The president of Sunflower, the country's 68-th largest broadcaster, ended its relationship with Nielsen and rolled the dice with Rentrak -- and never looked back. Read the whole story
Top TV-based online businesses witnessed mostly gains in video advertising, according to the latest comScore results. Hulu added some 40,000 video ads in November … Read the whole story
It was only a matter of time before ESPN ramped up operations on Internet-enabled TVs. Now it is debuting its ScoreCenter product on Internet-hooked-up … Read the whole story
Local television advertising continues to climb -- now up over 30% for the third quarter over the same period a year ago. Overall, broadcast … Read the whole story
With the fate of millions of Time Warner Cable's TV subscribers in the balance, the Sinclair station group said TWC has lanced a proposal … Read the whole story
When Turner spent a fortune to acquire rights with CBS to the NCAA basketball tournament, the deal also came with significant online rights. And … Read the whole story
On the last night of its 25-year run, "Larry King Live," which featured appearances from Bill Clinton, Katie Couric, Brian Williams, Ryan Seacrest, and … Read the whole story
Feeding the theory of cable-cutting, a new study notes that cable system video services continue to drop among U.S. TV homes. TVB reports that … Read the whole story
DirecTV has agreed to pay a total of $13.25 million to 50 state governments for misleading advertising. One of the main charges was a … Read the whole story
"You can really feel the change of tone," Mike Gatti, executive director of the NRF's Retail Advertising and Marketing Association, tells Marketing Daily. "Last … Read the whole story
GoPro, which makes a wearable HD camera used by sports enthusiasts to document their escapades, is launching a national television campaign shot entirely by … Read the whole story
Tribune Media Services on Thursday announced the acquisition of video search company CastTV. The acquisition is expected to improve TMS' entertainment metadata, which clients … Read the whole story
Cox Communications, the country's third-largest cable provider, has a deal with Rovi to use the company's technology to power an interactive program guide on … Read the whole story
As the NHL waits for the Comcast-NBC Universal merger to close before negotiating new TV deals, recent ratings may be driving up the prices. … Read the whole story
Colleen Kenny has been promoted to vice president at the CBS Marketing Group, where her roles include corporate branding activities and technology outreach. Read the whole story
Scripps' home improvement DIY Network will air a special Jan. 6 in partnership with Esquire, demonstrating the conversion of a space into a knockout … Read the whole story
Google launched a contest this week with YouTube to give away one hundred 46-inch high-definition (HD) Sony Internet TVs powered by Google TV. Read the whole story
Starcom MediaVest Group has signed a deal looking to run national campaigns on DirecTV, where different messages will reach different homes based on relevance. … Read the whole story
In this past election cycle, Fox News Channel viewers were the most misinformed, according to a recent study. But other cable news networks viewers … Read the whole story
There's a new TV season developing: not the premiere TV season, not the winter weekend NFL season, not the replacement show mid-season, nor the … Read the whole story
You just missed the most dangerous day of the year for traffic accidents in California, according to Allstate Insurance: Dec. 15. You're safe -- … Read the whole story