Disney chairman/CEO Bog Iger said half of Disney+ subscribers came from its own website/digital platforms and 20% from a high-profile Verizon promotional deal, with … Read the whole story

Despite positive financial metrics for its streaming business, Disney's traditional legacy business shows continuing signs of weak results, with another drop in subscribers for … Read the whole story

The network's affiliates are decidedly unhappy about a plan to add value to the upcoming Peacock streaming service by streaming the Jimmy Fallon and … Read the whole story

In an effort to "modernize" the ad industry's guidelines for accounting for and dealing with new forms of digital advertising fraud commonly known as … Read the whole story

Given all the real-time and follow-up analysis of Super Bowl ads, it's hard to find a new angle, dimension or insight on their performance, … Read the whole story

MediaPost's Marketing: Automotive is accepting submissions for its annual awards, recognizing the best in automotive advertising in 2019. Read the whole story

Pandora posted a 10% increase in ad revenue to $1.2 billion, while at the same time posting lower active users, Sirius XM says. Read the whole story

In December, I released my analysis of the 27 best TV series of 2019. As was the case with the Emmys, The Golden Globes, … Read the whole story

Streaming hours were up 58% globally and up 63% in the Americas in the period, and 24% of all streaming time took place on … Read the whole story

For the first time in its history, YouTube Gaming has just announced an exclusive streaming partnership with the Overwatch League, Call of Duty League … Read the whole story