TVBlog
Everyone remembers 9/11, but it is sometimes easy to forget that a series of anthrax attacks was launched just about a week later. Read the whole story
The company claims the new metrics will offer better comparisons across digital and linear TV platforms -- all to boost its forthcoming Nielsen One … Read the whole story
Sony Pictures spent about half of its $16.5 million in national TV advertising on "Ghostbusters" during the last two weeks before its debut, according … Read the whole story
The company, which saw its stock drop after it lowered its 2025 video advertising outlook, is looking to attract more advertising through investment in … Read the whole story
Men far outdistance women and people of color on Sunday morning news shows, such as NBC's "Meet the Press" and CBS's "Face the Nation." Read the whole story
By the end of the campaign, the automaker aims to have donated a cumulative $225 million to charities, says Subaru's Alan Bethke. Read the whole story
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Raising the number of teams to as many as 40, from the current level of 32, could make a big difference in revenue. Read the whole story
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The core technology needed to drive a breakthrough for addressable TV advertising exists, but industry cooperation is needed to "put the pipes together," say … Read the whole story
