- Research: How Millennials Are Rewiring American Families
Marketing Daily - Top of the News, Sarah Mahoney - Thursday, March 16, 2023
Saatchi & Saatchi plunges into the domestic lives of young parents, explaini ...
- Johnnie Walker Salutes 'Fabric' Of Women Filmmakers
MAD, Fern Siegel - Tuesday, March 14, 2023
The spirits company salutes women trailblazers who changed film by utilizing o ...
- Taking The Plunge With My/Mochi's New CMO
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, March 16, 2023
"I do as much as I can as a mother, and ...
- Buick Extends 'See Her Greatness' Effort, Adds TikTok
Marketing Daily, Tanya Gazdik - Sunday, March 12, 2023
The TikTok challenge encourages users to share their own moments of greatne ...
- A Requiem For International Women's Day
Marketing Daily - Top of the News, Sarah Mahoney - Friday, March 10, 2023
In a year of bland and small "celebrations," marketers continue to fa ...
- Telemundo Wants Women To 'Change The Game'
MAD, Fern Siegel - Wednesday, March 8, 2023
Media activations on broadcast, digital and via community events take place througho ...
- Ford, Hyundai, Stellantis Recognize International Women's Day, Women's History Month
Marketing Daily, Tanya Gazdik - Wednesday, March 8, 2023
The satirical "Ford Explorer Men's Only Edition" lacks the essential features develop ...
- Hearst Magazines And The Whitney Museum Partner To Highlight Women Artists
Publishers Daily, Ray Schultz - Wednesday, March 8, 2023
Twelve artists were selected for the project titled 'The Art Of Movi ...
- Portrayal Of Women In Advertising Veers Toward Domestic Roles
Research Intelligencer, Robert Williams - Thursday, March 9, 2023
The presence of women in domestic or family settings in ads increas ...
- Miller Lite Turns Sexist Ads Into Fertilizer For Female Brewers
MAD, Fern Siegel - Tuesday, March 7, 2023
Miller Life's will grind up its old sexist beer print ads, displa ...
- Brands, Agencies Need To Come Out Against The Pink Tax Now!
Marketing Daily, Nina Stanley - Monday, March 6, 2023
The right thing for brands to do is to voluntarily price the ...
- Victoria's Secret: Rethinking Pink, Inclusive Marketing And The Fashion Show Comeback
Marketing Daily - Top of the News, Sarah Mahoney - Monday, March 6, 2023
The mall retailer, still No. 1 in the intimates biz, is fortifyi ...
- 'Mother Of 'Wants To End Mother-Of-The-Bride Frumpiness
D2C Insider, Sarah Mahoney - Monday, March 6, 2023
After decades of answering the same "What should I wear to ...
- Why Wisp's OOH SXSW Creative Is Out-Of-The-Box, Too
Marketing Daily, Sarah Mahoney - Monday, February 27, 2023
The brand is breaking new creative advocating for women's sexual autonomy ...
- Diversity & Inclusivity- How This Kellogg Exec Starts Every Morning Special
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, February 22, 2023
I've been able to really see the world and end up ...
- 'Run With It' Celebrates Women In Football, Enhances NFL's Social Media
MAD, Fern Siegel - Friday, February 17, 2023
The final two-minute Super Bowl spot is on the NFL's YouTube, Instagra ...
- Super League CEO's Superpower- Versatility
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, February 16, 2023
"There were moments where I thought, man, what am I doing? Th ...
- Why Pushing The Envelope Is This General Mills Exec's Lucky Charm
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, February 8, 2023
"It's a tough decision to make, to really put yourself first, a ...
- Soap & Glory Wants Customers To 'Get Naked'
MAD, Fern Siegel - Friday, February 3, 2023
The push makes private moments public by highlighting women's body-care routines. ...
- Pinko Launches First Virtual Shop For New Milan Boutique
Digital News Daily, Colin Kirkland - Wednesday, February 1, 2023
Italian fashion brand Pinko is launching its first virtual shop -- ...
- No Apologies Necessary For This Kimberly-Clark Exec
Brand Insider: Behind The Scenes, Lisa Singer - Wednesday, February 1, 2023
"I feel like sometimes as a female in the industry I ha ...
- Em-Power Your Self With This Ocean Spray Director
Brand Insider: Behind The Scenes, Lisa Singer - Tuesday, January 24, 2023
"The hardest thing that I've had to just learn and continue ...
- Technical SEO: What's Important In 2023
Search & Performance Marketing Daily, Laurie Sullivan - Thursday, January 19, 2023
Google's formal announcements have a material impact on business and plans f ...
- Thinx Underwear Pushes New Generation Thinking
MAD, Fern Siegel - Tuesday, January 17, 2023
The OBERLAND agency work introduces the menstrual product with fun and hone ...
- With Smaller Prices, Bigger Laughs, Thinx Changes The Period Underwear Game
D2C Insider, Sarah Mahoney - Monday, January 16, 2023
The New York-based company, which reportedly has $100 million in annual sale ...
- Marketing All-Star: Tina Mahal
MediaPost All Stars, Fern Siegel - Sunday, January 8, 2023
Tina Mahal spearheaded Frito-Lay's debut partnership with the 2022 FIFA World Cu ...
- TLC's 'MILF' Reality Show Draws Flak In Advance Of Its Premiere
TVBlog, Adam Buckman - Friday, January 6, 2023
Days before its premiere, "MILF Manor" is drawing fire for using "MIL ...
- Victoria's Secret CEO Leaves After 7 Months
Marketing Daily - Top of the News, Sarah Mahoney - Wednesday, January 4, 2023
Amy Hauk's departure comes as the struggling retailer completes its $400 milli ...
- Women's Brands Dominate Year's D2C Focus
D2C Insider, Sarah Mahoney - Tuesday, January 3, 2023
Swimwear, footwear, lingerie and birth control captured readers' attention last year. ...
- Jackpot.com Exec's Winning Marketing-Tech Combo
Brand Insider: Behind The Scenes, Lisa Singer - Thursday, December 22, 2022
"We're all so crazy raw these days. I don't know if you' ...