It's time to change the narrative. It's past time to take note when a major event generates a high level of dual-screening (watching TV, while using a second device). Read the whole story
The joint ABC News/Univision English-language news and lifestyle network targeting Hispanics will be based in Miami, where Univision has a production facility. Univision has … Read the whole story
Outdoor Channel said it added 1 million-plus homes last month via deals with Comcast and RCN, pushing its distribution to 39 million. In addition … Read the whole story
With nearly the first month of the TV season completed for syndication, CBS Television Distribution's "Dr. Phil" remains the leading syndication talk show among … Read the whole story
The scripted programs attracting the most social media buzz are dominated by returning series that already have a loyal fan base. Among users of … Read the whole story
Bolt, who appears in Nissan advertising, has signed a special deal with Nissan Motor Co., Ltd. to extend his role as brand ambassador for … Read the whole story
While TV and radio deliver mass reach among active car shoppers, it is digital media that leads the way relative to total adults 18-64. Read the whole story
Some associations between social media and TV are fleeting -- or worse. They could exist just to solve "business" problems while not attending to … Read the whole story
Cable television, look over your shoulder. YouTube is gunning for you. Robert Kyncl, YouTube's global head of content, said YouTube does well with advertisers … Read the whole story
The beginning of autumn is an important time in the television industry. It's when all the broadcast networks launch their new shows and duke … Read the whole story
One of my favorite Advertising Week events is MediaPost's Future of Media Panel, which took place at NYU on Oct. 3. This year's group … Read the whole story