YouTube will license the residential rights for seven years, which are valued at about $2 billion per season, but the NFL will also seek … Read the whole story

Now that YouTube has inked a massive multi-year deal for NFL Sunday Ticket, one major question is how much the price will rise for … Read the whole story

The bulk of ad spend on Roku and Amazon Fire TV is through virtual pay TV providers such as Hulu + LiveTV, Pluto TV, … Read the whole story

Vizio is integrating BrightLine's Accelerator formatting tech, already used for interactive ads on Hulu, Peacock, Discovery+ and other platforms. Read the whole story

The Trump brand will get some newfound transparency in the coming days on your favorite TV news network with the release of his tax … Read the whole story