Less than a month before broadcast networks present their fall lineups, executives are reviewing pilots and suggesting changes to producers en route to making their selections for new shows. But … Read the whole story
Shooting for a campaign featuring model Kate Upton finished just two weeks before Upton and the world learned that she'd been chosen as the … Read the whole story
Borrell Associates says there will be a 25% increase to some $2.7 billion in 2012 over 2011. In 2011, a 41% growth rate was … Read the whole story
Another strong upfront is on tap for TV networks -- but not as powerful as a year ago. Versus the hefty 10% to 15% … Read the whole story
If Le Mans race car drivers blocked your car to prevent you from driving after a night out on the town, odds are you'd … Read the whole story
More than half of marketers responding to a survey on the impact of attribution said that understanding the path to conversion allows them to … Read the whole story
A new Wall Street report suggests Apple could make headway in the TV hardware market with a coming Apple TV product, but not the … Read the whole story
According to a new study from TVGuide.com, 76% of people say the primary reason for their social media activity is to "keep my favorites … Read the whole story
Charlie Sheen's "Anger Management" will be on cable in the U.S., but available to cord cutters in Scandinavia. Producer Lionsgate has inked a deal … Read the whole story
Big entertainment awards events can still produce for networks -- even at lower viewing levels. "The Academy of Country Music Awards" helped put CBS … Read the whole story
Do great TV minds think alike -- or can that be just some lack of original thought? For the second in the same week … Read the whole story
Year after year advertisers have been willing to lay down ever-increasing amounts of money at ever-increasing CPM pricing during cable and broadcast television's upfront … Read the whole story
These are the signs of spring: the first crocuses, the first robin and the first Internet-streamed game of the new baseball season. For me, … Read the whole story