave
Marketing Daily, Sarah Mahoney - Monday, August 24, 2026
With free products and bathroom-break compassion, the brand hopes to form lifelo ...
- Anomaly Positions Zales Jewelry As A Daily 'Occasion'
MAD, Fern Siegel - Friday, August 21, 2026
The creative builds on the company's "Own It" platform. ...
- Avid Fans Of Women's Sports Watching More Televised Games
Advanced TV Insider, Wayne Friedman - Thursday, August 20, 2026
The largest viewing gain came with the WNBA, up 54% to 3 ...
- Beyond the Good, the Bad and the Ugly: The Next Era for Women and their Health
Brand Insider, Wendy Lund - Tuesday, August 11, 2026
Allison Worldwide's Global CEO writes, "As attention accelerates, so do the contradiction ...
- Always Discreet Joins NFL For Female Bladder Leak Campaign
Marketing Daily, Les Luchter - Monday, August 10, 2026
"Protect the Moment" features three moms of current major market NFL play ...
- Angel Reese Barbie -- Wearing Her New Reeboks -- Sells Out
Marketing Daily, Sarah Mahoney - Thursday, August 6, 2026
Mattel, with sales gaining, also elevated its brand chief to president. ...
- Stitch Fix Aims At The New Mom Confidence Gap
Marketing Daily, Sarah Mahoney - Friday, July 31, 2026
The company's research finds that many women don't regain their style groo ...
- New Chomps Campaign Targets Busy Women
CPG Insider, Sarah Mahoney - Friday, July 31, 2026
In the race to win the better-for-you protein category, the brand thin ...
- Report: Reddit Helps Fuel New Women's Health Ecosystem
Marketing Daily, Les Luchter - Saturday, July 25, 2026
"Online communities are offering unfiltered candor and anonymity that traditional networks oft ...
- Big Green Egg Woos Backyard Grilling Women
Marketing Daily, Sarah Mahoney - Monday, July 27, 2026
The challenger brand thinks family traditions are ready for a new audie ...
- JCPenney Scores WNBA Fashion Spotlight
Marketing Daily, Sarah Mahoney - Monday, July 27, 2026
The retailer's hand-picked team doesn't just show off their own looks ...
- State Street Wants You To Party Down With Fearless Girl
Marketing Daily, Sarah Mahoney - Thursday, July 23, 2026
The financial services company is gearing up to celebrate the sculpture's upcomi ...
- Opill, Anomaly Take Creative Approach To Game-Changing Birth Control
MAD, Fern Siegel - Tuesday, July 7, 2026
The brand's AOR focused on essentials: no prescription, no appointment and ...
- Plan B Amplifies Voice of Republican Voters: Keep Emergency Contraception
Marketing Daily, Les Luchter - Saturday, June 27, 2026
Study shows 72% of Republican voters want Congress to protect access ...
- Elvis, Women's Aid Combat Domestic Violence With World Cup's 'Other Kick-Off'
MAD, Fern Siegel - Friday, June 19, 2026
DV incidents rise by 38% when England loses and by 26% wh ...
- Avon Uses Lab-Grown Skin In Brazilian Menopause Campaign
Marketing Daily, Les Luchter - Wednesday, May 27, 2026
Company promotes its MenoSkin, which "maps thousands of skin mechanisms during perimenopau ...
- Victoria's Secret Wants Its Sexy Back
Marketing Daily, Sarah Mahoney - Tuesday, May 26, 2026
The new ticker symbol says everything about the company's latest brand pi ...
- 'A Lot Of Snake Oil In This Space': Evvy CMO On Vaginal Health Marketing In AI Era
Pharma & Health Insider, Les Luchter - Friday, May 22, 2026
The big AI players like ChatGPT "get (vaginal) health information wrong," sa ...
- 'We Got You': Telehealth Provider Wisp Converses With Women In NYC
Marketing Daily, Les Luchter - Monday, May 18, 2026
NYC billboard copy leans "fully into the way women actually talk abo ...
- 'NYT' Ad Seeks Higher Prenatal Nutrition Standards
Marketing Daily, Les Luchter - Thursday, April 30, 2026
Current standards were based on research data from 1 million people, mo ...
- Lee Evans Lee Was Built for the Ranch. She Built Mrs. Momma Bear Instead.
Brand Insider: Behind The Scenes, Erin Everhart - Wednesday, April 29, 2026
Lee Evans Lee went from 5th generation Texas rancher to creating h ...
- Mom Guilt, Husband Playbooks -- And A $38B Holiday
Marketing Daily, Sarah Mahoney - Monday, April 27, 2026
Kay Jewelers goes for laughs with spot starring father-son footballers, while Teleflo ...
- Coterie's Lindsey Kling Bets on Brands Before the World Catches Up
Brand Insider: Behind The Scenes, Erin Everhart - Wednesday, April 22, 2026
Lindsey Kling has built her entire career chasing disruption brands. From Ub ...
- Toyota Leverages NFL Draft To Boost Girls Flag Football
Marketing Daily, Tanya Gazdik - Friday, April 17, 2026
Team Toyota athlete and Pittsburgh Steelers wide receiver Michael Pittman Jr. wi ...
- Nudify Apps Remain A Problem In App Stores
Around the Net In Media, Ray Schultz - Friday, April 17, 2026
The App Store and Google Play Store “are helping users to fi ...
- McCann Confronts Women's 'Pain' In Nurofen Campaign
MAD, Fern Siegel - Wednesday, April 15, 2026
The work notes how often women's pain is dismissed by medical p ...
- Jelmar's Jaci Volles On The Unconventional Path to CMO
Brand Insider: Behind The Scenes, Erin Everhart - Wednesday, April 15, 2026
Jelmar's CMO Jaci Volles has navigated her career with what I c ...
- Kotex: From Period Art To Acts Of Female Solidarity
Marketing Daily, Les Luchter - Tuesday, April 14, 2026
Recent activations include a virtual gallery displaying art created with menstrual bloo ...
- How Do You Want Your Perimenopausal Celebs: Graceful Or Funny?
Marketing Daily, Les Luchter - Monday, April 6, 2026
Ballet icon Misty Copeland, comedian Amy Schumer star in two separate campai ...