TVBlog
by Adam Buckman, Featured Columnist
Pervasive surveillance-camera systems have emerged as an integral part of made-in-England TV procedurals that turn up here on U.S. television. Read the whole story
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by Wayne Friedman
Nielsen has reversed its decision on out-of-home viewing and will go ahead with a plan to integrate viewing from restaurants, bars and other locations … Read the whole story
by Wayne Friedman
This is the first time Univision has led in 18-34 viewers for six weeks since Nielsen began measuring the network. Through six weeks CBS … Read the whole story
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by Wayne Friedman
Traditional and new pay TV companies have seen average ad revenues per user tick up slightly through first-half 2020 with the hope that future … Read the whole story
by Joe Mandese
Mediaocean, the leading processor of media buys and bill-paying on Madison Avenue, has agreed to acquire 4C Insights, which facilitates cross-platform advertising buys, especially … Read the whole story
by Karlene Lukovitz
Using COVID-relevant creative helped, but a consistent TV schedule was even more important, finds analysis by Effectv, TVSquared. Read the whole story
by Karlene Lukovitz
Fox News execs sent a memo to staff saying they "swiftly" accepted Blake Neff's resignation after learning on Friday about his "horrendous and deeply … Read the whole story
by Tanya Gazdik
Following a 142-day pause, the NHL will drop the puck with a five-game schedule of Stanley Cup qualifiers on Aug. 1. Read the whole story
by Karlene Lukovitz
With social brands included in Brand Finance's 'Media 25' valuation rankings for the first time, Facebook dislodged Disney from its #1 berth. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
TV advertising -- even given the pandemic -- is still a platform where pay TV providers can make big and rapid revenue gains. Read the whole story
COMMENTARY
by Joe Mandese
It's been a while since I've heard the old Wanamaker chestnut "half the money I spend on advertising is wasted; the trouble is I … Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
What is hyper-local news, and is there any chance it will emerge as the voice of our communities? An example buried deep in the … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
The Latino market now has spending power of $1.5 trillion, which advertisers cannot ignore, says Parker Morse, founder at H Code, a media agency … Read the whole story