This weekend's MTV Movie Awards (and its promotional run-up) blur the lines between entertainment and advertising -- as well as traditional and new media … Read the whole story
Worldwide over-the-top video revenue continues its sharp growth -- with Netflix, Hulu, Apple, and Amazon pushing the business. The OTT market is now $8 … Read the whole story
Gobal ad spending increased 3.2% to $557 billion last year, propelled by a robust third quarter, which included the Olympics. The quarter's 4.3% bump … Read the whole story
Adap.tv this morning is releasing its/ State of the Industry report showing continued enthusiasm for the online video sector. Survey results also show 66% … Read the whole story
COMMENTARYThe growing multitude of media devices and channels available to us has made media multitasking more complex. TV appears most frequently, given how much … Read the whole story
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Merging with its rival DirecTV is one possible move for Dish, whose newly deep pockets feature "a record $10 billion in cash... the most … Read the whole story
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In case its name left any doubt, online video startup Aereokiller hopes to offer a service to rival Barry Diller's Aereo. So it's somewhat … Read the whole story
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TRA announced that it would begin to license Nielsen data, including it in its media analytics interface. This announcement, made during a breakfast panel … Read the whole story
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A new Temkin Group report, Media Use Benchmark, 2013, analyzes data from 10,000 consumers about their internet usage (at home and at work), reading … Read the whole story
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TV producers have tried experimenting with all sorts of tricks down through the years to keep viewers watching during TV commercials breaks -- even … Read the whole story
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Competing research seems to abound when it comes to the world of the second screen. While media multitasking grows, we also have the narrower … Read the whole story
