A couple of years ago I asked David Kenny how he could compete with "people opening their windows and looking outside." Kenny, of course, is CEO of The Weather Co., … Read the whole story
Don't look for more political TV dollars this year. But two years from now, the situation will change. Political ad spend should hit $2.6 … Read the whole story
In the digital wake of Verizon buying "the remains of" Intel Media and its OnCue CloudTV platform yesterday with the intent of launching "next-generation … Read the whole story
Last year, how did digital video dollars compare to TV dollars? TV revenue rose $7 billion to $150 billion, while digital revenue rose $2 … Read the whole story
FilmOn X, like its Barry Diller-backed rival Aereo, allows users to stream over-the-air TV shows to iPhones, iPads and other devices. Broadcasters are suing … Read the whole story
Roughly $1.9 billion of multi-screen video ad spend was spent via "programmatic systems" in 2013, according to a recent report from AccuStream Research. That … Read the whole story
Niels Schuurmans will head up a new Viacom unit, Viacom Velocity Creative Content Solutions, as executive vice president. The integrated marketing unit will focus … Read the whole story
Fox Sports' app, Fox Sports GO, will be streaming the Super Bowl free of charge on Sunday, Feb. 2 -- but only to desktops … Read the whole story
Global advertising spending continues to cautiously grow -- now estimated to be 3.2% higher through the first nine months of 2013. Nielsen projects that … Read the whole story
Only about half of Super Bowl TV advertisers will see strong engagement results from their media investments. Doritos, Coca-Cola, Hyundai, M&Ms and Axe are … Read the whole story
Meredith Corp. has named Tim Russell as senior managing director of sales at Meredith Video Studios. In this new role, Russell will be responsible … Read the whole story
Toyota is taking its "Let's Go Places" theme into the Super Bowl with an ad featuring former NFL linebacker Terry Crews - former Old … Read the whole story
It can be complicated to compare subscriber numbers of traditional TV services to new premium digital TV services. Take HBO, Showtime and Netflix. HBO … Read the whole story
If I'm being honest, I'd say that I'm as excited about Super Bowl XLVIII as the average Canadian. Which is to say, not much. … Read the whole story