TVBlog
by Adam Buckman, Featured Columnist
If you were betting on Brian Williams never returning as anchor and managing editor of "The NBC Nightly News," then you may be poised to collect on your bet. It's … Read the whole story
by Wayne Friedman
As part of an ongoing U.S. Federal indictment and investigation, global sports marketers played a significant role in the sudden resignation of Sepp Blatter … Read the whole story
by Wayne Friedman
Netflix's subscription business model looks to continue as it has --- with no traditional TV advertising. Netflix, the subscription video-on-demand TV and movie service, … Read the whole story
by Aaron Baar
"For the most part, it's the same cast of characters across these services. If we can see other providers really taking hold in the … Read the whole story
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by Tyler Loechner
Placemedia, a supply-side platform (SSP) for programmatic TV advertising, on Tuesday announced it has added 12 new networks to its platform. The company claims … Read the whole story
by Laurie Sullivan
Yahoo took another step Wednesday to improve advertising viewability and stop online ad fraud. It partnered with a host of third-party companies, like comScore, … Read the whole story
by Erik Sass
Kia Motors America is joining forces with Telemundo to present a new Web series that includes Kia product integrations aiming to raise awareness among … Read the whole story
by Sarah Mahoney
A TV spot, themed "There's a better way to beautiful," shows a woman walking down the street, ambushed by pushy salespeople bearing squirt bottles, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Branded entertainment deals will still be a part of the process for TV networks and stations, even as analysts continue to moan about the … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Connected TVs are having their day in the sun. Or, more likely, their years in the sun. The newest evidence that smart TVs are … Read the whole story