Discovery has taken a very unsubtle on-air approach to promoting its new Discovery+ subscription streaming service. Read the whole story
Nonstop news coverage of the U.S. Capitol siege by supporters of President Trump rocketed daytime Wednesday viewing to historic numbers. CNN and MSNBC recorded … Read the whole story
The deal is part of an overall multi-year renewal pact with Charter to carry NBCU live and linear TV networks and its TV stations. Read the whole story
A Chevrolet spot that advertises how the GM employee discount is available for everyone, had the most TV ad impressions. Read the whole story
Tegna's CTV/OTT regional/local advertising platform Premion will continue to use FreeWheel's Strata platform to provide some 1,110 agencies access to video inventory from its … Read the whole story
Financially beleaguered media researcher Comscore this evening announced it has finalized a deal to recapitalize the company, and also secured "extended data rights" from … Read the whole story
An ad plays up his nickname -- The Iceman, for his cool demeanor -- and shows him chilling in his backyard. Read the whole story
TV marketers don't want to be anywhere near such highly emotional situations. Read the whole story
The media covered President Trump's erratic behavior post-election, but not enough on the potentially deadly outcomes of his pursuits. Read the whole story