TVBlog
by Ed Martin
A funny thing happened this week on the season's first two live editions of Fox's "American Idol." During the Tuesday and Wednesday two-hour shows, in which the top girls and … Read the whole story
by Wayne Friedman
CBS longtime senior executive Nina Tassler has expanded her programming role, covering a broader range of dayparts for the company as part of a … Read the whole story
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by Wayne Friedman
In the face of growing pay TV competition, Dish Network posted better-than-expected net income for its fourth-quarter period ending Dec. 31. The company's pay … Read the whole story
by Laurie Sullivan
Cross-screen advertising campaigns will require marketers to update their programmatic planning and media-buying processes with emerging skills and techniques for video and television ads. … Read the whole story
by Tyler Loechner
Cox Media, the ad sales division of one of the largest operators of broadcast and cable TV outlets in the U.S., Cox Communications, has … Read the whole story
by Tanya Gazdik
"To execute a brand new broadcast ad inspired by real-time feedback from Twitter, produce it in less than a week and have it air … Read the whole story
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by Amy Corr
"Life is a Beautiful Sport" is the new tagline for Lacoste and in its first-ever TV spot. "The Big Leap" is running in France … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
In six years, we might run out of cocoa beans -- you know, the stuff that makes chocolate. When it comes to entertainment, though, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
For the second consecutive season of Netflix's political drama "House of Cards," we are left to our imagination -- or rough estimates -- about … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Connected TV usage is on the rise, and about 63% of broadband homes now have at least one TV linked to the Internet, according … Read the whole story
COMMENTARY
by Joe Marchese
I belong to a gym, and for the most part, I love it. But you know what annoys me? In spite of the fact … Read the whole story
COMMENTARY
by Mallory Russell
The use of celebrities is a popular creative approach for brands looking for success in online video. With more than 600 campaigns employing famous … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Google said this week that it will evaluate cities in nine metropolitan areas -- Atlanta, Charlotte, Nashville, Phoenix, Portland, Raleigh-Durham, Salt Lake City, San … Read the whole story